mystery shopper - PowerPoint PPT Presentation

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mystery shopper

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Online mystery shopper programs demand their secret customers have a good understanding of how websites work and what might be wrong when problems arise. Mystery shopping programs demand close partnerships with the client companies along with airtight non-disclosure agreements. It is a very specialized area because each client company and every consumer differs in their requirements. – PowerPoint PPT presentation

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Title: mystery shopper


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GROWING STEADY
mystery shopper services provider in india
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Mystery shoppers can bring ideas and solutions
to problems they find on the site.
Secret customers provide details of the entire
online shopping experience.
Mystery shoppers may be less biased than
regular customers.
Businesses may request online secret shoppers
visit the site at certain times or days, to
evaluate the site under many different conditions.
The mystery shopping program gives businesses
additional information about how search engines
are indexing the website in search results.
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ONBOARDING
INTERVIEW
APPLICATION
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Secret web shopper programs provide an
independent evaluation of the entire website
experience through the eyes of a potential new
customer. This information gives businesses a
very real edge in the competitive market of
e-commerce. Online mystery shoppers evaluate the
appearance, layout. content, links and ease of
use on an e-commerce site. They also provide
information about real-time responses and
functionality including shopping cart and
checkout procedures.
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Feedback to client companies via mystery shopping
companies is prompt, allowing the client
business to respond to and resolve issues
quickly. Broken links, slow load times,
difficult checkout, and problematic payment
systems can result in abandoned shopping carts,
lost customers and decreased sales. A solid web
based secret shopper evaluation program should
be a key part of any internet business continuous
quality improvement program.
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