Gain competitive advantage with Big Data : Transforms Businesses at all levels

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Gain competitive advantage with Big Data ,
Transforms Businesses at all levels

• Big Data provides equal ample opportunities to
  small businesses as well. At Oodles we
  commercialize all the potential benefits of BIG
  DATA Services and NOSQL Services and focus to
  provide enduring services to all our clients.

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• The simplest explanation of Big Data is that it
  is that data which cant be easily queried or
  structured using standard relational database. It
  is a collection of data from traditional as well
  as digital sources , inside or external to
  company.
• Big Data is the latest trend in the IT sector
  after Cloud Computing, with the demand to manage
  newer types of data many organisations are
  leveraging Big Data and is looking at it with a
  pool of opportunities.
• Big Data Projects are more of an Opportunity
  rather than a Challenge.
• The amount of data in our world is exploding.
  There is a strong urge to analyse these larger
  data sets in order to gain competitive advantage.
  In the near future we will witness a exponential
  growth in the big data sector due to rising
  multimedia , internet, and increase in volume
  of data in social media and enterprises.
• Usually Big enterprises are the ones stealing
  headlines to be leveraging Big Data to all
  extents. Large Technology providers have brought
  markets to a frenzy, demanding the requirement of
  improved tools to cut through huge volumes of
  data and information.

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• One of the reasons for limited use of Big Data
  was the notion that only large enterprises could
  fully utilize all possibilities that Big Data
  offers. It was believed that smaller
  organisations lack resources to be able to
  collect, store or handle Big Data. Fortunately
  small businesses are no longer left out from the
  Big Data race, infact all large or small
  enterprises all over the world can leverage Big
  data and its business analytics.
• Big Data helps smaller businesses to better
  target their services and get more revenues out
  of their production and marketing investments.
• Small and Medium-sized Businesses can be
  benefited from Big Data as the exposure to data
  will motivate the business owners to share the
  insights with employees and can even get them
  involved in companies competitive decisions.

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• Whether large or small, all kinds of businesses
  try to sustain in this challenging industry .
  With new emergents and ever changing technology
  and patterns its difficult to build a consistent
  towering business. With this being the case the
  managers and entrepreneurs must have the insights
  to better formulate their marketing strategies.
• Small businesses can have huge benefits from big
  data, as more and more data is available online
  making it easier for people to find and use it ,
  this is a good news for small businesses as
  plenty of startups will move forward to help
  customers there.
• Big data is just not for fortune companies
  instead startups have all the required abilities
  and resources to make use of such massive amounts
  of data to target their tailored services or
  products more specifically in market.
• Big data prevents smaller firms with the hit and
  trial method to find their targeted group instead
  it helps to understand the patterns which is in
  fact crucial for every business and these figures
  can tell specific things related to a business
  respective niche.

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• Just follow these simple steps to incorporate Big
  Data into your small business
• 1. Bind up your Data
• The foremost step is combining data from various
  silos for gaining advantage from Big Datas
  predictive capabilities. These technologies
  include classification, cluster analysis, data
  fusion and integration, genetic algorithms,
  natural language processing, neural networks etc.
  
• Additional technologies applied to big data
  include parallel processing databases, search
  based applications,data mining grids and cloud
  based infrastructure. Big data requires
  exceptional technologies and tools to process
  efficiently large chunks of data within certain
  time limits.
• Big data can now be achieved with more
  affordable IT. Most of the large enterprises are
  running customer relationship management (CRM)
  and enterprise applications for long enough and
  have aggregated huge mass of critical data in
  them.

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• 2. Data testing
• On gathering all of the data as described in step
  one, testing the data can be commenced which can
  be done quickly . Analyse the data and validate
  your result. This information is not only
  valuable to understand what people say about your
  competition but also plays a key role in
  determining what people are saying about your
  business and its growth.
• While it seems that medical research and huge
  scientific projects are core part of big data and
  naturally fits in, theres no reason why startups
  or smaller firms cannot benefit There is
  undoubtedly huge opportunities for smaller
  companies and enterprises in Big data sector.
• Among all the most interesting thing is the
  accessibility of applications by smaller
  businesses from the cloud mainly in the areas of
  ecommerce and marketing .

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• 3. Know more about Big Data
• Ideally it has to be the first step in the
  process but it is listed after step two as data
  should be there at first place . The right kind
  of data will enable you to understand and drive
  appropriate business decisions as what to offer
  in products and services and how to market
  effectively to drive enough sales, big data
  proves to be a origin of acumen.
• But it should be kept in mind that Big Data is
  not a magic bullet and it does not provide or
  guarantee a positive outcome always but it
  increases the chances of success to a certain
  extent and is a wonderful tool which can be added
  in the strategic development process of an
  enterprise.
• Small businesses do have an advantage over large
  organizations that is they have the ability to
  quickly test new methods without going through
  significant studies .
• Now Big Data tools and analytics are available
  and even affordable to businesses with smaller
  budgets making it a competitive landscape
  provided all are given equal opportunities to
  leverage big data.

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• The adaptation of big data will lead to growth
  and hence competition for individual enterprises
  . From the standpoint of competitiveness Big Data
  should be given high importance and needs to be
  taken seriously by all firms whether big or
  small.
• Most enterprises , new entrants, startups and
  established firms will leverage the potential
  benefits that big data offers to compete,
  innovate and capture real time informations. The
  use of big data will derive new streams of
  productivity growth and consumer surplus.
• Ultimately as big data turned to be more
  affordable it should be given a priority by all
  small scale businesses to embrace it. By using
  businesses will have a strong understanding of
  their desired markets and targets. Big data is a
  valuable asset for all businesses at all kinds of
  levels.

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