Content Moderation Tools to Help Increase Your Traffic - PowerPoint PPT Presentation

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Content Moderation Tools to Help Increase Your Traffic

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Content Moderation has always been part of every marketing strategy. Because let’s face it, the world we are living in can be cruel and harsh. One comment, one review could ruin the reputation of any company. That’s why we have to thank Content Moderators. – PowerPoint PPT presentation

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Title: Content Moderation Tools to Help Increase Your Traffic


1
Content Moderation Tools to Help Increase Your
Traffic
Content Moderation has always been part of every
marketing strategy. Because lets face it, the
world we are living in can be cruel and harsh.
One comment, one review could ruin the reputation
of any company. Thats why we have to
thank Content Moderators. They screen, monitor,
and approve content that would appear on your
website. This way, you can make sure that your
business reputation is guarded. However, your
moderators are also human and prone to err. That
is why we have provided you with some of the
content moderation tools that will reduce human
error while increasing your websites traffic.
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Increase Traffic with these Content Moderation
Tools
30 of Millennials Media Time is Spent with User
Generated Content -Crowdtap and the Social Media
Advertising Consortium (SMAC) According to the
research made by Crowdtap and SMAC millennials,
which are forecasted to have record-breaking
purchasing power, are most influenced by
user-generated content or UGC. Millennials
believe that UGC is 50 more trustworthy and 35
more memorable compared to the information that
they get from other media sources. Recognizing
the power of UGC, marketers have included it in
their strategy and planning. However, putting
your product in the hands of the public could put
your reputation and customers in danger. That is
where content moderation comes into the picture.
However, with the rise of the internet and
different platforms, moderating content became
more challenging and time-consuming.
3
Content Moderation Tools Plugins for WordPress
Editors
Every website has its content, dont they? That
is why it is important for the content to be as
accurate and factual as possible. Starting with
WordPress Plugins, content moderation will be
easier than how it used to be
Editor Moderation Tools
Editor Moderation Tools is a plugin that helps in
moderating articles in WordPress. It sets
notifications each time a new content needs
moderation. This content moderation tool works
best for a WordPress Website with multiple
authors.
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Akismet
Akismet is another plugin that works best on the
WordPress website. Its primary purpose is to
filter out spam from your content. However, it
can also be used as a scanning tool for reviewing
all your posts and pages in your WordPress site.
It automatically checks all comments and connects
before it gets flagged. This is one of the
content moderation tools that will help prevent
malicious content from appearing on your
WordPress site. The best thing about this plugin,
aside from being user-friendly, is that you can
get it for free.
5
KingSumo Headlines
Headlines have the power to convert your traffic
to actual customers by 127. Thinking about what
a powerful headline can do, would you want to
lose the extra traffic and conversions? KingSumo
Headlines is a WordPress Plugin that tests your
headlines. All you need to do is to craft as many
headlines for your post as you can and your
visitors will do the analysis for you. You can
then use this analysis to construct the
best-performing title for your post. Sounds like
a piece of cake, doesnt it? However, in able to
maximize the use of this plugin, your website
needs to have significant traffic, otherwise, no
analysis will be collected. Having effective
content moderation tools on your WordPress site
ensures the protection of your websites
content. Hopla is a company that offers content
moderation services starting from creating the
content of your websites to filtering malicious
contents. With tools to aid our dedicated team
members, we assure you a top notch and real-time
content.
6
Social Media Moderation Tools
Social Media is also one of the key players when
it comes to marketing. With its prevalence,
marketers started using it as a platform to
promote different products and services. In fact,
social media bridges the company to its target
market- creating an opportunity for interaction
and conversation. But, managing and moderating
social media contents is not an easy task.
Without the proper tools or the correct
management, you might not be able to meet the
demands of the public. Thus, we have listed some
Social Media Moderation Tools that might help you
keep your sanity, meet your markets demand, and
increase your traffic.
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Facebook Comments
Millennials, having the highest possible
purchasing power, uses facebook for more than 3
hours a day. They browse, like, share and even
comment on feeds that they see on their walls.
Facebook Comments is one of the social media
moderation tools that allows users to leave
comments linked to their Facebook profiles. This
way, users no longer need to create a login for
the commenting system. All they need to do is to
login with their FB profiles and leave comments
using it. Thus, activating Facebook Comments on
your website can increase your companys
interaction with the public market due to ease of
access. Doing this brings you closer to achieving
your social media marketing goals. As for
the social media moderators, they can organize
the comments posted by time, or by the most
engagement. This can be done through the FB app
or through your browsers. They can also apply to
bulk actions for easier moderation.
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Onalytica
Why do you think your customers buy a product? Is
it because it is recommended to them or because
of its good reviews? According to an
article Forbes.com, customers purchase something
because it has been recommended by an influencer,
a friend or a family member. This is because your
consumers trust the people they know when it
comes to quality feedback on a product. Your
customers trust the information they get from
influencers. Thus, finding an influencer
interested in your post can just not boost your
traffic but can also increase your conversion
rate. But, how can you find these influences?
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Onalytica is one of the many social media tools
that help you find relevant influencers
interested in your product. It helps you locate
influence based on your link, services, article,
or your post. This allows you to connect with
these influences. However, you just dont contact
them and promote your content. It will be best to
start building a relationship with them by adding
business or value to their blog before asking for
a favorable return.
10
LikeAlyzer
Facebook is, perhaps, the most used social media
app- making it the 1 referral traffic source to
your companys websites. That is why content
marketers, used this to their clients advantage
by analyzing the likes you get for a specific
product. One of the social media moderation tools
that help moderators analyze your products likes
is the LikeAlyzer. This social media tool gives
you an overall score based on the engagement on
your page. Likewise, it gives you some
recommendations to increase the engagement on
your page. Another good feature of this tool,
compared to other social media tools, is that it
gives you insights on your likes, comments, and
shares per posting. You can also compare your
page with the average of similar Facebook Pages.
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With LikeAlyzer, your social media content
moderator will be able to analyze, and discover
what works for your products, and what does not.
This way, you can achieve more traffic and higher
conversion rates! With this list of Content
Moderation Tools, you can now bring your business
goals closer to your reach. However, you do not
need all of these. What you can do is to explore
what works best for you and from there, start
building your plans and strategies. Knowing the
best social media content moderation tools will
convert your visitors into customers at a speed
of light.
12
Online Moderation I Cant Do it on my Own!
Content Moderation is not something that works on
full automation. Despite the big number of
content moderation tools available online, you
still need a content moderator to review and to
filter out things. This is because a strong
seller-customer relationship is built through the
connection and interaction. We at HOPLA acknowledg
es the importance of building connections to our
clients. At the same time, we also acknowledge
that our team players need technological
interventions to be able to perform more
efficiently. That is why we offer you content
moderation services that will capture the need of
customers for human interaction without
compromising the efficiency of their work. With
our dedicated team members are working to
increase your traffic and conversion rate, you no
longer have to worry about content moderation.
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HOPLA Online https//hopla.online/ https//www.f
acebook.com/hoplaonline/ https//www.instagram.co
m/hoplaonline/ https//www.linkedin.com/company/h
opla-online/ https//twitter.com/hoplaonline
14
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