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Medical Research Paper Writing


Medical Manuscript Writing – How to Write Search Engine Friendly Article? – PowerPoint PPT presentation

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Title: Medical Research Paper Writing

How to Write a SEO Friendly Medical Research
Search Engine Friendly Manuscript Writing
Medical Manuscript Writing
  • Many journals now publish their articles online
    to increase their reach amongst the masses. A
    major part of their traffic comes from Google and
    other search engines. In such a scenario, you
    dont have to write a medical manuscript favorable
    to the journal, but also to the search engines.
  • The journals that publish the articles ensure
    their research content is visible and ranks high
    in the search results of Google and other
    engines. However, you can play your role by
    optimizing your medical research paper for the
    search engines, by helping people to find, read,
    and cite your work.

Here are five tips to increase the
discoverability of your medical article in the
search engines.
  • Create a Search Engine
  • Friendly Title

Till now, we have recommended writing a title
that immediately tells the readers what your
study is about. However, you should also optimize
the title for search engines.
  • Include 1-2 keywords related to your topic. Place
    your keywords within the first 65 characters of
    your title.
  • Keep your title short, not exceeding 65
    characters including spaces
  • Avoid using stop words in the title like a, an,
    the, am, is, can, and, but, or, if, then, etc.

2) Optimize the Abstract of the Manuscript
  • A good abstract is 150-200 words long, is
    well-structured, has a simple language, and
    reflects the key points and findings of your
    research. But, what if you have to write an
    abstract for the search engines as well?
  • Search engines normally display the first two
    sentences of your abstract. So, place all your
    important findings and keywords in the first two
    sentences of the abstract.
  • Use the keywords in your abstract, but dont
    stuff them to make things complex. After all, the
    purpose of your abstract is to express the key
    points of your research in a clear and concise

3) Use the Keywords Throughout your Article
Besides the title and the abstract, use your
keywords in the entire article as
  • In your headings Headings signal the search
    engines about the structure and content of
    your medical article, thus, increasing your
  • Use keyword search tools like Google
    Trends and Google Adwords to search for the
    specific keywords
  • Check the keywords which other authors in your
    field use in their paper. Incorporate such
    keywords in your article

  • Use your keywords with caution. Let them flow
    naturally in your writing. Search engines hate
    too much keyword repetition or keyword stuffing
    and may penalize your article. This makes it
    difficult for the readers to find your article

4) Be consistent
  • Maintain consistency throughout your paper
    regarding the spellings, language used,
    references, or author names.

5) Build Links to your Article
  • Promote your research on your social media
    channels and institutional sites by linking to
    your article. More the number of inbound links to
    your article, higher its value amongst the search
  • Ask your colleagues to link to your article.
    Higher the number of links your article gets from
    the respected individuals/trusted sites, the more
    powerful will be its effect. However, dont
    forget to return their favor by doing the same
    for their medical articles.

To increase the search engine visibility of your
research paper, contact our medical article
writing service expert.
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