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What is post production

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Post-production, or postproduction, is part of the process of filmmaking, video production, and photography. It occurs in the making of motion pictures, television programs, radio programs, advertising, audio recordings, photography, and digital art. Post-production includes all stages of production occurring after shooting or recording individual program segments. – PowerPoint PPT presentation

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Title: What is post production


1
What is post-production ?
2
Post-production
  • Post-production, or postproduction, is part of
    the process of filmmaking, video production,
    and photography. It occurs in the making
    of motion pictures, television programs, radio
    programs, advertising, audio recordings, photograp
    hy, and digital art. Post-production includes all
    stages of production occurring after shooting or
    recording individual program segments.

3
Processes
  • Post-production is many different processes
    grouped under one name. These typically include
  • Video editing the picture of a television
    program using an edit decision list (EDL)
  • Writing, (re)recording, and editing
    the soundtrack.
  • Adding visual special effects -
    mainly computer-generated imagery (CGI) and
    digital copy from which release prints will be
    made (although this may be made obsolete
    by digital-cinema technologies).
  • Sound design, sound effects, ADR, Foley, and
    music, culminating in a process known as sound
    re-recording or mixing with professional audio
    equipment.
  • Transfer of color motion picture
    film to video or DPX with a telecine and color
    grading (correction) in a color suite.

4
  • The post-production phase of creating a film
    usually takes longer than the actual shooting of
    the film and can take several months to complete
    because it includes the complete editing, color
    correction, and the addition of music and sound.
    The process of editing a movie is also seen as
    the second directing because through
    post-production it is possible to change the
    intention of the movie. Furthermore, through the
    use of color grading tools and the addition of
    music and sound, the atmosphere of the movie can
    be heavily influenced. For instance, a
    blue-tinted movie is associated with a cold
    atmosphere and the choice of music and sound
    increases the effect of the shown scenes to the
    audience.
  • Post-production was named a "dying industry" by
    Phil Izzo.The once exclusive service offered by
    high-end post-production facilities have been
    eroded away by video editing software that
    operates on a non-linear editing system (NLE). As
    such, traditional (analogue) post-production
    services are being surpassed by digital, leading
    to sales of over 6 billion annually.

5
Television
  • In television, the phases of post-production
    include editing, video editing, sound editing,
    animation and visual effects insertions, viewing
    and the start of the airing process. It is
    imperative that post-production executes and
    oversees the preparation until the final product
    is completely ready.

6
Photography
  • Professional post-producers usually apply a
    certain range of image editing operations to
    the raw image format provided by a photographer
    or an image-bank. There is a range of proprietary
    and free and open-source software, running on a
    range of operating systems available to do this
    work.
  • The first stage of post-production usually
    requires loading the raw images into the
    post-production software. If there is more than
    one image, and they belong to a set, ideally
    post-producers try to equalize the images before
    loading them. After that, if necessary, the next
    step would be to cut the objects in the images
    with the Pen Tool for a perfect and clean cut.
    The next stage would be cleaning the image using
    tools such as the healing tool, clone tool, and
    patch tool.

7
  • In advertising, it usually requires assembling
    several images together in a photo-composition.
  • Types of work usually done
  • Advertising that requires one background (as one
    or more images to assemble) and one or more
    models. (Usually, the most time consuming as a
    lot of times these are image bank images which
    don't have much quality, and they all have
    different light and color as they were not
    controlled by only one photographer in one set
    location)
  • Product-photography that usually requires several
    images of the same object with different lights,
    and assembled together, to control light and
    unwanted reflections, or to assemble parts that
    would be difficult to get in one shot, such as a
    beer glass for a beer advertising. (Sometimes to
    composite one image of a beer glass it requires 4
    or 5 images one for the base, one for the beer,
    one for the label, one for the foam, and one or
    more for splashing beer if that is desired)
  • Fashion photography that usually requires a
    really heavy post-production for editorial or
    advertising.

8
post production dubai
  • Sinewave PICTURES
  • Suit 2004, Waha Community BuildingNad Al Hamr
    Road, Near DFCP.O. Box 20817 Dubai (UAE)
  •  Phone 971 4 288 7747
  •  Mobile 971 503842226
  •  Fax 971 4 2393040
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