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cgd 318 mart Focus Dreams/cgd318martdotcom

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CGD 318 Entire Course   FOR MORE CLASSES
VISIT www.cgd318mart.com   CGD 318 Week 1 DQ 1
What is Public Relations CGD 318 Week 1 DQ 2
Public Relations and Crisis Management CGD 318
Week 1 Quiz CGD 318 Week 2 DQ 1 Public Relations
Research CGD 318 Week 2 DQ 2 Publics Public
Opinion CGD 318 Week 2 Assignment To Accept or
Reject a Client CGD 318 Week 2 Quiz CGD 318 Week
3 DQ 1 The Audience.
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CGD 318 Week 1 DQ 1 What is Public
Relations   FOR MORE CLASSES VISIT www.cgd318mart.
com   What is Public Relations? Assess a minimum
of two definitions of public relations from the
course materials and your own research. Compare
and contrast the major differences and
interrelationships between public relations and
journalism. Has public relations influenced your
buyer behavior? Synthesize the course materials
and other research to support your response.
Respond substantively to at least two of your
classmates postings.
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CGD 318 Week 1 DQ 2 Public Relations and Crisis
Management   FOR MORE CLASSES VISIT www.cgd318mart
.com   Public Relations and Crisis
Management. Review the video, Jack Welch on
Toyota's PR Disaster. How does Dr. Welch assess
Toyotas performance? Based on the course
materials and the video and other research,
synthesize the concepts and give an illustration
of how Toyota might have changed public
perception using PR in responding to this crisis.
Respond substantively to at least two of your
classmates postings.
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CGD 318 Week 1 Quiz   FOR MORE CLASSES
VISIT www.cgd318mart.com   Quiz 1.         When
steps are taken to repair damage from the crisis
and to prevent it from happening again, it is
what type of strategy? 2.         According to
the text, clients often criticize public
relations firms for all of the following
EXCEPT 3.         What is not a contingency
factor that public relations professionals must
take into account in managing a conflict with its
public? 4.         Environmental activist John
Muir used public relations tactics.
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CGD 318 Week 2 Assignment To Accept or Reject a
Client   FOR MORE CLASSES VISIT www.cgd318mart.com
  To Accept or Reject a Client. A well-known
professional baseball player is suspected of
having used steroids and other performance-enhanci
ng drugs. He has not been charged. His agent asks
you to advise and assist him in handling the
intense media interest in the case. He wants you
to try to place favorable stories about the
baseball star in the media and create a positive
environment for him. If formally accused, it
could mean irreparable damage to his baseball
career.
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CGD 318 Week 2 DQ 1 Public Relations
Research   FOR MORE CLASSES VISIT www.cgd318mart.c
om   Public Relations Research. Identify a
minimum of five ways research is used in public
relations. Discuss the role of public relations
research in setting organizational short-term and
long-term goals within an organization. Assess
the manner in which public relations research can
help professionals build and shape PR campaigns.
Respond substantively to at least two of your
classmates postings.
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CGD 318 Week 2 DQ 2 Publics Public
Opinion   FOR MORE CLASSES VISIT www.cgd318mart.co
m   Publics Public Opinion. Choose an
organization and identify its key audiences, or
publics. Assess how these publics can have their
opinion shaped. Compare and contrast the
influence of the different types of opinion
leaders and their influence on shaping public
opinion. Respond substantively to at least two of
your classmates postings.
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CGD 318 Week 2 Quiz   FOR MORE CLASSES
VISIT www.cgd318mart.com   Quiz 1.         Any
false statement about a person or organization
that creates public contempt, hatred, ridicule,
or inflicts injury on reputation is known
as 2.         Motivational objectives are more
difficult to accomplish because 3.         What
persuasive tactic is being used when a political
candidate begins to use the issue of employment
if the poll indicates that unemployment is a key
issue? 4.         Which is not an aspect of
timing in a public relations program?
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CGD 318 Week 3 Assignment News Release   FOR MORE
CLASSES VISIT www.cgd318mart.com   News
Release. Review the section entitled The Format
of a News Release in the beginning of Chapter
10. Choose an existing product or a made up
product and write a one to two page news release
(not including title and reference pages)
announcing the introduction of the new product
using the provided format. Include at least one
scholarly resource in addition to the course text.
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CGD 318 Week 3 DQ 1 The Audience   FOR MORE
CLASSES VISIT www.cgd318mart.com   The
Audience. Select and discuss one of the following
questions. Conduct research using the text and
the Universitys Online Library to support the
position you take. Respond substantively to at
least two of your classmates postings. a. Assess
the public relations implications of the senior
market in the United States. Identify a specific
senior audience. Is this an influential audience?
Why or why not? b. Determine the characteristics
of the youth (Generation X and Generation Y).
What are the public relations implications
regarding the use of their media habits and
preferences?
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CGD 318 Week 3 DQ 2 Public Relations
Tactics   FOR MORE CLASSES VISIT www.cgd318mart.co
m   Public Relations Tactics. Review the public
relations communications instruments in Chapter
10, such as news releases, brochures, and
broadcast media. Select an organization, and
compare and contrast the strengths and
limitations of two instruments used by the
organization. Which tactic is least effective and
why? Which tactic is most effective and why?
Synthesize the course materials and other
research to support your response. Respond
substantively to at least two of your classmates
postings.
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CGD 318 Week 3 Quiz   FOR MORE CLASSES
VISIT www.cgd318mart.com   Quiz 1.         This
form of news delivery to television stations must
be carefully considered because of the
cost. 2.         The most widely used document
issued by practitioners to news media is
the 3.         Which is a good public relations
tech tool of internal communication with
employees? 4.         What is the principal media
impact and attraction of American Idol?
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CGD 318 Week 4 DQ 1 Global Impact of Public
Relations   FOR MORE CLASSES VISIT www.cgd318mart.
com   Global Impact of Public Relations. Select
an organization from the United States that
conducts business in countries other than the U.
S., and assess the impact of global public
relations on buyer behavior (hint Coca-Cola,
Disney, McDonalds, etc.). Respond substantively
to at least two of your classmates postings.
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CGD 318 Week 4 DQ 2 Business, Sports, Tourism,
and Entertainment   FOR MORE CLASSES
VISIT www.cgd318mart.com   Business, Sports,
Tourism, and Entertainment. Synthesize the course
materials and evaluate how the public relations
professional educates the media using a specific
example either from a corporation, a sports
celebrity, tourism (for a state, for example), or
for an entertainer. Respond substantively to at
least two of your classmates postings.
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CGD 318 Week 4 Quiz   FOR MORE CLASSES
VISIT www.cgd318mart.com   1.         Which is
NOT a Hofstedes cultural dimension that
addresses a cultural difference? 2.         The
pinnacle of corporate sponsorships is 3.        
The refusal to buy the products or services of a
company is called 4.         News releases in
Malaysia should be distributed to avoid confusion
and enhance understanding is 5.         About
one-third of U.S. corporate profits are generated
through.
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CGD 318 Week 5 DQ 1 Public Relations Non-Profit
Organizations   FOR MORE CLASSES
VISIT www.cgd318mart.com   Public Relations
Non-Profit Organizations. Select a non-profit
organization (American Red Cross, Salvation Army,
etc.) and assess the role of public relations in
that non-profit organization. Compare and
contrast at least two characteristics between a
for-profit organization and a non-profit
organization. Respond substantively to at least
two of your classmates postings.
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CGD 318 Week 5 DQ 2 Public Relations in the 21st
Century   FOR MORE CLASSES VISIT www.cgd318mart.co
m   Public Relations in the 21st Century. Select
an organization from the United States and assess
the methods with which this organization uses
communication instruments such as traditional or
social media for its public relations campaign.
To what extent has this company incorporated
newer media into its public relations strategy?
Use the course materials and other research data
to support your position.
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CGD 318 Week 5 Final Paper (Public Relations of
Starbucks)   FOR MORE CLASSES VISIT www.cgd318mart
.com   For the Final Paper, you will be
evaluating the public relations practices at an
organization based on all the chapters in the
course text. Develop a paper that answers the
following questions based on the organization of
your choice. You may pick any organization as
long as your choice has information available to
answer the following questions. 1. Analyze how
the organization used public relations to create
a brand and influence public opinion.
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cgd 318 mart Focus Dreams/cgd318martdotcom

• FOR MORE CLASSES VISIT
• www.cgd318mart.com