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Digital Marketing Courses In Pune

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Title: Digital Marketing Courses In Pune


1
INDIA'S 1st PRACTICAL DIGITAL MARKETING TRAINING
INSTITUTE IN PIMPRI CHINCHWAD
103C, 1st Floor, Hrishikesh Chambers, Karve Road,
Paud Phata, Erandwane, Near Dashabhuja Ganpati
mandir, Opp SAP Training Center Pune, Above Raj
Restaurant, Kothrud, Pune, Maharashtra 411038
2
WHAT IS DIGITAL MARKETING?
Digital marketing encompasses all marketing
efforts that use an electronic device or the
internet. Businesses leverage digital channels
such as search engines, social media, email, and
other websites to connect with current and
prospective customers.
3
ABOUT - SIM
  • School of internet marketing is one of the best
    Digital Marketing institutes in Pimpri Chinchwad
    PCMC and Pune that specialize in digital
    advertising.
  • All our faculties are Google certified industry
    experts.
  • We offer all our students interactive study
    material Classroom training and to work on live
    projects.
  • We provide 100 Job assistance.

4
SIM - COURSE CONTENT
About Our Courses
  • Search Engine Optimization(SEO)
  • Social Media Optimization(SMO)
  • Search Engine Marketing(SEM)
  • Web Analytics
  • E-Mail Marketing
  • Online Reputation Management(ORM)
  • Affiliate Marketing Adsense
  • YouTube Marketing

5
SEARCH ENGINE OPTIMIZATION
  • SEO is the process of affecting the visibility
    of a website or a web page in a search engines
    unpaid results.
  • Alright, lets translate that to English. Heres
    my go at it
  • Search engine optimization (SEO) is the process
    of optimizing your online content so that a
    search engine likes to show it as a top result
    for searches of a certain keyword.
  • Let me break that down even further
  • When it comes to SEO, theres you, the search
    engine, and the searcher. If you have an article
    about how to make vegan lasagne, you want the
    search engine (which, in 90 of all cases, is
    Google) to show it as a top result to anyone who
    searches for the phrase vegan lasagne.
  • SEO is the magic you have to work on your
    article in order to make Google very likely to
    include your post as one of the top results
    whenever someone searches for that keyword.

6
SOCIAL MEDIA OPTIMIZATION
  • Social media optimization (SMO) is the process
    of increasing the awareness of a product, brand
    or event by using a number of social media
    outlets and communities to generate viral
    publicity.
  • Social media optimization includes
    using RSS feeds, social news and bookmarking
    sites, as well as social media sites and video
    and blogging sites. SMO is similar to SEO (search
    engine optimization) in that the goal is to drive
    traffic to your Web site.

7
SEARCH ENGINE MARKETING
Search engine marketing, or SEM, is one of the
most effective ways to grow your business in an
increasingly competitive marketplace. With
millions of businesses out there all vying for
the same eyeballs, its never been more important
to advertise online, and search engine marketing
is the most effective way to promote your
products and grow your business. Search engine
marketing is the practice of marketing a business
using paid advertisements that appear on search
engine results pages (or SERPs). Advertisers bid
on keywords that users of services such as Google
and Bing might enter when looking for certain
products or services, which gives the advertiser
the opportunity for their ads to appear alongside
results for those search queries.
8
E-MAIL MARKETING
Email marketing is the act of sending
a commercial message, typically to a group of
people, using email. In its broadest sense,
every email sent to a potential or
current customer could be considered
email marketing. It usually involves using email
to send advertisements, request business, or
solicit sales or donations, and is meant to
build loyalty, trust, or brand awareness.
Marketing emails can be sent to a purchased lead
list or a current customer database. 
9
ONLINE REPUTATION MANAGEMENT
  • What we need to learn in ORM-Online Reputation
    Management classes in PCMC
  • Monitor the Brand Mentions on Web
  • Customer Response and Feedback
  • Protect from Fake Profiles
  • Fake and Spam Blog Profiles
  • Negative SEO Attack
  • Negative Reviews
  • Online reputation management (ORM) means
    taking control of the online conversation. Its
    techniques and strategies ensure that people find
    the right materials when they look for you on the
    Internet.

10
GRAPHICS DESIGN
Graphic Design does so much more than make your
business look good. It is a visual language
that communicates your company's personality to a
world of potential clients before you've even
meet them. It evokes an emotion that makes you
memorable in a sea of competitors. It inspires
people to action with a phone call or a visit to
your website. Quality design gets results.  
11
Thank You
For more Information Contact Us - 91
8087530193 91
8308649555 E-Mail Id - info_at_schoolofinternetmarke
ting.co.in
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