Best Digital Marketing Course Institute - PowerPoint PPT Presentation

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Best Digital Marketing Course Institute

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NIIM provides the best digital marketing course in Delhi. Get the more details www.niim.co.in. Contact us 8882222261,8882222231. – PowerPoint PPT presentation

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Title: Best Digital Marketing Course Institute


1
DIGITAL MARKETING COURSE INSTITUTE
Website www.niim.co.in
2
BASIC Of DIGITAL MARKETING
  • What is Marketing?
  • What is Digital Marketing?
  • Understanding the Process of Marketing
  • How Digital Marketing Wins Over Traditional
    Marketing
  • Understanding the Process of Digital Marketing
  • About Increasing Visibility
  • - What is Visibility?
  • - Visibility Types
  • - Visibility with Examples
  • About Visitors engagement
  • - What is Engagement
  • - Importance of Engagement

Website www.niim.co.in
3
  • - Engagement with Examples
  • About Bringing Targeted Traffic
  • - Inbound
  • - Outbound
  • About Conversion Leads
  • - Conversion Types
  • - Understanding the Process of Conversion
  • About Retention
  • - Importance of Retention
  • - Retention Types
  • About Performance Evaluation
  • - Importance of Performance Evaluation
  • - Tools Needed

Website www.niim.co.in
4
SEARCH ENGINE OPTIMIZATION
  • Basics of SEO
  • SEO Research Analysis
  • On-Page Optimization
  • Off-Page Optimization
  • SEO Tools
  • SEO Reporting
  • Local Listing(SEO)

Website www.niim.co.in
5
PPC (Per-Pay-Click)
  • Google ADWORD (Overview)
  • Understanding Google ADWORD Algorithm
  • Creation of Search Campaign
  • - Creating Ad-groups
  • - Creating Ads
  • Tracking Performance Conversions
  • Optimize Search Campaigns
  • Creating Display Campaigns
  • Optimize Display Campaigns
  • Concept of Remarketing

Continue..
Website www.niim.co.in
6
GOOGLE ANALYTICS
  • Introduction to Google Analytics
  • How does it Work?
  • Understanding the Account Structure
  • Google Analytics Insight
  • Starting with Analytics
  • Set Up an Account
  • Adding Analytic Code in Website
  • Understanding Cookie Tracking
  • Integrating ADWORD ANALYTIC Accounts
  • Monitoring Traffic Resources

Website www.niim.co.in
7
SOCIAL MEDIA MARKETING
  • Introduction of Social Media
  • How Social Media Marketing is Different than
    Other Forms of Internet Marketing?
  • Marketing on Social Media Websites
  • - Facebook Marketing
  • - LinkedIn Marketing
  • - Twitter Marketing
  • - Video Marketing

Website www.niim.co.in
8
E-MAIL MARKETING
  • What is E-mail Marketing?
  • How Does it Work?
  • Sending Bulk E-mails

ONLINE ADVERTISING
  • What is Online Advertising?
  • Types of Online Advertising
  • Display Advertising
  • - Banner Ads
  • - Rich Media Ads

Website www.niim.co.in
9
ECOMMERCE MARKETING
  • What is Ecommerce?
  • Top Ecommerce Websites Around the World
  • Ecommerce Scenario in India
  • How to do SEO of an Ecommerce Website?
  • Using Affiliate Marketing to Promote Your
    Ecommerce Business

CONTENT MARKETING
  • Introduction
  • Objective of Content Marketing
  • Understanding Keyword Research
  • Optimize Content for Search Engine
  • Promoting Content to Increase Traffic, Engagement
    Sales.

Website www.niim.co.in
10
DOUBT SESSION
AFFILIATE MARKETING
  • What is Affiliate Marketing?
  • 3 As of Affiliate Marketing
  • How People Makes Tons of Money with Affiliate
    Marketing?
  • Affiliate Marketing Scenario in India
  • Some of the Top Network in the World

ADSENSE BLOGGING
  • What is Ad-sense?
  • How to Get Approved for Ad-sense?
  • Ad-sense Account Interface
  • Placing Ads on Your Blog

Website www.niim.co.in
11
AN Advanced Digital Marketing Course Institute
Website www.niim.co.in
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