Corporate PPT Template

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Enabling Enterprise Location-Based Services
Today Oracle Application Server 10g and Sprint
Business Mobility Framework Philip Darringer and
Steve Myers
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Agenda

• Motivation
• Oracle Application Server 10g
• Sprint Business Mobility Framework
• Joint Solution
• Demonstration

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Analysts Concur Enterprise Mobility and LBS

• Between 2004 and 2009, 65 of enterprises will
  deploy wireless applications to their
  mobile-oriented workforce (e.g., sales, services,
  delivery, etc). -- Meta
• By 2010, 80 of key business processes will
  involve the exchange of real-time information
  involving mobile workers. -- Gartner
• IS organizations spent up to 5 of their budget
  on mobile applications in 2003 this percentage
  will double by 2007. -- Gartner
• Total revenue garnered from these services may
  exceed 3.6 billion by the end of the decade. The
  largest segment of this will be enterprise
  services, used to track employees and assets in
  the field. -- ABI Research

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How is LBS used?

• Managing assets, machines
• Remote asset management
• Asset tracking/RFID
• Device management
• Managing people
• Workforce Mobility solutions
• Field sales/services automation
• Managing both
• Integrated fleet management/intelligent
  transportation
• Reaching beyond the enterprise
• Emerging Broadband Wireless
• Citywide or enhanced campus communications

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Which companies use LBS?

• Installation Services
• Large field service force over wide geographic
  area
• Requires efficient dispatch and routing
• Schedule changes over course of the day
• Inspection Services
• Similar to above but field force often needs
  driver assistance
• Repair Services
• Most dynamic as routes are often new to drivers,
  emergency calls frequently added throughout day
• Emergency Dispatch
• Key to customer satisfaction, business
  reputation, lifesaving
• Benefits finding remote site quickly, sending
  closest resource, having constant access to
  location of mobile resources

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Oracle Application Server 10g
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Service-Oriented Architecture
Develop
Analyze
Deploy
Manage
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Extend the Reach of your Enterprise Applications
with OracleAS Wireless
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Location-Based Serviceswith OracleAS Wireless

• Location information enables more efficient
  business processes
• Manage location of customers, users, assets, etc.
• Use mobile positioning to dispatch nearest field
  engineer
• Provide users with mapping and driving directions
• Support for hosted and non-hosted content
• Host your own data or use ASPs for geo-content
• Example Retrieve customer locations from Oracle
  Spatial and overlay them on a map from Microsoft
  MapPoint
• Easy to integrate with existing systems
• Integration with Oracle Spatial and Oracle AS
  MapViewer

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Oracle LBS Architecture
Oracle Services (Mapper, Router, Geocoder)
LBS Applications
OracleAS 10g Wireless LBS
Other Content Provider (MS MapPoint, MapQuest)
MapViewer
Positioning Provider (Sprint)
Spatial DB Spatial Business Data
Internet Services
Enterprise Applications
Services
Oracle Products
Applications
Legend
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OracleAS Wireless LBS Features

• Integration with positioning providers
• GPS or network-based (MPC)
• Privacy framework
• Location-based alerts
• Events triggered by entering/leaving region
• Patented algorithms to reduce polling
• Content provider abstraction layer
• Application is decoupled from content provider
• Support for Oracle eLocation, MS MapPoint,
  MapInfo, Webraska
• Dynamic provider selection, failover
• Content aggregation
• Combine local business data with external content
• Example overlay store locations on map from MS
  MapPoint
• High-level APIs
• No spatial or GIS knowledge required
• Java, JSP TagLibs, Web Services, J2ME, PocketPC
• Integration with JDeveloper WDK (Wireless
  Developer Kit)
• Offline support
• Synchronize maps, driving directions,
  points-of-interest to PocketPC/J2ME devices

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Announced Network Enhancements Increase the
Power of Mobility
As data speeds increase, the enterprises
opportunity to realize the benefits of mobility
skyrockets, resulting in more complex wireless
deployments, consumption of more wireless
services and requiring new management situations.
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The Sprint Business Mobility FrameworkSM meets
the challenge of mobile-enabling the real-time
enterprise
High Speed Data Network Nationwide
Footprint Wireless and Wireline Integration
Choice of Mobile Operating Systems Large choice
of end user devices Single Standards-based set
of web services Pre-certified infrastructure
22 million existing subscribers New standard
in mobile enablement technology
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Comparing LBS technologiesThe best LBS
providers combine more than one technology to
ensure that a broad range of user requirements
can be supported with consistency
AGPS
AFLT AGPS
Accuracy
AFLT
Improving Performance
Cell/ Sector Center
AFLT Advanced Forward Link Trilateration GPS
Global Positioning System AGPS Aided GPS
Completeness of Solution
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Privacy protection is tightly engineered into the
SBMF
Telecommunications Manager Portal
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OracleAS Wireless and Sprint BMF Deployment
Sprint BMF
ParlayX

• Applications
• Positioning
• Tracking
• Location-Based Alerts
• Mapping
• Driving Directions
• Business Directory

ParlayX Gateway
Sprint Device

• OracleAS Wireless
• Privacy Framework

Wireless Network
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OracleAS Wireless and Sprint BMF Demonstration
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A