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Hershey Canada Inc.

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Corporate Hershey ' ... Develop comprehensive wellness program ... Wellness initiative driven by HR Department ... – PowerPoint PPT presentation

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Title: Hershey Canada Inc.


1
Hershey Canada Inc.Fit For Life Worksite
Wellness ProgramVERN GRAHAMHUMAN RESOURCES
MANAGER
  • Canadian Labour and Business Centre (CLBC)
    Workplace Health Works
  • November 18-19th, 2003

2
Corporate Hershey
  • Our company today is a direct reflection of the
    vision of our founder, Milton S. Hershey. Mr.
    Hersheys vision went beyond building a
    successful company, and Hershey Foods has a long
    tradition as a company with a deep commitment to
    its employees and to the community.

3
The Corporation
  • Hershey Foods Corporation, headquartered in
    Hershey, Pennsylvania is the largest manufacturer
    of chocolate and non-chocolate candy in North
    America. For more than 100 years, Hershey has
    made some of the best-known products in North
    America. Hershey brands include Hersheys,
    Reeses, Jolly Rancher, Kit Kat, Moirs, Oh
    Henry!, Ice Breakers, Almond Joy, Mounds, Milk
    Duds, Twizzlers, Whoppers and York.
  • Some of Hersheys popular brands in Canada
    include Pot of Gold, Eat More, Glosette, Goodies,
    Lowney and Chipits.
  • Hershey has 14,000 employees worldwide and
    operates in 90 countries. The company had sales
    of 4.1 billion in 2002.

4
Introduction to Hershey
  • Manufacturer of chocolate and non-chocolate
    confectionary and chocolate related grocery
    products
  • Located in Dartmouth
  • 3 shifts of employees, operates 24 hours a day.
  • Employees of IBEW, BCTGM and Teamsters unions
  • Workforce size fluctuates with seasons 300 - 900
    employees
  • Recent expansion at the plant

5
Moirs Plant
  • Short Video

6
The Beginning of the Wellness Process
  • Hired Occupational Health Nurse in 2001
  • Case management and WCB claims
  • Develop comprehensive wellness program
  • Contracted Atlantic Health and Wellness Institute
    (AHWI), a worksite wellness provider in June 2002
    to develop and implement Wellness program

7
Management Commitment Support
  • Wellness initiative driven by HR Department
  • HR Manager and Health Services Coordinator
    responsible for initial steps, own support and
    garnering support at executive level at Hershey
    Canadas senior leadership (Mississauga, ON) and
    global headquarters (Hershey, Pennsylvania)

8
Wellness Committee
  • 14 employees from various departments and shifts
    to provide fair representation
  • Role
  • Serve as an advisory group for implementation
  • Monitor progress
  • Advise on best approach to roll-out program
  • Collect and distribute information
  • Initial focus group

9
Health Risk Assessments (HRAs)
  • AHWI conducted voluntary HRAs between Sept. and
    Dec. 2002
  • 511 employees completed an HRA
  • Objectives
  • Provide data to properly develop wellness
    programs and activities
  • Provide measurable benchmarks to measure programs
    after the interventions
  • create awareness of health roles to individuals

10
Health Risk Assessments (HRAs)
  • HRA is comprised of
  • Lifestyle questionnaire
  • Clinical testing
  • Blood pressure
  • Cholesterol
  • Blood sugar
  • Body Mass Index
  • Waist-Hip ratio
  • Doctors referrals telephone follow ups to those
    with at risk blood pressure cholesterol readings

11
Health Risk Assessments (HRAs)
  • Aggregate report provided to management and
    occupational health nurse ensured privacy of
    employees health info.
  • Report indicates overall health risk factors of
    employees
  • Recommendations for intervention programs
  • Individual report mailed to each employees home
  • Wellness score
  • Health age
  • Health risk factors

12
Mini Health Fair
  • Objective
  • Provide employees with some initial orientation
    and information about health risks
  • Promote upcoming wellness activities
  • Make AHWI staff visible and available to
    employees
  • Information booths (nutrition, cholesterol
    reduction, smoking, etc)
  • Sign up sheets for upcoming programs
  • Conducted wellness program survey

13
Poster Presentations
  • Objective
  • Educate employees on various health topics
    (cholesterol, fitness and calories, home exercise
    equipment, smoking, resistance training, etc)
  • Offered 14 poster presentations in cafeterias
    Fit For Life corner
  • Allowed for interaction with AHWI staff,
    questions and distribute information

14
Wellness Fair
  • Objective
  • Offer health information / education to employees
  • Conduct screening tests (i.e. respiratory tests)
  • Two day fair with great response from employees
  • 19 information booths from different
    associations, societies and organizations (i.e.
    Heart and Stroke Foundation, Canadian Cancer
    Society, Curwin Medical, Fitness Express, etc.)
  • Incentives with prizes

15
Weight Management Program
  • Objective
  • Provide employees the support and education for
    weight management
  • 12 week program
  • All participants reported positive behavioural or
    weight management changes
  • Participants lost an average of 6-10 lbs.

16
Smoking Cessation Program
  • Objective
  • Provide support and education to quit smoking
  • Six session smoking cessation program
  • One-on-on follow up from nurse

17
Fitness Program
  • Objective
  • Increase physical activity levels of employees
  • 12 week program
  • Focus on home exercise programs
  • Logbooks
  • Group and individual based
  • Periodic phone follow ups

18
Initial Results
  • Very positive in terms of receptiveness and
    participation and healthy outcomes
  • Increased interest from employees
  • Focus on long term results

19
Current Future Initiatives
  • Hershey recently signed a three year contract
    with AHWI
  • Success dependent on long-term commitment.
  • Upcoming focus on intervention programs.
  • Adding ergonomics to program.
  • Sustainability means adapting to employee needs.

20
THANK YOU
  • Vern Graham
  • Human Resources Manager
  • Hershey Canada Inc.
  • 375 Pleasant Street Dartmouth Nova Scotia
    B2Y 4N4
  • Telephone (902) 469 2470
  • Fax (902) 469 7169
  • Email vgraham_at_hersheys.com
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