SINCH INDIA

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SINCH INDIA

• Aclmobile is now sich

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Best practices for bulk SMS marketing
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By using the Bulk SMS service, you can reach
hundreds, thousands and even or millions of your
target audience. While you cant be always sure
whether your target audience will see a billboard
ad or watch a TV commercial, a large number of
people are likely to open the messages received
on their phones. The open rates of SMS are pretty
commendable, making it a great tool to connect
with your customer base.
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Bulk SMS solutions allow companies to develop
relationships that drive scalable results. It
enables businesses to develop a wide range of
opportunities through strategic well-targeted
exposure, and connect to customers across the
country, and even beyond. Bulk SMS Gateway can be
pretty effective in reaching a specific audience,
locally, nationally or globally. Bulk SMS can be
used to send event invitations product updates
birthday rewards, appointment reminder texts and
confirmations, alerts, as well as customer
service messages.  
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To get the best outcomes for your bulk SMS
campaign, you must keep the following practices
in mind Segment your list Bulk messages do not
mean that you have to send all the customers on
your contact list the same message. It will be
better to segment your customer base, and send
different messages to diverse groups based on
their behaviors, user preferences and
demographics.   Make the messages concise The
shorter your messages are, the better would be.
Not many customers would want to read long
messages, and may just ignore them after reading
a few lines. You need to make the SMS compelling
and clever, so that the customers are encouraged
to take an action.  
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Use a short code Short codes are basically five
to six digit phone numbers that are made for mass
mobile communications. These numbers are
optimized for marketing, and therefore have
lesser blocked messages and faster send rates.
Send at the right time To execute a successful
bulk SMS marketing strategy, you need to gain a
good understanding of the behavior of your
customers. They might be more likely to make a
purchase from a lunchtime SMS than an early
morning or late afternoon text. Conversely, they
might be encouraged to spend more time in
shopping during the weekend.
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Well executed in an efficient manner, a bulk SMS
campaign can effectively assist your business to
increase revenue and sales by empowering it to
reach customers when it is most suitable for
them, with information that is tailored to their
requirements. There are many efficient Bulk SMS
API available today that you can use for your
marketing process.
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CONTACT DETAILS
Address 7th Floor, Tower-4,Express Trade
Towers 2,B-36, Sector-132, Noida 201301
Website https//www.aclmobile.com/sms-business-s
olutions
Phone Number 91 120 6139000
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