20 Perfect Ways to Market your Android App (No.8 is Creative) PowerPoint PPT Presentation

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Title: 20 Perfect Ways to Market your Android App (No.8 is Creative)


1
20
Perfect Ways to Market your Android App
(No.8 is Creative)
2
Understand your Audience
  • Know your target audience and what type of
    information theyre seeking while theyre
    on-the-go
  • If your app is useless, it wont get used or
    recommended

3
Promote your app on your mobile website
  • Build a teaser website
  • Make your website visitors to use your mobile app

4
Feature your mobile app on your website
  • You need to promote it prominently where
    appropriate
  • special offer to get customers to download your
    app

5
Start a blog
  • Add your blog in your teaser website
  • Write interesting stories

6
Social media
  • Use your Twitter, Face book, Google
  • Try with LinkedIn ads and Face book ads

7
Video Podcasting
  • Create a product video
  • Make it creative, funny, thought-provoking or
    personal

8
7-Ps
  • Prepare a trendy press release. Publish in most
    of the powerful press release websites. Know
    where your business users are in the web
  • Press release
  • Podcasting
  • Phone Call
  • Pinterest
  • Publishing websites
  • PDF submission
  • PPT sharing portals

9
App review websites
  • Get your website reviewed
  • Press is the best way to kick start your startup

10
Blogger who care your business
  • Contact bloggers who care about your business
  • For example, pet supplies app can be pitched to
    bloggers who write about pets and animals

11
Collecting emails
  • Collect potential customer emails
  • Good email lists is a kind of powerful marketing
    tool

12
Pinterest Marketing
  • Use blog images, infographics and visual content
    from your app
  • Create content on your Pinterest board

13
Facebook Group
  • Find group of people with common interests
  • Share, post and engage - Create a discussion

14
App Store Optimization
  • Optimize titles, description and keywords
  • Clearly reflect your brand and business, Be
    simple, Be easy to spell, Be memorable, Tell the
    user what your App does

15
Maintaining loyal users
  • Give quality of service to the users you already
    have
  • App installers are like Gold. Treat them every
    users free/premium users as loyal users

16
Solving Negative Reviews
  • Make your customer very happy
  • Do not make anyone in the world to place a
    negative review on your app

17
Presentations
  • Mention your app in your corporate presentation
  • Make your app public in all the ways you do

18
Relevant Forums
  • Discuss about your app in the forums relevant to
    your business
  • Create a quality discussion

19
Get your app reviewed
  • There are tons of review category in the forums
  • Make your app gets reviewed by the forum members

20
Email Signature
  • Add your app link in you email signature
  • App link in the confirmation emails

21
Newsletter
  • Send regular newsletter with good information
  • let web readers know about your mobile app and
    make it easy for them to get it

Read more
22
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