Knowing the Exact Difference between Qualitative and Quantitative Research Paradigm

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Knowing the Exact Difference between Qualitative
and Quantitative Research Paradigm
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Introduction
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Quality is different from Quantity

• Most of the time students who conduct a research
  start out without doing any research or going
  through the basics.
• As a result, most of them remain unaware of
  differences between a qualitative and
  quantitative research. It is necessary for the
  students to know the difference while working on
  a dissertation or research paper.

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Qualitative Research
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It is exploratory

• To gain knowledge, explore, and discover the
  ideas.
• To get insights regarding the problem.
• To frame the hypothesis and generate ideas.
• It is a holistic research that follows a
  subjective approach.
• It employs purposive inductive reasoning.
• It is used when in-depth understanding is needed.

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Type 1 Case Study

• A case study is a valuable type of qualitative
  research.
• This method helps understand the types of data
  sources more deeply.
• Moreover, a case study mainly involves explaining
  a company, organization, or event.

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Type 2 Grounded Theory

• The purpose of a grounded theory is to explain
  the theory behind the events.
• The data is built primarily based on the existing
  documents and interviews.

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Type 3 Narrative

• A narrative approach is used to form a cohesive
  story based on the events described by one or two
  individuals.
• Further, an in-depth analysis can be conducted
  through more interviews and reading out the
  documents.

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Type 4 Ethnography

• This method is one of the most familiar
  qualitative research methods for UX
  professionals.
• While following such an approach the researchers
  need to understand the goals by putting
  themselves in the shoes of the participants.
• In this approach, the researchers do not depend
  on the survey outcomes or interviewers.
• They experience the environment all by themselves
  or behave as a practical observer.

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Type 5 Phenomenological

• The phenomenological study is suitable when you
  need to describe an activity or an event.
• It involves a combination of methods such as
  visiting places, conducting interviews, viewing
  videos, or reading documents.

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Quantitative Research
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It is particular

• It quantifies the research.
• It is a conclusive type
• It follows objective approach.
• It follows deductive reasoning with measurable
  data.
• Here, hypothesis is tested
• It examines the relationships between the
  variables.

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Type 1 Descriptive Design

• Through this design, a variables current status
  gets described.
• In this approach, the hypothesis is developed
  after the data is collected. The collection of
  data is observational.

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Type 2 Correlational

• In this method, statistical analysis is employed
  to explore the relationship between the
  variables.
• It is majorly observational as it does not seek
  cause and effect.

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Type 3 Quasi-Experimental

• In this method, the researchers try to identify
  the cause and effect of more than one variable.
• The independent variables are not manipulated and
  no groups are being assigned.

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Type 4 Experimental

• An experimental design employs scientific methods
  to establish the cause and effect relationship
  between variables.
• Here all the variables are controlled except the
  one that gets manipulated.

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Conclusion
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You are good to go

• Now that you are clear with the difference
  between qualitative and quantitative research,
  you can develop a very good research paper.
• If you still face issues, you can get help from
  Uniresearchers to complete your dissertation with
  the right research methodology implied.

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Thanks!
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