Printing Techniques and Uses - PowerPoint PPT Presentation

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Printing Techniques and Uses

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| Printing is a vital form of communication for consumers. A variety of printing methods exist, each serving its own use depending on the type of product or label needed. – PowerPoint PPT presentation

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Title: Printing Techniques and Uses


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  • Printing remains vital for mass communication as
    it conveys meaning in a wide variety of formats
    and applications. The following describes the
    various types of printing and their uses as a
    means to share important information,
    instructions, and promotional messages to
    consumers.

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  • Silkscreen printing is highly versatile. In the
    process, a fine silk or polyester mesh is
    stretched tightly on a frame. A negative is
    created on the screen and ink is applied onto
    that screen. The screen is then pressed on the
    material being printed. Once the ink has been
    applied, the product is dried with ultra-violet
    lighting. Photosensitive screens are used in most
    applications, which utilize a light sensitive
    emulsion and exposure to UV light. Silkscreen
    printing can create images on t-shirts, banners,
    mouse pads, wood, plastic, paper, and more.

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  • Flexographic printing uses flexible rubber or
    plastic printing plates with slightly raised
    images that are spun on a cylinder. The process
    transfers the image on the plates to the
    substrate material using a fast drying ink.
  • Flexographic printing can print on both absorbent
    and non-absorbent mediums, including foil, paper,
    plastic, or acetate film. Its often used to
    print on packaging materials.

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  • Digital printing is a multipurpose form of
    printing that makes use of several processes,
    printing styles, and ink choices. In digital
    printing, software is used to move data from an
    art file to the software then the printer.
    Digital printing is faster than traditional
    printing techniques.
  • Digital printing is used on paper, plastic
    labels, outdoor signs, banners, window decals,
    and more.

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  • MetalPhoto printing uses light exposure to embed
    an image onto photosensitive anodized aluminum
    materials. When the image is embedded, it is
    sealed and finished. MetalPhoto is used in harsh
    environments or where durability is a high
    priority.
  • MetalPhoto is used for metal tags, labels,
    military UID barcodes, low-reflection labels on
    night-vision goggles, landscape architecture and
    environmental design installations, and more.

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  • Converting and die cutting involve converting raw
    materials into finished goods that can be used in
    more efficient manners. This process can make use
    of a variety of dies, slitting machines, and
    materials. Laser die cutting uses a laser beam to
    cut the materials that you would usually cut
    utilizing a steel rule die.
  • Converting and die cutting is used to cut
    specialized gaskets, spacers, and other items
    that will be embossed or printed with company
    labels or to cut materials for use as labels.

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  • Injection molding injects plastics into molds to
    create pre-labeled products. In injection
    molding, the label becomes a part of the product.
    Injection molded labels have greater wear
    resistance and often offer more decorating
    options as they can be created in any color,
    size, shape, or depth.
  • Injection molding is typically used for consumer
    electronics products, plastic bottles, and a
    variety of other plastic products.

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Offset printing transfers inks from a plate to
the substrate. This is one of the older methods
of printing, but new technology has expanded its
utility. Offset printing provides consistent
image quality, low cost, quick and easy
production of plates, and ease of ink control.
Offset printing is primarily used for brochures,
labels, flyers, cartons, and more.
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  • When choosing a printing method for product
    labels, consulting with specialists in printing
    and labeling can help you devise the ideal
    solution. Southern Coating Nameplate, Inc. has
    40 years of experience providing printing and
    labeling solutions. With a 50,000 sq. ft.
    facility and more than 50 employees, SCN has the
    skills, experience, and capacity to help product
    manufacturers and marketers create eye-catching
    and effective labels and marketing materials.
  • Visit the website at http//www.scninc.com/ Call
    at 800-430-4554
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