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Title: MKT 571 Week 4 Quiz UOP Course Tutorial


1
MKT 571 Week 4 Quiz UOP Course Tutorial
  • BY www.TransWebETutors.com

2
  • 1
  • Which marketing system is another channel
    development in which two or more companies put
    together resources to exploit an emerging market
    opportunity?
  • Strategic marketing system
  • Vertical marketing system
  • Horizontal marketing system
  • Conventional marketing system
  •  
  • 2
  • What is the practice that allows companies
    to maximize their market share by believing a
    higher sales volume will lead to lower unit costs
    and higher long-run profit while assuming the
    market price is sensitive?
  • Market-penetration pricing
  • Sensitive pricing
  • Target pricing
  • Market skimming
  •  
  • Find the final exam answers here
    MKT 571 Week 4 Quiz

3
  •  
  • 3
  • Which strategy is appropriate when there is low
    brand loyalty in a category and brand choice is
    made in the store?
  • Side pull strategy
  • Push strategy
  • Pull strategy
  • Downward strategy
  •  
  • 4
  • What type of deal takes place when the
    seller receives some percentage of the payment in
    cash and the rest in products?
  • Barter
  • Offset
  • Free trade

4
  • 5
  • What takes place when dealers purchase some or
    all of a product line?
  • Part-line forcing
  • Half-line forcing
  • Forcing by brand
  • Full-line forcing
  •  
  • Click here and download MKT 571 Week
    1 Quiz
  •  
  • 6
  • Which strategy uses the manufacturers
    advertising, promotion, and other forms of
    communication to persuade consumers?
  • Pull strategy
  • Downward strategy
  • Upward strategy

5
  • 7
  • What type of distribution places the goods
    or services in as many outlets as possible?
  • Selective distribution
  • Exclusive distribution
  • Marketing distribution
  • Intensive distribution
  • 8
  • When the number of intermediaries are
    severely limited, this means an
  • strategic distribution
  • marketing distribution
  • inclusive distribution
  • exclusive distribution 
  • Click here and download MKT 571 Week 2 Quiz

6
  • 9
  • When companies estimate the demand and costs
    associated with alternative prices, they will
    choose the price that produces
  • break-even current profit
  • negative current profit
  • maximum current profit
  • lowest current profit
  •  
  • 10
  • What type of marketing channel consists of
    an independent producer, wholesaler(s), and
    retailer(s)?
  • Rectangular marketing system
  • Conventional marketing system
  • Horizontal marketing system
  • Vertical marketing system

7
  • 11
  • What form describes a buyer and seller
    directly exchanging goods with no money and no
    third party involved?
  • Sale
  • Offset
  • Auction
  • Barter
  •  
  • Quiz Answers just a click away MKT 571 Week 3
    Quiz
  •  
  • 12
  • What mode of entry is it when local and
    foreign investors share ownership and control?
  • Direct investment
  • Sole proprietor
  • Foreign investment

8
  • 13
  • When a seller agrees to accept partial
    payment of products manufactured with the
    supplied equipment it is called
  • buyback arrangement
  • free trade agreements
  • price adaptation
  • trade agreements
  •  
  • 14
  • What is a simple way to engage in
    international marketing?
  • Cultural attainment
  • Licensing
  • Travel abroad
  • Communications
  •  
  • Download for answers MKT 571 Week 5 Quiz

9
  •  
  • 15
  • What type of marketing system includes the
    producer, wholesaler(s), and retailer(s) acting
    as a unified system?
  • Triangular marketing system
  • Horizontal marketing system
  • Rectangular marketing system
  • Vertical marketing system
  • 16
  • Which companies have launched a website without
    any previous existence as a firm?
  • Brick-and-click
  • Employee-centered companies
  • Customer-centered companies
  • Pure-click companies

10
  • 17
  • Which agreements are not necessarily
    illegal, but they do violate U. S. law if they
    tend to lessen competition substantially?
  • Tying agreements
  • Marketing agreements
  • Promising agreements
  • Loosening agreements
  •  
  • 18
  • Companies are pursuing which objective when
    they start with prices high and slowly drop them
    over time?
  • Market tactics
  • Market pricing
  • Focusing on market share
  • Market skimming
  •  
  • Final Exam Answers just a click away MKT 571
    Week 6 Final Exam

11
  • 19
  • Which type of distribution relies on some
    intermediaries willing to carry a particular
    product?
  • Planned distribution
  • Marketing distribution
  • Strategic distribution
  • Selective distribution
  • 20
  • What type of system does a firm employ to
    decide about the most critical decisions
    management faces?
  • Pulling system
  • Marketing channel system
  • Pushing system
  • Advertising strategic system

12
  •  
  • Click here to download Complete Answers of MKT
    571 Complete Answer
  • 21
  • What is an ultimate form of foreign
    involvement?
  • Direct ownership
  • Direct investment
  • Foreign trade
  • Foreign investment

13
  • About Author
  •  
  • This article covers the topic for the University
    Of Phoenix .
  • MKT 571 Week 4 Quiz The author is working in the
    field of education from last 5 years. This
    article covers the basic of  from UOP.MKT 571
    Complete Assignment Other topics in the class are
    as follows
  •  
  •  
  • MKT 571 Week 1 Quiz
  • MKT 571 Week 2 Quiz
  •  
  • MKT 571 Week 3 Quiz

14
  • MKT 571 Week 4 Quiz
  • MKT 571 Week 5 Quiz
  • MKT 571 Week 6 Quiz
  •  
  • MKT 571 Week 6 Final Exam
  •  
  •  
  •  
  •  
  •  
  •  
  • Want to check other classes..?? Visit
    www.transwebetutors.com
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