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Useful Market Research Tools

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Most importantly, by using market research tools to find out what your customer doesn't like about your competitor's and whatnot. So, that you can make changes. – PowerPoint PPT presentation

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Title: Useful Market Research Tools


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Market Research Tools
Measure the Effectiveness
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Different Types of Market Research Tools
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Keyword Research Tools
Customer Feedback Forms
Blogs and Social Networks
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4. Online Surveys
Online surveys are market research tools that
help measure public opinion. These are
low-cost alternatives to phone or in-person
surveys and are not as specific as those.
4
Google Keyword Tool
Market Research Tools that Your Business
Could Benefit
NotifyVisitors Leadform
NotifyVisitors Survey Tool
5
MakeMyPersona
MakeMyPersona is a research tool that helps you
generate your buyer personas so that your
business targets only the ideal prospects.
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Ubersuggest
01
02
Ubersuggest is another keyword search tool,
which also offers content research.
You just need to provide an input phrase, and it
will generate a long list of other related
keywords in alphabetical order.
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This valuable research tool comes free of cost.
You can optimize the content that you post on
your website and social media for the major
search engines. This valuable research tool
comes free of cost.
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Tableau is a powerful research tool that
facilitates data visualization. It also helps
you in comprehending market research data with
business intelligence, visualization, and
analytics.
With this tool, you can create and share an
interactive dashboard with colorful tables and
charts for representing variations and trends.
You do not need any technical or programming
skills to operate Tableau.
01
02
Tableau
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Social Mention
01
Social Mention is a real-time social media search
engine.
You can use this free tool to get an idea of what
your prospective customers are discussing on the
net.
02
It gathers user-generated content from all over
the world into one single feed of information.
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Google Trends
Google trends is a market research tool similar
to Social Mention. However, in addition to
social media searches, it also includes
factoring in data from its search engine.
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Think with Google Marketers Almanac
Think with Googles Marketers Almanac is a
great research tool to explore the online
market. It would be of great benefit to you if
you are in the e-commerce industry.
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Google Analytics
Google Analytics is a highly resourceful tool
that tracks and reports website traffic. It
provides you with quality info like who is
visiting your site, how long they have been
there, and what they have clicked through.
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Stats iQ
  • Stats iQ is a powerful statistical analysis tool
    that doesnt require you to be an analyst. It
    automatically analyses data and puts it in a
    simple to understand form.

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Ahrefs Backlink Checker
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02
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The backlink checker from Ahref, the worlds
second most active web crawler next to Google.
It gives details like the number of backlinks to
your page, and Domain Rating and URL Rating.
It also helps in monitoring the growth and
decline of backlink profiles.
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