SEARCH ENGINE OPTIMIZATION (SEO) – WHEN WILL I SEE RESULTS?

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SEARCH ENGINE OPTIMIZATION (SEO) WHEN WILL I
SEE RESULTS?
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• Whenever we speak to a client about doing Search
  Engine Optimization, one question that inevitably
  is always asked is When will we begin to see
  results?. It is of course a smart question to
  ask. Every day your business or organization
  isnt showing up on the front page of the Google
  search results is costing you profit and
  potential impact. We live in a time of faster is
  better and instant results, but when it comes to
  Search Engine Optimization, things tend to move a
  little bit slower. Good SEO, done correctly and
  well, can take a little time. Lets examine an
  actual case.

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• CASE STUDY BILL HOTZ AND ASSOCIATES
• In April of 2013, New Frame Creative developed a
  brand new website for Knoxville, TN personal
  injury lawyers Bill Hotz and Associates. The firm
  asked that their website be built to allow it to
  rank highly on Google for these specific keywords

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• Knoxville car wreck attorney
• Knoxville truck wreck attorney
• Knoxville car wreck lawyer
• Knoxville truck wreck lawyer
• Knoxville TN car wreck attorneys
• Find a car wreck attorney in Knoxville TN

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• The new Bill Hotz and Associates website was
  created with those keywords in the forefront of
  everything we did. Utilizing many Google-approved
  and proven strategies for SEO, the new website
  was launched in May of 2013. To form a baseline
  for our ongoing SEO work, a quick check of
  ranking was performed at the time of the
  websites launch to see where the site was
  showing up in search results just a few weeks
  after its launch. The results were not great.
  Here they are from June 1, 2013

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• With the website being brand new, and with
  competition being extremely high for these
  specific keywords, these results were not
  surprising. Most of these initial rankings were
  page 4 or beyond on Google search results, and
  how often do you click through to the 4th page of
  Google search results? Page 4 is equal to totally
  invisible.

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• With the website being brand new, and with
  competition being extremely high for these
  specific keywords, these results were not
  surprising. Most of these initial rankings were
  page 4 or beyond on Google search results, and
  how often do you click through to the 4th page of
  Google search results? Page 4 is equal to totally
  invisible.

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• THE CHALLENGE AHEAD
• Several challenges made this SEO job daunting
  right from the start. As we mentioned before,
  local attorney/lawyer keywords are among the most
  competitive on all of Google. Most law firms have
  an SEO strategy and are working constantly to
  achieve front page rankings, and most of these
  firms had a huge head start on what we were
  trying to achieve.

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• Also making things tricky, askthecarwreckattorneys
  .com was a brand new website located at a brand
  new domain name. Google prefers domains that are
  older. Established, long running websites tend to
  provide more reliable results and Google wants to
  reward longevity. Thats a good thing if youre
  searching for something on Google (you get better
  results this way), but its bad news if youre
  trying to achieve a front page ranking with a new
  website. It isnt easy!

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• THE SEO PROCESS BEGINS
• Beginning in June, 2013 a strategic SEO plan was
  put into action. Every month multiple steps were
  taken to improve the Search Engine Optimization
  of askthecarwreckattorneys.com. These steps
  included lots and lots of content building
  (blogging, social media activity, developing new
  pages of content for the website), link building
  (seeking out quality backlinks from other
  respected and authoritative websites), and then
  constantly keeping an eye on what all of our
  competitors were doing online.

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• Here is a look at the Google rankings of those
  same keywords from March of 2014, nine months
  into our search engine optimization campaign

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• Heading in the right direction, but still not on
  the front page. This is where you have to trust
  the process. Good search engine optimization
  takes a great strategy and diligent work, but
  most importantly, it takes time.
• Take a look at Google search results from
  February of 2015, now eighteen months from the
  start of the SEO campaign.

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• It took us eighteen months to achieve these
  results, but as these results show, a smart, well
  executed SEO strategy delivers results! Bill Hotz
  and Associates is currently ranking on page 1 of
  Google for all targeted keyword phrases (and
  their phones are ringing off the hook because of
  it!) Keep in mind that these results were in an
  unbelievably competitive space! In other, less
  competitive spaces, excellent results can be
  achived in as little as six to nine months.

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• New Frame Creative would love to help your
  business reach the front page too. Give us a call
  today at [phone] or send us an email today.

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• New Frame Creative is a full service website
  design / development and digital marketing agency
  in Knoxville, TN. We specialize in stylish
  modern website design, search engine
  optimization, graphic design, video production,
  and more. If you are looking for web design in
  Knoxville or SEO in Knoxville, visit us at
  http//www.newframecreative.com.

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