Title: WhatsApp Marketing Strategy – How to do WhatsApp Marketing 2020
1WhatsApp Marketing Strategy How to do WhatsApp
Marketing 2020
2What is WhatsApp Marketing?
WhatsApp marketing is a new-fashioned way of
marketing to reach, engage and convert potential
prospects using WhatsApp platform. All we need
have is a mobile internet in our device to get or
send call and messages. If you are planning to
launch a new product or you want to inform your
customers about your new service, WhatsApp
marketing is an easy way to make it possible.
3Benefits of WhatsApp Marketing
The main important thing why business people want
to use WhatsApp marketing is that it is already
being used by more than 1.5 billion users
globally. Over 80 of smartphones users use this
application. As well as, nearly 65 billion
messages are sent through WhatsApp daily.
- Availability of Users on Platform
- Most of WhatsApp users check it at least 43
times daily - Quick response time on WhatsApp
- Ability to reach users in Groups
- Subscription based updates
4WhatsApp for Business Owners
I would strongly recommend using the WhatsApp
Business because this app is created keeping in
mind the business needs of companies.
Following are extremely useful features of
business version.
- Create a Business Profile with all important
information about your business - Organise contacts using Labels (Prospects,
Suspects, Leads, Customers etc) - Automated responses and greetings when people
interact with your business - Setup working hours and send automated response
in non-working hours - Quick replies for common questions from
customers - Ability to use WhatsApp Business API
5WhatsApp Marketing
Methods of
- WhatsApp Integration with website
- 2. WhatsApp Group Strategy
- 3. WhatsApp Automation using API
- 4. WhatsApp Broadcast List Strategy
- 5. WhatsApp Status Update Strategy
6WhatsApp Statistics
Number of WhatsApp Users
There are currently more than 2 Billion WhatsApp
users around the globe and rising (WhatsApp,
2020). With 1.5 billion in 2018 and 1 billion in
2016, this number of WhatsApp users has been
increasing at half a billion every two years.
There are
2 Billion
WhatsApp users around the globe.
7WhatsApps Popularity as a Mobile Messenger App
The latest WhatsApp statistics show that 1.6
billion of its users access the messaging app
every month (Statista, 2019). Thats 0.3 billion
(or approximately 23 percent) more than its
closest rival and parent companys Facebook
Messenger.
1.6 Billion
WhatsApp users access the app on a monthly basis.
8WhatsApp App Downloads
This next WhatsApp statistic is further proof of
the apps popularity. In February 2020, WhatsApp
app downloads came in at around 96 Million
(Sensor Tower, 2020).
WhatsApp Was Downloaded
96 Million
Times in February 2020
9WhatsApp Statistics on Availability
WhatsApp is available in more than
180 Countries
And 60 different Languages.
WhatsApp is currently available in over 180
Countries around the world (WhatsApp, 2020). To
cater to the local crowd, the app is also
available in 60 different languages
10WhatsApp Usage by Country
India is currently WhatsApps biggest market,
with 340 million users in the South Asian country
(Emarketer, 2019). That puts it way ahead of
WhatsApps second-largest market, Brazil, which
is home to 99 million users. In fact, WhatsApp
users in India made up nearly half (49 percent)
of the total number of WhatsApp app downloads in
the month of February 2020.
With
340 Million
Users India is WhatsApps biggest market,
11Messages Sent via WhatsApp Daily
more than
65 billion
Message are sent via WhatsApp every day
Today, it is reporting far more impressive
figures More than 65 billion messages are
currently being sent daily via WhatsApp
(Connectiva Systems, 2019). In just eight years,
the company has increased the number of messages
sent per day on its app 65-folda true testament
to how much it has grown.
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