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Digital Marketing Training Institute Pune

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India’s Best digital marketing training institute now in Baner with 100% job placement. Get practical classroom training with Google Certification. Learn top courses in Digital Marketing. SEO, Advance & technical SEO, Local Search Engine Optimization, SMO, SMM, E-mail Marketing, Content Writing & Marketing, Website Development, and many more. TIP also provides AngularJS, MVC, Python, RPA, Salesforce, Data Science, Artificial Intelligence (AI). – PowerPoint PPT presentation

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Title: Digital Marketing Training Institute Pune


1
Welcome
  • Digital Marketing Training Institute PUNE
  • Next generation of Advertisement.

2
What is Marketing
  • Marketing is a process of Brand Awareness,
    Promotion, sale of products or services to
    Customers who used that Product or Service. This
    process involves Market research customer
    requirement.
  • Traditional Marketing refers to conventional
    Methods
  • A) Print Media marketing such as Newspaper adv
    Banners, pamphlets/flyers, Magazines, postal
    letters, Boucher. Hoardings, Billboards
    advertising along roads Highways.
  • B) Electronic Media like Television, Radio.

3
What is Digital Marketing
  • Digital Marketing is the next age of Marketing
    using Digital Device/Media to promote or to
    connect with targeted Audience globally for Brand
    Awareness Business Development.
  • Digital Marketing involves Business Website
    Development, Business Developing Websites, social
    media posts, Display Ads, Ads on a social
    network, Ads on Search Engines, pop up Ads,
    clickbait URL, YouTube videos, Blogs, E-mail
    marketing.   

4
Comparison Traditional vs Digital
5
  • Traditional Marketing
  • Digital Marketing
  • Factors
  • Reach is more
  • Tracking is Possible
  • High
  • Bidirectional
  • High
  • Low
  • Less
  • More
  • Reach
  • Tracking
  • Targeted Audience
  • Communication
  • Engagement
  • Cost
  • Time
  • Return Over Investment(ROI)
  • Reach is
  • Tracking is Not possible
  • Less
  • One way
  • Zero
  • More
  • More
  • Less

6
Why Digital Marketing
  • Digital Marketing helps us to connect with those
    Audience. With the help of different tools, we
    can analyze the costumers requirement, tracking
    is possible which directly connects us to the
    Targeted Audience.                        
  • You can reach to the large no of people where
    boundaries are not the limits. Even digital
    marketing allows you to touch a wide range of the
    untapped market.
  • By considering different costumer persona like
    their age, gender, interest, income, location,
    etc. you can tailormade content to grab the
    attention of Audiences. if you target your
    audience then it is directly proportional to
    publicity.   

7
  • One of the greatest advantages of Digital
    Marketing is you can directly interact with the
    customer through Social Media, comments, live
    chat, feedback forms, reviews, ratings. This
    again gives you the benefit of understanding
    customer requirements, engaging costumers.
  • Google Analytics gives you the benefit of keep
    records of customer activity, like No. of
    visitors, engage time, clicks on ads, bounce
    rate how many actual purchases are there.
  • With the help of these statistics, Results can be
    easily measured.so no more waiting unlike in
    traditional it could be for a month.

8
  • As the cost of traditional one is too high, it
    cannot affordable for all. Digital marketing
    treats every business at some level whether it is
    a startup business or an established one. Digital
    Marketing is very cost-effective.
  • Once any website doing well as a content point of
    view if they are getting good leads, engaging
    social media posts, attractive videos. It can
    give you brand value.

9
Modules of Digital Marketing
  • SEO Search Engine Optimization
  • SMO Social Media Optimization
  • SEM Search Engine Marketing
  • SMM Social Media Marketing
  • E-mail Marketing
  • Pay per click Advertising
  • Ecommerce Marketing
  • Content Marketing
  • Affiliate Marketing
  • Influencer Marketing
  • Mobile phone Advertising

10
Thank you
Best Marketing doesnt feel like Marketing.
  • Contact US 8007777243
  • Email ID info_at_traininginstitutepune.in
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