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Advantages of Advertising in Classifieds

• Versatile
• Easy to Write
• Economical
• Wide Reach

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Versatile
Classified ads can be effective in a variety of
mediums. They are identified by lines of text
that are usually placed in a specific category in
a printed medium or in listings or search results
online.
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Easy to Write
Classified ads, because of their short, simple,
to-the-point nature, are the easiest type of copy
to write. Only the most basic facts or details
are necessary in as brief a description as
possible, which means it is not necessary to hire
copywriters in order to produce them.
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Economical
Classified ads are generally the most inexpensive
way a company can advertise. The shorter the ad,
the cheaper it usually is. Compared to television
advertising, for example, classified advertising
is more cost effective by a wide margin.
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Wide Reach
Demographically, classified ads are capable of
reaching many types of customers far and wide.
Some online classified services allow potential
customers to contact advertisers directly through
their websites.
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