Innovation in Dairy Products is Expected to Fuel the Africa Dairy Products Market: Ken Research

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Innovation in Dairy Products is Expected to Fuel
the Africa Dairy Products Market Ken Research
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Sudan was the major revenue contributor Africa
dairy product market in 2015 owing to the high
consumption of tea and coffee leading to high
demand for processed milk and awareness among
people about benefits of dairy products.
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Innovation in dairy products, new product
launches by the global giants in Africa dairy
product market, acquisitions of small players by
the global players, and marketing initiatives by
established dairy product manufacturers are the
major factors which are driving the dairy product
market in Africa. Dairy products used in Africa
post liberalization of dairy sector was limited
essentially to raw milk and pasteurized milk, but
with the modernization in the industry and entry
of new market players, consumers can now easily
access to wide range of processed products, such
as UHT milk, fermented milk (or traditional sour
milk) and dairy products such as butter, cheese,
yoghurt, milk powder, ice creams and so forth.
Dairy product market in Africa has shown
innovation in its product line with the
introduction of various types of new products
such as flavored milk, sugar free milk, fats free
cheese designed for special population segment
such as high protein rich cheese for children and
low fat cheese for health conscious adults.
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The major examples of such innovative products
launched in Africa includes, Fan Milk launch of
frozen yoghurt and Nutricima launch of Yo Classic
yoghurt for health conscious consumers in
Nigeria. The companies innovate their product to
attract large number of consumers and expand
their brand among the masses, hence driving the
market. In 2015, on the basis of products,
processed milk dominated the Africa dairy product
market owing to its high demand being a highly
nutritious dairy product. Processed milk is
considered as most important content for the
balanced diet and the increasing awareness among
the people to remove the problem of malnutrition
in the children has further increased the demand
for processed milk in the continent, providing
domination over other segment. Yoghurt has been
observed to follow processed milk in terms of
revenue owing to its increased usage as a
substitute to desert.
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The report titled, Africa Dairy Product Market
Outlook to 2020 - Inclining Demand for Yoghurt
and Ice Cream across Africa to Boost Dairy
Product Market provides a comprehensive analysis
of the dairy product market in Africa. The report
includes the market share contributed by the
sales of different dairy products including
processed milk, yoghurt, cheese, ice cream,
butter, flavored milk and milk powder. Further,
the market in the study is also differentiated by
countries including Nigeria, Algeria, Kenya,
Sudan, South Africa, Tanzania, Uganda, Ethiopia,
and other African nations. The report will help
readers to identify the ongoing trends in the
market and anticipated growth in future depending
upon changing market dynamics in coming years.
The report will aid existing dairy product market
players, wholesalers, dairy co-operatives, and
the new entrants to align their market centric
strategies according to ongoing and expected
trends in the future.
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Key Products Covered in the Report Africa Dairy
Industry Africa Yogurt Market Algeria Dairy
Market Uganda Dairy Industry Africa Butter
Industry Size Africa Dairy Market Future Africa
Dairy Powder Sector Ethiopia Milk Power
Market Africa Dairy Products Market Africa Cheese
Market Trends Africa Ice Cream Industry
Growth Africa Processed Milk Market
Statistics Africa Flavoured Milk Industry
Competition
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For more information about the publication, refer
to below link https//www.kenresearch.com/food-b
everage-and-tobacco/dairy-products/africa-dairy-pr
oducts-market-report/60302-11.html Contact Ken
Research Ankur Gupta, Head Marketing
Communicationsquery_at_kenresearch.com91-124-42302
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