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10 Important Instagram Marketing Tools | SMBELAL.COM

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Instagram is one of those platforms where digital marketers and online businesses are utilizing it to attract customers and providing them enough knowledge about their brand or business. Research says that more than 80% of the Instagram users follow at least 1 or 2 of their preferred brands and among them at least 60% have discovered a product they have not previously known. Among the users, at least 30% of the users have purchased a product on Instagram at least once in their usage time of Instagram. – PowerPoint PPT presentation

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Title: 10 Important Instagram Marketing Tools | SMBELAL.COM


1
10 Important Instagram Marketing Tools
2
Present your content
TABLE OF CONTENTS
01
02
  • 01 Title of your first step

Reasons why brands use social media marketing and
its tools
Introduction
  • 02 Title of your second step
  • 03 Title of your third step

03
04
All the Comprehensive Instagram Marketing Tools
Features of the Tools
3
1. Introduction
  • Instagram and Brands

4
  • Instagram is one of those platforms where digital
    marketers and online businesses are utilizing it
    to attract customers and providing them enough
    knowledge about their brand or business. Research
    says that more than 80 of the Instagram users
    follow at least 1 or 2 of their preferred brands
    and among them at least 60 have discovered a
    product they have not previously known. Among the
    users, at least 30 of the users have purchased a
    product on Instagram at least once in their usage
    time of Instagram.

5
For brands , Instagram tools have become
extremely crucial for them to assist them in
their daily promotion and other marketing
aspects. We have compiled a comprehensive list of
the best Instagram tools for digital marketers
that will be able to assist them in their daily
work.
X
6
2.Reasons why brands use social media marketing
and its tools
  • Importance of Social Media Marketing

7
  • Most brands today are using social media
    marketing and its tools to
  • Aid in their digital marketing campaigns
  • Give exposure to their product/service
  • Sell their product/service
  • Drive more traffic to their site and many more.

X
8
3. All the Comprehensive Instagram Marketing Tools
  • Tools needed by marketers promoting their
    product/service via Instagram

9
01 BUFFER A handy tool which can do more than
just post scheduling
01
  • 02 FOURSIXTY
  • Foursixty is an e-commerce oriented tool 

02
  • 03 GRUM
  • Another Instagram scheduler tool but it has its
    own features and uniqueness.

03
  • 04 HOOTSUITE
  • Hootsuite helps with the better engagement of the
    social media profile.

04
10
X
11
4.Features of the Tools
  • How they actually work

12
FEATURES
Foursixty
Buffer
  • It is used by brands to make their Instagram feed
    more like a gallery of a shopping cart. Foursixty
    can create a gallery of images for your products
    and Instagram users (shoppers) and click on the
    images and buy their desired products. This tool
    also reveals which contents drive more engagement
    and revenue. You can customize and curate your
    shopping galleries however you want. 
  • It has the ability to help you analyze and
    increase your customer reach and performance.
     Buffer helps you to understand your audience and
    their liking/disliking. It also provides a
    browser extension. Buffer Analytics can identify
    and track your top-performing content It also
    works as a social media calendar.

13
FEATURES
GRUM
HOOTSUITE
HASHTAGS FOR LIKES
  • A hashtag is somewhat a definitive tag it sort
    of defines what type of image that is. Hashtags
    for Likes can be used to identify hashtags that
    are being used the most in a particular time.
    Using hashtags can boost the reach of your
    Instagram posts. The right hashtag for your own
    product image can attract customers as well.
  • Grum lets you manage multiple accounts. You can
    post contents on multiple accounts too and at the
    same time! You can post pictures/videos/gifs
    whatever your product requires. Grum has a smooth
    and user-friendly interface.  The key features
    Grum includes switching between multiple accounts
    without any difficulties and tagging users or
    customers.
  • This tool provides fantastic management for
    Instagram marketers. If you have a small number
    of Instagram profiles to manage, like 5 or 6,
    then this tool is one of the best out there. The
    free version of this tool works very efficiently
    and smoothly when working with a small number of
    accounts.

14
FEATURES
ICONOSQUARE
HOPPER
  • Iconosquare influence industry driving analytics
    and tools to develop your business. Iconosquare
    reveals which posts will get the most attention
    and engagement, and at what time. You can then
    post accordingly for maximum customer response.
    You can plan your posts ahead of time due to this
    tools ability to work as a social media calendar
    and post scheduler option. Iconosquare provides
    an in-depth review of your followers
  • Hopper is another post scheduler tool.You can do
    various things with this tool, for example you
    can post on multiple accounts simultaneously, tag
    and mention users and other accounts and hide
    your caption hashtags, etc. With its
    customization and scheduler option, it easily
    reduces your effort which wouldve taken hours.
    The key feature of this tool is its first
    comment feature which helps the one using the
    tool to start or hide conversation on the post..

15
FEATURES
COMBIN
LATER
CURALATELIKE2BUY
  • Combin is a tool that is used to ethically gain
    genuine followers, likes and comments. It is the
    perfect tool to develop your Instagram account
    and grow.  Combin can be used to attract new
    customers and provide exposure to your business.
    It is a great tool to engage with the audience
    and earn new followers.
  • Tools such as Later come in handy for posting
    pre-schedule post. It reduces a lot of the
    effort. Among other tools, Later is great
    because it can build a complex Instagram content
    calendar for various types of post. This tool is
    a very useful tool for business on Instagram.
    There is also the option of creating a different
    content gallery for a different account.
  • CuralateLike2Buy is created mostly for e-commerce
    brands. It offers more of a solution to all the
    problems that arise. It assists the brands to
    reach their targeted audience. When you
    incorporate CuralateLike2Buy with your Instagram
    account, it permits users to shop from your feed,
    view your accounts, and participate in other
    activities. You can also limit the gallery for
    subsets of users.

16
  • Think like a publisher, not a marketer.
  • David Meerman Scott

17
For more information,
  • Visit the site
  • smbelal.com

18
Thanks for Watching!
  • Does anyone have any questions?
  • Please contact
  • hello_at_smbelal.com
  • smbelal.com
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