Mobile App Development Trends Business Should Be Known - PowerPoint PPT Presentation

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Mobile App Development Trends Business Should Be Known

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Leverage the Mobile App Development Trends which are leading the pack and integrate them as technology stacks in your business to get the best out of tech investment. Read on to find out more. – PowerPoint PPT presentation

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Title: Mobile App Development Trends Business Should Be Known


1
Mobile App Development Trends
Business Should Be Known
2
How Much Time do Consumers Spend Using Mobile
Media?
  • According to ComScores 2017 Cross Platform
    Future in Focus report, the average American
    adult (18) spends 2 hours, 51 minutes on their
    Smartphone every day.

3
Average Time Spent Browsing on a Smartphone
  • These figures compare to 34 hours 29 hours for
    the United States United Kingdom on desktop.

4
Digital Media Time in The US is Higher at 51
Compared to Desktop 42
  • Mobile digital media time in the US is now
    significantly higher at 51 compared to desktop
    (42).

5
Percentage of Consumers Using Mobile Devices?
  • Ofcom international benchmark shows the global
    popularity of using different digital devices in
    representative countries.

6
Dominance of Multi Platform Majorities
  • The majority of consumers are multiplatform
    will often be multi-screening, accessing sites on
    mobile or desktop, so consistent experiences
    across device need to be deployed.

7
Unique Users by Platform
  • You can see that in most countries multiplatform
    ownership dominates, so we switch between mobile
    desktop, particularly when selecting products
    services.

8
How Many Website Visits are on Mobile vs Desktop
Devices
  • Audience measurement platform comScore has talked
    for some time about strategies to engage and
    measure the multiplatform majority across
    devices.
  • I think there will, or should be more focus on
    that in the years ahead.

9
Desktop Data Analyze
  • US is striking in shows how the multi-device
    majority dominate, particularly amongst
    millennial.
  • mobile is growing in importance, shows that in
    all industries the majority of visits are still
    on desktop.

10
Conversion By Tables
11
Apps Drive Dominant Share of Mobile Time in All
Market
  • Consumer preference for mobile apps vs. mobile
    sites. should also be thought through as part of
    mobile strategy.
  • Mobile dominates, digital minutes, but where are
    these mobile minutes happening.
  • These countries the percentage of mobile minutes
    spent on apps is 80-90.

12
Mobile App Usage
  • Mobile app usage is growing 6 Year-on-year.
  • The growth of apps in some categories like
    ecommerce which is useful insight for retailers.

13
How Consumers Research Products using Mobile
Search Review Sites
14
Google's Mobile Path to Purchase Report
  • Smartphone penetration is growing at an
    astonishing rate, and the vast majority of
    digital consumers are now multi-platform.

15
Consumer Engagement up 300 on Mobile Apps
  • Digital consumers shop online, learn online,
    track health online offer opinions online.
  • Enterprises need to change their perspective
    possibly realign their operations to seize the
    opportunities of this new market, where consumer
    relevance is king.

16
Android Apps Are Becoming More Valuable
  • Android has the biggest cut of the app market
  • iOS applications always came out on top.
  • The revenue of iOS apps has also increased.

17
Looking for Mobile App Developer ?
  • Visit us
  • https//www.consagous.com/hire-best-app-developmen
    t-company-dallas-texas
  • Contact us
  • https//www.consagous.com/
  • E-mail
  • info_at_consagous.com

18
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