Major Players of Taiwanese Mobile Payment Market Profiled by Niche Positioning

1
What You Need to Know About Mobile Payments in
Taiwan Market, Industry, and Consumer Behavior
Analysis
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• Published October 2016
• Single User PDF US 2800

2
What You Need to Know About Mobile Payments in
Taiwan Market, Industry, and Consumer Behavior
Analysis

• The report is about Taiwan's IT Telecom
  industry. The research report discusses about the
  driven passion and effort of numerous global
  companies in mobile payments, an increasing
  number of Taiwanese companies have rushed into
  this arena and launched corresponding services.
  The report focuses on the preferences and
  attitudes of Taiwanese mobile payment users and
  non-users examines the satisfaction levels of
  mobile users in an attempt to provide an in-depth
  analysis of mobile payment user behaviors in
  Taiwan, touches on the overall mobile payment
  services landscape in Taiwan examines the
  development and strategies of major players in
  the financial, telecom, ICT, online payment, and
  commercial sectors of the industry in the area of
  mobile payments.
• List of Topics
• Development of the Taiwanese mobile payment
  market, touching on consumer mobile payment
  preferences by transaction type, age group, and
  security ID option, and includes consumer
  intention and preferred payment methods, and some
  factors influencing the adoption of mobile
  payments in Taiwan.
• Overview of mobile payment user experience and
  include the analysis of purchase frequency and
  amounts, maximum single and average amount, and
  preferred channel, most recent purchase time, and
  user behavior.
• Overview of the mobile payment services landscape
  in Taiwan, ranging from financial institutes,
  telecom operators, Internet service operators,
  payment service providers to commercial vendors,
  and include their developments from the mobile
  payment and third-party payment standpoint.
• Highlights on the above mentioned major players'
  development in mobile payments and includes major
  findings and concluding points.
• Complete Report Available at http//www.reportsnre
  ports.com/reports/734026-what-you-need-to-know-abo
  ut-mobile-payments-in-taiwan-market-industry-and-c
  onsumer-behavior-analysis.html

3
What You Need to Know About Mobile Payments in
Taiwan Market, Industry, and Consumer Behavior
Analysis

• Companies Covered-
• 7-11, ADTC, Alipay, Amazon, Apple, Asia Express,
  Baidu, Bank of Taiwan, Bank SinoPac, Barclays,
  Capital On, Cathay United, China Union Pay,
  Chinatrust Commercial Bank, Chunghwa
  Telecom,Citibank,CTBS,Dante Coffee,E.Sun
  Bank,ezPay,FamilyMart,Far Eastern,FarEasTone,Fidor
  Bank, First Bank, Flytech, Gangu Tech,Garmin,
  Gomaji, Google HuaNan, iPass, Jkos, JP Morgan,
  KGI Bank, LG, Line, Macrowell, MCX, Mega Bank,
  Microsoft, Mr. Brown Café, Neweb Technologies,
  Samsung, Shin Kong, Smart Catch, Soft-World,
  Sony, Starbucks, Subway, Sun Tech, Syscom,
  Systex, Taishin Bank, Taiwan Cooperative Bank,
  Taiwan High Speed Rail, Taiwan Mobile, Taiwan
  Mobile Payment, TKEC, Trade-van, WeBank, Yahoo,
  YanKey, Yuanta Ban
• TABLE OF CONTENTS 
• 1. Development of the Taiwanese Mobile Payment
  Market
• 1.1 Research Methods and Participants
• 1.2 Analysis of Consumer Mobile Payment
  Preferences
• 1.2.1 Taiwan Consumer Preferred Payment Method by
  Transaction Type
• 1.2.2 Mobile Payment Users by Age Group
• 1.2.3 Consumer Intention and Preferred Payment
  Methods
• 1.2.4 Consumer Preference for Security
  Identification Methods
• 1.2.5 Factors Influencing Mobile Payments
• Buy a Copy of Report _at_ http//www.reportsnreports.
  com/purchase.aspx?name734026.

4
What You Need to Know About Mobile Payments in
Taiwan Market, Industry, and Consumer Behavior
Analysis

• 2.User Experience Analysis
• 2.1 Purchase Frequency and Amounts of Mobile
  Payments
• 2.2 Maximum Single and Average Mobile Payment
  Amount
• 2.3 Mobile Payment Channel, Most Recent Purchase
  Time, and User Experience Analysis
• 3.Taiwanese Mobile Payment Services Landscape and
  Major Players
• 3.1 Financial Institutions
• 3.1.1 Mobile Payment
• 3.1.2 Third-party Payment
• 3.2 Telecom Operators and ISPs
• 3.2.1 Mobile Payment
• 3.3 Payment Service Providers
• 3.3.1 Mobile Payment
• 3.3.2 Third-party Payment
• 3.4 Commercial Vendors
• 3.4.1 Mobile Payment
• 3.4.2 Third-party Payment
• Inquiry Before Buying on this Report _at_
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  orebuy.aspx?name734026.

5
What You Need to Know About Mobile Payments in
Taiwan Market, Industry, and Consumer Behavior
Analysis

• 4. Highlights of Taiwanese Major Players'
  Development in Mobile Payments
• 4.1 Financial Vendors
• 4.1.1 More Vendors Focusing on Third-Party
  Payments and Cross-Border Alliances
• 4.1.2 Frequent Cross-Industry Cooperation for
  Inter-industry Advantages and Enhanced Niche
  Market Positioning
• 4.2 Telecom Operators and ISPs
• 4.2.1 Operators Focus on Platform-Based Internet
  Access, Develop Integrated Systems with Partners
• 4.2.2 Development of Application Settings or
  Increase of Usability Depend on Integrated
  Mainstream Technologies
• 4.3 Payment Service Providers
• 4.3.1 Forerunners Focus on Ecosystem
  Establishment and Overseas Expansion, Newcomers
  on Delivering Integrated Services
• 4.3.2 TSM Operators Integrate Resources via
  Platforms or Develop HCE
• 4.3.3 Stored-Value Card Issuers Make
  Cross-Industry Cooperation and Expand Application
  Settings to Boost Convenience
• 4.4Commercial Vendors
• 4.4.1 Most Taiwanese Retailers Seldom Have Own
  Mobile Payment System
• 4.4.2 E-Commerce Operators Refocus on Virtual
  Reality Integration
• 4.4.3 Gaming Vendors Are Dedicated to
  Transformation through Third-Party Payment
• 5. Conclusion
• 5.1 User Subscription Expected to Grow Remarkably
  on Ecosystem Improvement
• 5.2 Four Key Findings Concerning Consumer
  Behavior towards Mobile Payments in Taiwan

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