Top 10 Flyer Design Do’s and Don'ts - PowerPoint PPT Presentation

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Top 10 Flyer Design Do’s and Don'ts

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Flyers are the best and affordable marketing tool for any kind of business. Make sure the, leaflet based on effective design; layout, content, special offers and gift coupons so we can take the positive response from customers. – PowerPoint PPT presentation

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Title: Top 10 Flyer Design Do’s and Don'ts


1
Top 10 Flyer Design Dos and Don'ts
  • Presented By- Daniel Bibby

2
Table of Contents
  • Introduction to Leaflets Distribution
  • UK Leaflets Distribution Limited
  • Top 10 Flyer Design Dos and Don'ts
  • Contact Us

3
Introduction to Leaflets Distribution
  • Flyers are the best and affordable way to
    promoting your business products into market.
  • Make sure the, leaflet design, layout and content
    should be effective and attractive so we can take
    the positive response from customers.

4
UK Leaflets Distribution Limited
  • UK Leaflet Distribution Ltd will help you take
    your business to new heights through our leaflets
    and flyers designing, printing and distribution
    services.
  • We can offer the perfect range of leaflets as
    your budgets and distribute them at targeted
    places at the proper time.
  • Contact Us Now!

5
Top 10 Flyer Design Dos and Don'ts
  • Make your marketing more effective by following
    these hints and tips-
  • Do use a headline, not just your business name
  • Dont List services, raise problems and solving
    them.
  •  Do Get personal
  • Dont finish passively
  • Do make your marketing go further by asking
    people to pass it along
  • Dont leave the reverse blank
  • Do get noticed
  • Dont distribute your flyers in the wrong place
  • Do test responses from your marketing
  • Dont submit your order without proof reading it
    first!

6
Top 10 Flyer Design Dos and Don'ts
  • 1. Do use a headline, not just your business
    name-
  • Your flyer is an advertisement of what you can
    offer, not a business card, it needs to sell your
    product or service.
  • Customers are interested in what they need or
    want so offer something that meets their needs.

7
Top 10 Flyer Design Dos and Don'ts
  • 2. Dont List services, raise problems and
    solving them-
  • Your advert should include your key features or
    services but you need to tell your customer the
    benefit of your services.
  • Show the problems and solutions that set you
    apart from your competitors or your customers
    doing nothing or having a go themselves.

8
Top 10 Flyer Design Dos and Don'ts
  • 3. Do Get personal-
  • Your customer wants to feel comfortable using
    your service or buying from you, set yourself
    apart from the big faceless companies and help
    them to trust you.
  • Many people would love to buy from small
    businesses as they feel they can trust them more
    than department stores.

9
Top 10 Flyer Design Dos and Don'ts
  • 4. Dont finish passively-
  • Youve persuaded your potential customer that
    they want your services or product, youve earned
    their trust.
  • Adding an offer such as book before (date) and
    receive 10 off it is suitable for your business
    or services.

10
Top 10 Flyer Design Dos and Don'ts
  • 5.  Do make your marketing go further by asking
    people to pass it along-
  • Not everyone is looking to have some help with
    their gardening but they may know someone who is,
    you can tap into the word of mouth advertising by
    simply suggesting on the flyer If you cant use
    our service, please pass this flyer along to
    someone who can

11
Top 10 Flyer Design Dos and Don'ts
  • 6.  Dont leave the reverse blank-
  • If youre paying to have your leaflets
    distributed then youll be getting more of your
    message out there for the same cost.
  • Your second side shouldnt compete with the front
    of the flyer, you can use the second side for
  • A menu or comprehensive list of services Youve
    convinced your potential customer they want your
    product or service, now you can give them the
    options to choose from!

12
Top 10 Flyer Design Dos and Don'ts
  • 7.  Do get noticed-
  • Marketing experts believe that you need to reach
    people at least three times before they notice
    your marketing, dont despair, there are a couple
    of ways to do this.-
  • Repeat leafleting, you can, with a space of a
    month or so between, distribute leaflets in the
    same area, what was perhaps not noticed the first
    time will be the second time
  • Local notice boards, Some community centers or
    even supermarkets have notice boards that local
    businesses can advertise on, one of your flyers
    can become a mini poster.

13
Top 10 Flyer Design Dos and Don'ts
  • 8.  Dont distribute your flyers in the wrong
    place-
  • Proximity If you travel to visit your existing
    clients as a cleaner, itll be easier if your
    clients are all in one location instead of
    scattered across town, youll be able to group
    your round, saving time not wasting fuel
    traveling as far between locations.
  • Reaching the right people Its a waste sending
    80 flyers for a gardening service into a block of
    flats, if youre paying a distribution company to
    put your flyers through letter boxes you may be
    able to have them exclude flats from the route.

14
Top 10 Flyer Design Dos and Don'ts
  • 9. Do test responses from your marketing-
  • If youre thinking of sending out a second set of
    flyers it may be worth changing the offer or
    headline to see if a slight change gains more
    attention
  • Sometimes a different way of saying the same
    message gives better results.

15
Top 10 Flyer Design Dos and Don'ts
  • 10. Dont submit your order without proof reading
    it first!
  • Once your order has been printed, it cant be
    changed, save your design, have a cup of tea,
    lunch or anything else you need to do and come
    back to it in an hour, read everything again and
    check that it all makes sense, that youve not
    spelt anything wrong, even better get a friend to
    read it too.
  • Mistakes in your text can undermine your message,
    especially if youre advertising your proof
    reading services!

16
Contact Us!
  • UK Leaflet Distribution Ltd
  • Unit 5, The Barge Business Park, Merton Bank
    Road,
  • St Helens, Merseyside, WA9 1HZ,
  • United Kingdom
  • Phone No.- 01744 613339
  • Contact - Daniel Bibby
  • daniel_at_ukleaflets.co.uk
  • office_at_ukleaflets.co.uk
  • http//ukleaflets.co.uk/
  • Resource- https//goo.gl/b81mmC

17
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