Guide to start your own cryptocurrency business

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(No Transcript)
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Introduction

• Looking to start your own cryptocurrency
  brokerage or exchange?
• You arent the only one! We say this because the
  overall cryptocurrency market is projected to
  reach USD 1.4 billion by the year 2024.

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• The blockchain system on which cryptocurrency is
  built has piqued the interest of many, especially
  the Millenials.
• Theyre reshaping the entire financial trend
  because cryptocurrency offers something
  traditional banks cannot - The heightened
  transactional security, fraud protection, low
  fees, growing acceptance, and decentralized
  systems.
• In addition, those who dont have access to banks
  can rely on cryptocurrency to exchange and cash
  in almost immediately.
• Such is the power of Blockchain ensuring growth
  ahead and dominating our future.

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• But, what does it actually take to start your own
  cryptocurrency exchange or become a
  cryptocurrency broker?
• Before we get started.
• Are you going to launch a Cryptocurrency
  Exchange? or a Cryptocurrency Brokerage (Trading
  solutions)?
• People often confuse the two. Though the process
  of setting up might be the same, the
  functionality is not.

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What is a Cryptocurrency Exchange?

• A traditional Crypto Currency Exchange is similar
  to Stock Exchange Trading, where a user can buy
  or sell based on the current market price of the
  cryptocurrency.
• The exchange will act as a middle-man and will
  charge a small fee for each exchange or trade.
• Some traders exchange FIAT Currency (like USD or
  EUR) for Cryptocurrency, while others exchange
  between two Cryptocurrencies.

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What is a Cryptocurrency Brokerage?

• With the Crypto Brokerage, your funds are traded
  through a dealers network, as opposed to the
  central exchange and this is also known as Over
  the Counter (OTC) market.
• This brokerage finds sellers or buyers who
  individually hold a large pool of
  cryptocurrencies and pair them for sale.
• This is more flexible and more convenient with a
  settlement period that is generally faster than
  that of a crypto exchange.

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• Now lets look at the steps to get started...

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Step 1

• Getting a License
• Once youve finalized the regions you would like
  to operate in, please ensure that you have
  understood the regulations in each of those
  regions and obtained the necessary licenses.
• The idea of cryptocurrencies still does not go
  well with a lot of countries, the list of
  countries you will have to license yourself in
  wont be very long. Regardless, it is imperative
  that you have a legal expert who has covered this
  for you.

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Step 2

• Crypto CRM Back-Office
• An efficient CRM is the backbone of a business.
  Be it a cryptocurrency exchange or brokerage, you
  absolutely must have a robust CRM. One that is
  designed for your business and allows for
  seamless communication and integration with
  various other tools that will be a part of your
  business.
• Similarly, a unified back-office that can
  communicate with your CRM, crypto trading
  platforms, and the traders room is a must-have.
  This ensures the entire process, right from
  customer on-boarding to everyday operations run
  smoothly.

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Step 3

• Traders Room / Client Cabinet
• Traders Room aka Client Cabinet is a platform
  where customers can manage their trading accounts
  at ease.
• A good client cabinet must have the following
  features - i) Clean and user-friendly
  interfaceii) Simple onboarding processiii)
  Payment integration (For withdrawals
  deposits)iv) E-Walletsv) CRM integrationvi)
  Trading history and comprehensive reports

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Step 4

• Liquidity
• In order to gain the trust of potential customers
  in a way that they feel comfortable to engage
  with your exchange, you must showcase sufficient
  liquidity.
• Partnering with a crypto liquidity provider who
  is able to offer deep liquidity pool is a good
  option for starters.
• Most importantly, choose a provider who will
  charge you a flat fee and not based on trade
  volumes.

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Step 5

• ICO funding (ICO and Token Creation)
• Optional Step Launch an ICO platform to create
  your own coins. You can have your tokens created
  on an existing platform such as Bitcoin or
  Ethereum. Partner with a technology provider who
  can create the ICO platform as well as the
  tokens.
• This acts as a fundraising platform to attract
  investors who may be interested to buy into your
  offering.
• Choose a provider who can create a multi-currency
  ICO platform to ensure your future investors can
  either pay with fiat currency or with
  pre-existing digital tokens like ether, bitcoin
  or altcoin.

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Step 6

• Finding the Right Technology Provider
• Your ideal technology provider is one that
  provides you with turnkey cryptocurrency
  solutions that are designed to your requirement
  and are pretty much plug play.
• Choose a provider that can offer Whitelabel
  Crypto Solutions, the ones that specialize in
  developing custom cryptocurrency exchange
  solutions.
• This will save you a lot of time and money
  ensuring fast deployment in a fraction of the
  cost.

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Step 7

• Implementing Payment Solutions
• You need to establish institutional relationships
  with a Payment Service Provider to have the
  payment gateway integrated into your Crypto
  Traders Room / Client Cabinet.
• Therefore, you must use one that is trustworthy
  and is capable of hosting online payments where
  the speed of transactions, clearance, and
  settlement of funds is not compromised.
• Also, a payment solution with a low transaction
  rate will offer more traders to your platform.
  Some solution providers may have hidden fees that
  you have to watch out for before you sign a
  contract with any payment processor.

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Step 8

• Security
• Given that cryptocurrency is a major target for
  hackers and that the number of cyber-attacks and
  data breaches are increasing day by day,
  implementing the best security practices and
  technology is an integral component of ensuring
  that your crypto business is safe and secure.

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Step 9

• Going Live Beta Testing
• Now that you have found the right technology
  provider, figured out your payment solutions, and
  taken care of security, it is time to test your
  site to its full range and explore every aspect
  of it to ensure that there are no flaws in the
  system before you onboard your first customer.

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Step 9

• Marketing PR
• Though we mentioned that we wont be covering the
  regular steps that go into setting up every
  business, we would like to add a quick note to
  stress the importance of marketing and PR in a
  cryptocurrency business.
• Though most exchanges might not initially have a
  marketing budget and use a social media approach,
  it is advisable that you do some digital
  marketing outside of social media to be able to
  build yourself as a brand and put yourself out
  there with the help of the Public Relation
  experts in the industry.

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Step 9

• Ongoing Operations
• Once you have successfully launched and are up
  and running, it is important to continue having a
  strategic approach to your day to day activities
  while maintaining ongoing compliance.
• We stress again on the importance of following
  regulations not only in the jurisdictions that
  you operate in, but also in all the regions that
  your traders are based in.

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Conclusion

• A crypto brokerage solution provider like Sanfrix
  can cover all the above requirements for you and
  do more!
• You receive end to end support to start your own
  crypto brokerage or exchange.

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Heres how Sanfrix can help you on this journey...
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• Sanfrix has initiated several exchanges and
  brokerages from various jurisdictions and can
  help you too, making the entire set up
  hassle-free.

• We offer deep liquidity with customised pricing
  and execution analytics to make sure all your
  liquidity needs are met.

• Continued strategic partnership, free
  consultation support and 24/6 customer support
  from our Chief Success Officer.

• COMPANY INCORPORATION

• TECHNOLOGY

• LIQUIDITY

• CRM
• BACK-OFFICE

• STRATEGIC PARTNERSHIP

• Sturdy CRM customised for Crypto exchanges with
  unified communications, KYC, customer journeys,
  insightful reporting and more.

• We offer advanced trading platforms, payment
  integration services and all the technology you
  need at an affordable cost.

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Sanfrix Crypto Turnkey Solutions

• Company Incorporation
• Brokerage Licensing
• Payment Gateway Integration
• Website Development
• ICO Token creation
• Consultation Services
• Crypto Wallets

• Crypto Trading Platforms (Web, Mobile Tablet)
• Crypto CRM Back-Office
• Crypto Traders Room / Client Cabinet
• Infrastructure Upgrade
• Custom Development

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Contact Us

• Sanfrix can help you with all your crypto needs
  and has helped several crypto exchanges double
  their profits by simply implementing the right
  tools.
• Question is
• Will yours be one of them?

65 9860 7215
sales.sanfrix
sales_at_sanfrix.com
t.me/sanfrixltd