Inbound Marketing vs Outbound Marketing - PowerPoint PPT Presentation

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Inbound Marketing vs Outbound Marketing

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Marketing is a business term that can be characterized in multiple ways. It is an administrative procedure that helps to move products or services from businesses to clients with a thoughtful idea behind. It helps to decide the cost of a product based on its demand and choosing dissemination channels. It helps to create and actualize a promotional strategy too. Today, marketing tactics experienced a monstrous change. Outbound marketing strategies are not so powerful as they used to be. Recently, inbound marketing strategies are more common that are driven by the internet and runs online. In this PPT, we will discuss the two most important marketing strategies and understand the differences between the two. – PowerPoint PPT presentation

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Title: Inbound Marketing vs Outbound Marketing


1
Inbound Marketing vs. Outbound Marketing Heres
What you Need to Know!
2
Introduction
  • Marketing is a business term that can be
    characterized in multiple ways. It is an
    administrative procedure that helps to move
    products or services from businesses to clients
    with a thoughtful idea behind.
  • It helps to decide the cost of a product based on
    its demand and choosing dissemination channels.
    It helps to create and actualize a promotional
    strategy too.
  • Today, marketing tactics experienced a monstrous
    change. Outbound marketing strategies are not so
    powerful as they used to be. Recently, inbound
    marketing strategies are more common that are
    driven by the internet and runs online.
  • In this PPT, we will discuss the two most
    important marketing strategies and understand the
    differences between the two.

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3
What is Outbound Marketing?
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4
Outbound Marketing Strategies
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5
Challenges with Outbound Marketing
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6
What is Inbound Marketing?
Inbound marketing is a new advertising idea where
advertisers put maximum efforts to pull in
potential clients with fascinating
substance. The fascinating substance may include
blog entries, infographics, web content, white
papers, email pamphlets,etc. You can opt for
paid marketing strategies as per your budget.
Inbound marketing is extremely direct that
increases leads by expanding their commitment to
the brand. Undoubtedly, it is more popular than
outbound marketing today.
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7
Inbound Marketing Strategies
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8
Inbound vs. Outbound
  • Lets have a look and understand the differences
    between two and which one should you choose for
    your business.

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9
Finding the right marketing strategy for you
  • 1), The best showcasing technique is the one that
    works. Break down the information and test
    results
  • independently.
  • 2), Crucial to the achievement of your B2B, lead
    generation is the capacity to use both inbound
    and outbound showcasing procedures.
  • 3), Inbound promoting is important to renew your
    business pipeline with new leads, while outbound
    showcasing causes you to track and drive your
    current prospects through the purchasing cycle.
  • 4),This is your choice either you wanted to use
    HTML editors or simple plain text to approach the
    customers with perfection.
  • 5), So, you have to decide yourself which
    strategy works the best for you.

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10
Email Marketing
Thank you
Happy Learning!
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