Higher Website Conversion Rates by Magento

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• Higher Website Conversion Rates by Magento

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• Marketers toil hard to work on strategies to
  increase the number of visitors on their site.
  But the major issue is that people leave their
  purchase process in between. Sometimes, people
  don't even wait for the webpage to load. The most
  important metric of the sales funnel is the
  conversion rate, that is, how many people have
  completed the purchase? Ultimately this is the
  bottom-line for any store. Nevina Infotech via
  this article highlights some features of Magento
  that help online stores in increasing the ROI and
  conversion rate.

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1 High-Quality Performance Speed
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• Research has suggested time and again that
  customers nowadays are not patient enough. So if
  the website is sluggish, customers will eschew it
  to switch to any other platform. So, the
  performance and speed of a website are the
  crucial cogs of its conversion rate wheel.
  Magento embraces various performance-enhancing
  features. The superior caching system viz.
  varnish trims down the dependency on third party
  extension and lessens the reliance on the
  database for responding to queries. Apart from
  this, it also includes features like bundling of
  JavaScript commands, image compression, etc. to
  improve the browsers performance. The
  revolutionary Elasticsearch technology loads the
  search results in a whiz. All this leads to a
  better shopping experience and healthier
  conversion rates. Businesses can hire magento
  developer online to evaluate and enhance the
  performance of their websites.

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2 Simple Elegant Checkout Process
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• A prime reason for shopping cart abandonment is a
  complicated multi-step checkout process making
  the customers wait at every step. Magento 2
  ensures a two-step checkout process giving the
  customer no chance to distract from the process.
  A business can hire magento developer for
  customizing this to a single step checkout
  process, saving a lot of time for tech-savvy
  users or mobile shoppers. Another important
  feature of Magento Guest Checkout ensures that
  new users do not have to register themselves for
  shopping compulsorily. The smooth checkout
  process ensures that customers can hasten through
  their shopping, leaving them no time for
  abandoning the purchase process.

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3 Search Engine Optimization
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• Search Engine Optimization has been the forte of
  Magento since its inception. The Magento
  community has been continuously putting in
  efforts to develop new SEO features to up the
  ante in the SEO game. The sitemap improvement
  feature increases the chance of higher search
  rankings. The Google Tag Manager (GTM) feature
  ensures that you can update the code snippets and
  tags associated with your products, pages, or
  blocks. The inclusion of rich snippets permits
  you to attach labels to your products without
  using any external plug-in or extension. It is
  advised to hire best magento developer to acquire
  full benefits from SEO efforts. These features,
  without doubt, allow your website to garner
  prominent positions in search rankings.

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4 Consumer Segmentation Tools
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• Promotional campaigns are expensive ones if they
  are not targeted in the proper direction.
  Businesses need to identify the right target
  segment for pitching a product. Nowadays, the
  focus is more on the personalized approach of
  promotion. Based on the common attributes of the
  customer, segments are created. Different
  promotional strategies are applied to different
  segments. Magento can perform vivid customer
  segmentation as per your requirements that
  optimize the conversion rates with more hits and
  very few misses.

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5 Report Generation Analytics
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• Magento provides several statistics to work with.
  The Magento dashboard can gauge the performance
  of businesses by considering stats like
  cumulative sales, top search terms used by
  customers, average order size, recent orders,
  recent search terms, etc. It gives you a glimpse
  into the financial health of your business. It
  also displays figures like lost conversions,
  average page loading time, etc. to see the parts
  of the site needing overhaul. The support for
  popular analytical tools like Google Analytics,
  AdWords, etc. makes it convenient for users used
  to these analytical tools. Businesses operating
  in India (with multiple demographic factors) can
  hire magento developer in india to go for
  customized analytics (e.g. for preparing niche
  customer segments).

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Final Remarks
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• Although an online business ensures reach to
  untapped and far-off markets, it also leads to an
  increase in competition with local businesses as
  well as online businesses in those markets. So,
  the need to elevate the efforts in improving the
  conversion rates and ROI is of the essence.
  Online businesses can turn to Magento for their
  concerns related to conversion rate and shopping
  cart abandonment. Magentos superior performance,
  SEO optimization features, smooth checkout
  process, and ability to analyze the business
  performance make it most enthralling CMS to go
  for.

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Contact Us

• Name- Rahim Makhani
• Website- https//www.nevinainfotech.com/
• E-mail Address- rahim_at_nevinainfotech.com
• Contact Person- Rahim Makhani (MD CEO)
• Mobile Number- 91 7572970470