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Main components of marketing plan

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A marketing plan is very important step towards creating a successful marketing program for your industry. It should not be complicated your marketing plan should be easy to understand and easy to work. Here are main components of a marketing plan. (BBGV241020) – PowerPoint PPT presentation

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Date added: 23 October 2020
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Title: Main components of marketing plan


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Main components of marketing plan
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  • A marketing plan is very important step towards
    creating a successful marketing program for your
    industry. It should not be complicated your
    marketing plan should be easy to understand and
    easy to work. Here are main components of a
    marketing plan. (BBGV241020)
  • Market Research Gather, arrange, and note down
    data about the market that is presently buying
    the products or service which you are going to
    sell. Some of the area which you should consider
    is Market dynamics, market patterns including
    seasonality Customers demographics, market
    segment, buying decisions what is the product
    competition and what are current sales in the
    industry ,benchmark in the industry and also
    about the suppliers on which you will depend.
  • Find your Target Market find niche or target
    market and describe about your product or
    services it very important that you select your
    target market perfectly and you should also be
    aware of your product and who will be your
    client base in future.
  • Describe your product explain about your
    product and also explain how your product
    realties with the market, also explain what
    market needs and what currently they are using
    and what they need and what they can utilize
    in upcoming time means what better product
    can be in future what they are utilizing at
    current time.
  • Competition Explain your competition. Grow your
    "unique selling proposition." That will make you
    stand apart from your rival and you also should
    have knowledge what is your competitor doing for
    branding.
  • Market Strategies write the marketing strategies
    you are using or you consider utilizing in
    upcoming future like networking, advertising
    means you can promte your product in print media,
    conduct traning programs which will help to
    create awareness about your product and you can
    also promote product in trade shows.

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  • Pricing, Positioning and Branding once the
    information collect plan strategies what will
    be the price of your product where your
    product will stand in market and how you will
    improve the brand and create brand awareness
    about your product in the market.
  • Budget Look at your budget how much expanses
    you can afford and what you to plan
    according to budget what task you can do in
    house and what you have to outsource and
    what budget you have according you have to
    plan so budget plan is important part of
    marketing plan.
  • Marketing Goals establish marketing goals in
    quantity means you goals should be in numbers For
    example your goals may be to increase at least
    40 new clients or to sell 20 products every week,
    or to raise your income by 40 in this year. You
    goals can also include profit, sales and
    customers satisfaction.
  • Watch Your Results Analyze your strategies that
    are working for you and where you lack which
    can be improved or where your strategies are
    not working, survey customers have a watch on
    your sales also have look at leads and what
    percent your sells is increase and if there is
    decrees try to find reason and what improvement
    you can do .
  • All these mentiuoned component are important as
    these component help you to stand develop and
    become successful in market you can say if you
    have proper marketing plan it makes you
    successful business man
  •  
  • CONTACT US
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    Goregaon (E), Mumbai, Maharashtra 400065
  • Ph 91 8097027355, 91 9137256150, 91
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  • Visit http//mbaprojectreports.com/
  • Email profprakash_at_mbaprojectreports.com
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