OFF-PAGE SEO QUALITY LINK BUILDING STRATEGIES | Aarna Systems - PowerPoint PPT Presentation

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OFF-PAGE SEO QUALITY LINK BUILDING STRATEGIES | Aarna Systems

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Digital Marketing is on the boom. Many businesses are trying to rank on the SERPs. Hence it is important to know the smart strategies for Off-Page SEO. In this presentation, Aarna Systems, a leading SEO company in Pune, has unveiled the top 5 Off-Page SEO Link Building strategies. Know more about link building and get set to rank on the search engines soon. – PowerPoint PPT presentation

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Date added: 25 June 2020
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Title: OFF-PAGE SEO QUALITY LINK BUILDING STRATEGIES | Aarna Systems


1
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2
  • Introduction
  • Ranking your website on the Google SERPs is
    easier said than done. Many businesses use
    different ways to get the first place but fail.
    Like On-page SEO, Off-page SEO plays a vital role
    in ranking. Make sure you keep the website
    completely optimized to reap the ranking
    benefits. In this presentation, we have discussed
    the top 5 Off-Page SEO strategies that actually
    work. Lets check it.

3
  • Focus on Good Links
  • Link building is about relevancy.
  • Every link is not appropriate for your website.
  • Understand the difference between Good Links
    Bad Links.
  • Go for link building with a high ranking website.
  • Dont buy links to increase your ranking.
  • Be careful, as you may end up breaching google
    guidelines.
  • Avoid spammy directories for link building.

4
  • Do-follow v/s No-Follow Backlinks
  • Do follow links have the HTML attributes that
    allow Google to follow the links.
  • No follow tags indicates Google bots to skip
    counting the links on the web page.
  • No follow links dont pass link juice or help in
    ranking the page.
  • Do-follow links are the credibility votes for
    Google.
  • Increase your page ranking with do-follow links.

5
  • Use the LIS Method
  • Long content ranks faster on Google.
  • Give people reason to backlink your website by
    writing lengthy content.
  • Marketers do not prefer less content for
    backlinking.
  • Discuss topics in-depth to sound a reliable
    source of information.
  • Write blogs between 1500-2000 words for good
    backlinking opportunities.

6
  • Connect to Influencers from Industry
  • Influencer marketing is skyrocketing many
    businesses.
  • This marketing can produce an overwhelming
    response.
  • When an influencer recommends your brand, the
    results are enormous.
  • You will see website traffic growth, leads,
    social following and brand awareness, in case of
    SMEs.
  • A win-win deal to brand building and increase
    traffic

7
  • Broken Link Building
  • Error 404 is a very common problem for backlinks.
  • Error 404 creates a bad impression of your
    website.
  • You also lose many leads and traffic due to the
    broken link error.
  • Broken links can occur due to various reasons.
  • Page location change, relaunching site or more
    can lead to this error.
  • Find the broken links on your website and
    optimize them again.

8
  • Link building helps to boost your website with
    more traffic, leads and ultimately sales.
    However, understanding the right methods of doing
    off-page link building is very important. Apply
    these mentioned strategies for your next off-page
    SEO and win more traffic and rank on the Google
    SERPs soon. If you want professional help, feel
    free to connect to Aarna Systems. We are the Best
    SEO Company in Pune. Our SEO experts can
    skyrocket your business digitally!
  • Read More - TOP 5 OFF-PAGE SEO QUALITY LINK
    BUILDING STRATEGIES

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