Modules for digital marketing - PowerPoint PPT Presentation

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Modules for digital marketing

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In that we cover all the digital Marketing aspects Like SEO, SMO/SMM, Google Adwords (SEM), Email Marketing, Affiliate – PowerPoint PPT presentation

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Title: Modules for digital marketing


1
Digital Trainee
Indias 1st Advanced Practical Digital
Marketing Training
2
Presentation On Digital Marketing
3
  • Introduction to Marketing
  • Digital Marketing
  • SEO
  • SMM
  • SEM
  • Google AdWords
  • Google Analytics
  • Webmaster
  • Affiliate Marketing
  • Email Marketing

I N D E X
4
Introduction to Marketing
www.digitaltrainee.com
5
Parts Of Digital Marketing
www.digitaltrainee.com
6
Search Engine Optimization (SEO)
  • Search Engine Optimization (SEO) is the activity
    of optimizing web pages or whole sites in order
    to make them search engine friendly, thus getting
    higher positions in search results.
  • SEO techniques are classified into two broad
    categories
  • White Hat
  • Black Hat SEO

www.digitaltrainee.com
7
Types Of SEO
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8
Social Media Marketing (SMM)
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9
Search Engine Marketing (SEM)
Search engine marketing (SEM) is a form of
Internet marketing that involves the promotion of
websites by increasing their visibility in search
engine results pages (SERPs) primarily through
paid advertising
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10
Google ADWORDS
Basic parameter1. CPC- Cost Per Click 2.
CPM-Cost Per Thousand Impression 3. CPA-Cost Per
Acquisition 4. CTR-Click Through Rate 5.
CR-Conversion Rate 6. ROI-Return On Investment
7. QS-Quality Score
www.digitaltrainee.com
11
Email Marketing
  • Litmus.
  • Mail Chimp.
  • Reach Mail.
  • Target Hero.
  • Mad Mimi
  • Cake Mail
  • Mailjet.
  • Flash issue
  • Many more.

www.digitaltrainee.com
12
Affiliate Marketing
www.digitaltrainee.com
13
Career in Digital Marketing
www.digitaltrainee.com
14
Conclusion
www.digitaltrainee.com
15
Call Now 020-65334545 8983765316 Visit
Digitaltrainee.com Email Info_at_digitaltrainee.com
Address Digitize Brand - 2nd Floor, 7/3,
Manohar Apartment, Behind Lagu Bandhu Jewellers,
Near Nisarg Hotel, Nalstop , Karve road,
Erandawane, Pune 411004
www.digitaltrainee.com
16
Thank You
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