Technical SEO Tips 2020- Infipi

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TE CHNICAL SE O TIPS 2020
PRESENTED BY - INFIPI TECHNOLOGIES PVT LTD
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OUR MAIN TOPICS
Technical SEO Intro Hreflang Tags Dead Links
check Structured Data setup XML Sitemap
validation No Index Tags Category Mobile
Usability Issues
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TE CHNICAL SE O?

• Technical SEO ensures that the website meets all
  technical search engine requirements so as to
  get the improved keyword rankings on Google
  Search engine result pages organically.
• Important elements of Technical SEO include
  crawling, indexing, rendering, and website
  architecture.

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HR E FLANG TAGS
Does your website has different versions of
webpages for multiple language, region,
countries? If yes, Hreflang tags are really
helpful. Hreflang tags allow search engines to
show relevant webpage to the users according to
their preferred language settings. Setting
hreflang tag up on website is quite easy. There
are a lot of hreflang generator tools
available online to do this.
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DE AD LINKS
Dead links/ broken links are those that no longer
exists on your website. Encountering dead links
by Google bots may find them difficult to crawl
webpages and ther's a need to correct it. For
that there are online dead links checker
available in the market like SEMrush, ahrefs, etc
that most digital marketing company gurgaon used
to do a complete site audit periodically for good
website SEO.
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STR UCTUR E D DATA
Does Schema.org really helps your website SEO?
No. But Structured data provides webpages a rich
snippets and these snippets could really work
well in SEO to improve keyword rankings. With
structured data, some of the webpages got rich
snippet structure that can definitely improve
the organic click through rate of your website.
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VALIDATE SITE MAP. XML
Uploading a sitemap on website is to provide a
list of web links to the crawlers that are live
on your website for easy crawlers. But to
checkout these broken links and 301 redirect
pages is not easy if your website has huge no.
of webpages. For that, there is a need to
validate sitemap.xml seo agency gurgaon uses
ipullrank.com as a tool for this. Validate your
sitemap for good SEO!
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NO INDEX TAGS CATEGORY PAGES
If your website is designed in Wordpress, make
sure to no- index and no follow tag and category
pages. Though these pages are a source of a lot
of traffic but on the other side they can add
duplicacy errors. To do that, install Yoast
plugin and under general settings, just no index
these category and tag pages.
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MOBILE USABILITY ISSUES
When there's a need of a website, every web
design company gurgaon keep in mind to focus on
the mobile friendliness website structure. Even
the most mobile-optimized websites possess some
usability issues that your users encounter.
Unless users start emailing you complaints,
these issues can be hard to spot. For that check
mobile usability issue report on Google earch
console for your website and fix them to score
100 on Google.
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