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• BCOM 426 Entire Course (UOP Course)

• BCOM 426 Week 1 DQ 1 (UOP Course)

• BCOM 426 Week 1 DQ 2 (UOP Course)
• BCOM 426 Week 1 Individual Assignment Milestones
  in Media Communications Paper (UOP Course)
• BCOM 426 Week 2 DQ 1 (UOP Course)

• What is the definition of media communications?
• What are two different types of media
  communications?
• What affect do these types of media have on your
  life today 

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BCOM 426 Week 1 DQ 2 (UOP Course)
BCOM 426 Week 1 Individual Assignment Milestones
in Media Communications Paper (UOP Course)
What are two major milestones in advertising and
media communications?How have these milestones
affected modern-day advertising and media
communications? Provide at least two
examples.How have these milestones affected
society? Provide at least two examples. 
Prepare a 700- to 1,050-word paper in which you
explain the historical significance of media
communications. In your paper, address the
following            Define media
communications.
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BCOM 426 Week 2 DQ 1 (UOP Course)
BCOM 426 Week 2 DQ 2 (UOP Course)
How would you define newsworthiness?How would
you define sensationalism?How does the news
media leverage newsworthiness and
sensationalism?Provide specific examples 
In 1960, John F. Kennedy had six days to think
about what to do concerning the Cuban Missile
Crisis before going public. In 1991, George Bush
had six hours to make a decision about the
Persian Gulf.How does communications
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BCOM 426 Week 2 Team Assignment Media
Communications Presentation (UOP Course)
BCOM 426 Week 3 DQ 1 (UOP Course)
Attain faculty approval of your selection prior
to beginning this assignment.
  Taking into consideration the many parts of a
media campaign, why is it so important to conduct
a thorough situational analysis?
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BCOM 426 Week 3 DQ 2 (UOP Course)
BCOM 426 Week 3 Individual Assignment Advertising
and News Paper (UOP Course)
What is an example of a business communications
goal?
Evaluate the 30-minute news story based on the
following            Objectivity         
Bias          Persuasion
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BCOM 426 Week 3 Team Assignment Outline and
Responsibilities (UOP Course)
BCOM 426 Week 4 DQ 1 (UOP Course)
How has globalization affected media
technologies?Provide specific examples.How have
media technologies affected globalization?Provide
specific examples.
Resources Virtual Organizations  Use the link on
the student website to access the virtual
organizations.  Begin collaboration on Media
Campaign Proposal that will be due in week 4.
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BCOM 426 Week 4 DQ 2 (UOP Course)
BCOM 426 Week 4 Team Assignment Media Campaign
Proposal (UOP Course)
What is the role of media technology in relation
to organizational profitability?How might an
organization leverage media technology to
increase organizational profitability?Provide a
specific example
  Use the link on the student website to access
the virtual organizations.
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BCOM 426 Week 5 DQ 1 (UOP Course)
BCOM 426 Week 5 DQ 2 (UOP Course)
BCOM 426 Week 5 DQ 1
BCOM 426 Week 5 DQ 2
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BCOM 426 Week 5 Individual Assignment Media
Communications Trends and Careers Paper (UOP
Course)
BCOM 426 Week 5 Team Assignment Media
Technologies Paper (UOP Course)
Prepare a 1,050- to 1,400-word paper in which you
analyze at least two trends in media
communications and advertising. As a part of your
analysis
  Select an online marketing organization
Vendare Media, Marketwire, or Vocus.Attain faculty
approval.
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