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CGD 218 Course Career Path Begins cgd218dotcom

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CGD 218 Week 1 Assignment Why is Visual Literacy Important CGD 218 Week 1 Journal The Evolution of Media CGD 218 Week 1 DQ 1 Using Visuals to Communicate CGD 218 Week 2 Assignment Final Project - Step Two CGD 218 Week 2 DQ 1 Typography in Business CGD 218 Week 2 DQ 2 Bauhaus Manifesto CGD 218 Week 3 Assignment Using Photographs from the Web CGD 218 Week 3 Journal Visual Communication Today CGD 218 Week 3 DQ 1 Photography and Composition CGD 218 Week 3 DQ 2 Motion Pictures CGD 218 Week 4 Assignment Final Project - Step Three CGD 218 Week 4 DQ 1 Brand Identity CGD 218 Week 4 DQ 2 Advertising CGD 218 Week 5 Assignment Final Project Using Visuals to Communicate a Message CGD 218 Week 5 Journal Packaging Visual Communication CGD 218 Week 5 DQ 1 Social Media – PowerPoint PPT presentation

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Title: CGD 218 Course Career Path Begins cgd218dotcom


1
CGD 218 Course Career Path Begins /cgd218dotcom
For More Tutorials
www.cgd218.com
2
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Entire Course
  • CGD 218 Week 1 Assignment Why is Visual Literacy
  • CGD 218 Week 1 Assignment Why is Visual Literacy
    Important
  • CGD 218 Week 1 Journal The Evolution of Media
  • CGD 218 Week 1 DQ 1 Using Visuals to Communicate
  • CGD 218 Week 2 Assignment Final Project - Step
    Two
  • CGD 218 Week 2 DQ 1 Typography in Business
  • CGD 218 Week 2 DQ 2 Bauhaus Manifesto
  • Why is Visual Literacy Important Watch Brian
    Kennedys TedTalk Brian Kennedy Visual Literacy
    and Why We Need It (http//www.youtube.com/watch?
    vOefLEpds5Is), and address the following
    questions
  • Compare and contrast Kennedys definition of
    visual literacy with the textbooks definition.
    Explain how visual literacy can be considered a
    universal language.

3
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 1 DQ 1 Using Visuals to Communicate
  • CGD 218 Week 1 Journal The Evolution of
    MediaClick
  • Using Visuals to Communicate
  • Regardless of where you work or what your career
    is, learning how to communicate effectively and
    professionally is important if you want to
    succeed. Further, learning how to successfully
    utilize visual media in your communication can
    dramatically enhance the effectiveness of your
    message.
  • The Evolution of Media Over the past several
    decades, communication media have evolved
    significantly. In addition to communicating
    messages through books, newspapers, and
    magazines, we now have the ability to communicate

4
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 2 Assignment Final Project - Step Two
  • CGD 218 Week 2 DQ 1 Typography in Business
  • Final Project- Step Two Last week, you discussed
    a possible message to communicate in your final
    project. For this assignment, you will develop an
    outline that clarifies your message and expands
    upon it, filling in any gaps that either your
    classmates identified in the discussion forum, or
    you identified over the past week.
  • Oftentimes, we cant avoid using words to
    communicate messages. And sometimes, were even
    limited with the visuals we can include. So, how
    can we make our messages as clear and
    aesthetically pleasing as possible? Incorporating
    typography can assist us in this

5
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 2 DQ 2 Bauhaus Manifesto
  • CGD 218 Week 3 Assignment Using Photographs
  • Your textbook describes design in light of the
    Bauhaus manifesto. According to the Bauhaus
    Design History (http//designhistory.org/Bauhaus3.
    html), what was so new about the Bauhaus modern
    art school was its attempt to integrate the
    artist and the craftsman, to bridge the gap
    between art and industry.
  • Using Photographs from the Web Today more than
    ever, photographs and other visual media are at
    our fingertips. Whether its through Google
    Images or Flickr, we have endless visual media
    available for us to use. Or, do we? Watch the
    video Copyright Basics (http//youtu.be/Uiq42O6rh
    W4). Then, in a 2- to 3-page paper, examine the
    benefits

6
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 3 DQ 1 Photography and Composition
  • CGD 218 Week 3 DQ 2 Motion Pictures
  • Photography and Composition
  • When considering magazines like National
    Geographic, or social media like Pinterest, it
    becomes evident that photography plays an
    instrumental role in visual communication.
    However, creating an impactful photograph is not
    always easy.
  • Motion Pictures
  • Like photographs, motion pictures are a
    significant medium for visual communication. Watch
    at least three of the documentary trailers,
    below Documentary Trailers
  • Food, Inc. (Trailer) (http//www.imdb.com/title/tt
    1286537/) Inside Job (Trailer) (http//www.imdb.co
    m/title/tt1645089/) Marley (Trailer)
    (http//www.imdb.com/title/tt1183919/)

7
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 3 Journal Visual Communication Today
  • CGD 218 Week 4 Assignment Final Project Step Three
  • Visual Communication Today Visual communication
    is just about everywhere we look. Reflect on the
    visuals youve seen in your daily life over the
    past couple weeks, and the messages theyve
    communicated (e.g., TV commercials, billboards,
    magazine ads, web ads, websites, product
    packaging, photographs, etc.).
  • Final Project- Step Three You should now have a
    strong outline for the message you plan to
    communicate in your final project, as well as a
    good idea of how you want to incorporate visuals.
    This week, locate at least five possible visuals
    that you might utilize for your final project

8
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 4 DQ 1 Brand Identity
  • CGD 218 Week 4 DQ 2 Advertising
  • Brand Identity
  • As stated in your textbook, branding is equated
    with everything from creative strategy to
    logotype design. It is said to exist through
    sophisticated color palettes, product packaging
    and service trademarks. Some marketers insist
    that branding is corporate image. Others align it
    with cohesive marketing communications,
    positioning, slogans or taglines.
  • Advertising
  • The textbook explains that, although
    counterintuitive, advertising should not focus on
    the product or service being sold, but should
    rather focus on the needs and desires of its
    target market. It quotes Michael Newman (2003)
    stating Dont tell me about your manure, tell
    me about my flowers

9
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 5 Assignment Final Project Using
    Visuals
  • CGD 218 Week 5 DQ 1 Social Media
  • Final Project Using Visuals to Communicate a
    Message
  • Assignment Instructions Visual media can have
    significant impact on how effectively a message
    is communicated. Appropriate and strategic
    visuals can inspire the audience, lend clarity to
    a message, and, in general, say things that words
    alone cannot.
  • Social Media
  • Social media can have a significant impact on a
    companys success (both positive and negative).
    What are the pros of social media, and how do you
    think they can be harnessed to promote effective
    communication? What are the cons, and how do you
    think they can be avoided, to prevent a
    communication disaster?

10
CGD 218 Course Career Path Begins /cgd218dotcom
  • CGD 218 Week 5 DQ 2 Reflecting on Visual Literacy
  • CGD 218 Week 5 Journal Packaging Visual
  • Social Media
  • Social media can have a significant impact on a
    companys success (both positive and negative).
    What are the pros of social media, and how do you
    think they can be harnessed to promote effective
    communication?
  • Packaging Visual Communication Over the past few
    weeks, youve worked to put together a
    communication piece through the use of visuals.
    Describe the steps you took to get to your
    finished communication product, and explain how
    these steps were helpful.

11
CGD 218 Course Career Path Begins /cgd218dotcom
For More Tutorials
www.cgd218.com
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