YouTube Advertising: 3 YouTube Updates Will Rock Your Advertising Game PowerPoint PPT Presentation

presentation player overlay
About This Presentation
Transcript and Presenter's Notes

Title: YouTube Advertising: 3 YouTube Updates Will Rock Your Advertising Game


1
(No Transcript)
2
YouTube Advertising
  • 55 of the consumers rely on YouTube videos to
    make purchases decisions and 70 of the users
    watch on YouTube is determined by the algorithm
    (history). These two facts alone can help us
    figure out what a gold mine YouTube can be when
    it comes to product promotions.
  • Enormous reach, Creative marketing, advanced
    targeting, simple ad metrics extraordinary ROI
    make YouTube the best platform for your product
    marketing advertising campaigns. However, YouTube
    Marketing had been a rich mans game for a few
    years now. Big players in the market who could
    splash their marketing dollars were the only ones
    who could leverage the power of YouTube
    advertising. YouTube used to be a niche area that
    requires dedicated creative resources and also
    money for small to medium businesses to get on
    the boat.
  • But YouTube has been making consistent efforts to
    help every business leverage the power of this
    second biggest search engine bringing out handy
    updates. 2019, saw the rise of three awesome
    updates that can remove the creative roadblocks
    that most businesses bump into.
  • Here three updates from YouTube that can help you
    help you leverage the power of YouTube
    Advertising effortlessly

3
YouTube Advertising
  • Bumper Machine
  • Crisp, cool and attention-grabbing video content
    is what brings the most views without interfering
    with the main course (video). But not many know
    how to make them to the tee and thats where
    YouTube comes-in to lend a helping hand.
  • Leveraging the power of Machine Learning YouTube
    now helps you create a 6-sec crisp ad without any
    hassles. Just throw your long videos into the
    Bumper machine and it right away delivers a 6-sec
    impactful short jab of an ad yup just like that.
    And you can further edit the output to suit your
    vision.   
  • Discovery Ads 
  • Dont have any video assets for your business but
    still want to ride on the video advertising wave?
    YouTubes Discovery ads are what you need.
  • Lack of proper ad video assets is what thwarts
    most of the small medium business using the
    clout of YouTube to promote and make sales. And
    the Discovery ads help them bridge this gap by
    helping you display your ad sans any video
    material neat, no?

4
YouTube Advertising
  • 15 Second Non-skippable Ads
  • YouTube helps you take advantage of a wide
    variety of video lengths to help you tailor your
    creative communication to your target audience.
    And 15-second non-skippable ads played an
    important role in capturing the attention and
    they were right in the mix since the day YouTube
    started its advertising. However, they have had
    limited access and were reserved based on the
    preference of Google.
  • With the recent update, YouTubes adding the
    15-second ads to the Google Ads and Display
    Video 360 to help you wield your power by
    incorporating them into your marketing strategy.
  • YouTube has this ultimate power to reach out to
    the billions (clocking 2billion/month right now)
    creatively and it is only at the starting stages.
    It is no longer needed to have a niche creative
    department or big marketing dollars to leverage
    the true power of YouTube Marketing. Because
    YouTube, with its new updates, is gradually
    bridging the gap, making itself more resourceful
    and accessible to the small medium businesses
    at the creative front. Need more help
    with YouTube Marketing? Samskriti Business
    Solutions is the Best Online Marketing
    Company that can help you.

5
(No Transcript)
Write a Comment
User Comments (0)
About PowerShow.com