Great Off-Page SEO Techniques PowerPoint PPT Presentation

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Title: Great Off-Page SEO Techniques


1
Great Off-Page SEO Techniques
Vintage Coders
2
Table of Content
  • Introduction to SEO
  • Two categories
  • On-Page Search Engine Optimization
  • Off-Page Search Engine Optimization
  • Great Off-Page SEO Techniques
  • Contact Us

3
Introduction to SEO
  • SEO simply stands for Search Engine
    Optimization.
  •  construct your web pages and implement certain
    techniques to help you rank as high as possible
    on search engine result pages.
  • The higher your pages can rank on Google/ Bing/
    Yahoo/ etc. results pages, the more traffic your
    site is likely to get.

4
Two categories of SEO
  • Off-Page SEO
  • On-Page SEO

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On-Page SEO
  • all the things that can do ON your website to
    help you rank higher
  • such as page titles, internal linking, meta tags
    descriptions, etc.

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Off-Page SEO
  • can do directly OFF your website to help you
    rank higher.
  • such as social networking, article submission,
    forum blog marketing, etc.

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Great Off-Page SEO Techniques
  • Social Networking Sites
  • Blogging
  • Blog Marketing
  • Forum Marketing
  • Search Engine Submission
  • Directory Submission
  • Social Bookmarking
  • Link Baiting
  • Photo Sharing
  • Video Marketing

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Great Off-Page SEO Techniques
  • Business Reviews
  • Local Listings
  • Article Submission
  • Social Shopping Network
  • Answer Questions

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Great Off-Page SEO Techniques
  • Social Networking Sites -
  • known as Online Reputation Management.
  •  involved with social media sites
  • begin to advertise, market and build your online
    reputation
  • such as Facebook, LinkedIn, Twitter, Google,
    etc.,
  • extend your online network of contacts, to
    connect and interact with your friends.

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Great Off-Page SEO Techniques
  • Blogging-
  • best ways to promote your website online.
  • By writing a blog for your website, you give a
    reason for visitors to keep returning to your
    site and keep up to date with your latest posts.
  • also helps search engines to crawl your site
    more frequently.
  • Blog Marketing-
  • Post comments on other blogs within the same
    niche as yours
  • which allow you to add a link in the comments
    section. These links can then be crawled by
    search engines, helping to point them towards
    your site

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Great Off-Page SEO Techniques
  • Forum Marketing-
  • Related to your sites niche and get involved
    within that community
  • Reply to threads, answer peoples questions, offer
    advice, etc
  • all helps to build up your reputation as someone
    who is an expert within that niche.
  • Search Engine Submission-
  • To speed everything up, you should submit your
    website to the most popular search engines like
    Google, Yahoo, Bing, etc.

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Great Off-Page SEO Techniques
  • Directory Submission-
  • based on how effectively we are selecting those
    directories
  • how efficiently we are choosing the category for
    submission.
  • Social Bookmarking-
  • great way of promoting your website.
  • Submit your latest blog posts and pages to the
    most popular bookmarking sites, like StumbleUpon,
    Digg, Delicious, Reddit, etc. 
  • Search engines really like these types of sites
    because the content on these sites is updated
    very frequently.

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Great Off-Page SEO Techniques
  • Link Baiting-
  • another popular way of promoting your site.
  • If you produce a really popular unique post for
    your site, then other people may want to link to
    it.
  • copied/published another websites content on
    your site, dont forget to place their website
    link as a reference
  • Photo Sharing-
  • Photos or images on your site, then you can share
    then on many of the major photo sharing websites
    like Flickr, Picasa, Photo Bucket, etc
  • Other people will be able to see them and comment
    on them, hopefully following a link to your site. 

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Great Off-Page SEO Techniques
  • Video Marketing-
  • Just like photo sharing, if you have any videos
    that you have used on your site, then you can
    submit them to sites like YouTube, Vimeo, etc
  • Business Reviews-
  • Write reviews about others businesses or ask your
    friends/clients to write a review of your
    business in major business review sites

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Great Off-Page SEO Techniques
  • Local Listings-
  • Depending on your sites niche, you might find
    that listing in local directories may be useful.
  • listing your website locally, so that search
    engines can easily view your website and fetch
    the content, will be much better.
  • help you to reach a targeted audience.
  • Article Submission-
  • write your articles yourself, then you can submit
    them to popular article directory sites like
    Ezine, Go Articles, Now Public, etc
  •  help drive traffic to your site. 

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Great Off-Page SEO Techniques
  • Social Shopping Network-
  • If you run an e-commerce website, then a good
    strategy for advertising and branding your
    products for free is to submit then to online
    shopping networks.
  • By submitting your products to sites like Google
    Product Search, Yahoo Online Shopping, then you
    increase the likelihood of people finding the
    products that you are selling.
  • help you to reach a targeted audience.
  • Answer Questions-
  • actively participate in answering questions on
    sites like Yahoo Answers
  • help to build up your reputation as someone that
    is an expert in your chosen field.

17
Contact Us
  • Vintage Coders
  • SCO-35F, City Centre, Near-By Bus Stand
  • Hoshiarpur, Punjab, India 146001
  • Phone No.-91- 78379 82287
  • Contact- Sachin Walia
  • vintagecoders86_at_gmail.com
  • http//www.vintagecoders.com/
  • Resource- https//goo.gl/lVFoyH

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