JSB Market Research : Global Consumer Trends and Key Consumer Targets in Alcoholic Beverages

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Global Consumer Trends and Key Consumer Targets
in Alcoholic Beverages
To buy this Report Visit http//www.jsbmarketresea
rch.com
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Synopsis

• Global Consumer Trends and Key Consumer Targets
  in Alcoholic Beverages
• helps companies to develop competitive advantages
  across the whole of the supply
• chain by boosting their understanding of consumer
  motivations. This means that they
• can align their products and marketing campaigns
  with the most pertinent consumer
• need states across a wide variety of diverse
  markets.
• Canadeans trend framework covers nine mega-trends
  and 20 trends, with consumer
• data analyzing the influence of these trends
  across 10 key countries, and identifies the
• key age, gender, wealth, and leisure time groups
  for each trend.

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Key Finding

• Irrespective of industry, size of brand,
  heritage, or market share, it is crucial that
• all brands keep ahead of consumer trends.In
  recent years there have been a
• number of publicized failed launches from the
  biggest brands because they did not
• recognize evolving consumer need states.
• The needs of consumers in developed economies
  will continue to be shaped by
• indulgence and experience. Manufacturers must
  also respond to the increasing
• desire for smaller-scale production, driven by
  the popularity of the craft
• movement, with an emphasis on quality and
  transparency.
• Emerging economies present the most attractive
  opportunities for growth in
• terms of value, and meeting the differing needs
  of consumers in emerging
• economies is vital in regards to increasing
  sales.

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Reasons to Buy

• Canadeans comprehensive trend framework is a
  toolkit companies can use to
• align their products and marketing campaigns with
  the most pertinent consumer
• need states, and decrease the risk of aligning
  products with need states that are
• not influential on actual behavior.
• Irrespective of industry, size of brand,
  heritage, or market share, it is crucial that
• all brands, irrespective of position, keep ahead
  of consumer trends. This report
• marries theory with practice, providing both a
  comprehensive conceptual
• understanding of consumer behaviors, and
  recommended actions and product
• examples to show how these trends should be
  targeted.
• To know more about this report click here
• http//www.jsbmarketresearch.com/food-beverages/r-
  global-consumer-trends-and-key-consumer-targets-in
  -alcoholic-beverages-154202

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Table of Contents
Global Consumer Trends and Key Consumer Targets
in Alcoholic Beverages
Consumer Demographics
Consumer Analysis - Beer and Cider
Health in Alcoholic Beverages
Consumer Analysis - Spirits
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Price Chart

• Report Name Global Consumer Trends and Key
  Consumer Targets in Alcoholic Beverages
• Product Price

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PDF 7995
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Enterprise wide License 23985
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