How to write converting ad copies on social media?

1
How to write converting ad copies on social media?
2

• If you cant write well, you cant market things
  well. Imagine any ad without ad copy, only images
  cant tell the whole picture and videos could be
  ignored by viewers, if you lack convincing ad
  copy that can compel them to open it. 
• Despite an overwhelming number of audiences on
  social media like Facebook Instagram marketers
  dont get results. Have you ever given a thought
  to it? Thats because the meager presence of ads
  on the platform is not enough. Nobody use
  Facebook to see your ads, you have to convince
  them to stop for a while on your ad. No matter
  how expert you are in the Facebook ad campaign
  set up, not having expertise in writing can also
  ruin the game.
• So, here are tips to write ad copies that
  converts-

3
Use emotions in your ad copies

• If emotions remind you of various emojis, yes
  you are thinking the right way. Emotions are not
  limited to happy and sad faces. You can target
  the pain of the audience, and slightly grab their
  attention.
• Instead of writing a straight forward ad, you
  could trigger the problem people face and why you
  want to heal that. For instance, people in
  industry lacking skills, need a job, you could
  target the pain of lacking jobs, and design your
  ad around this point.
• This way you can make your ad catchy and
  solution-oriented. Many Facebook ads expert have
  also witnessed that ads with emotions covert
  more.

4
Use FOMO (fear of missing out)

• Instagram ads experts and others as well use this
  concept to make their ad copy more relevant for
  users. Imagine you are in a store and the
  shopkeeper announces a 50 discount on all
  products for 1 hour. People will rush to buy it.
  This is nothing but fear of missing out. The same
  could be created in your ad copies.
• Indicate your audience about waiver in your ad
  copy using phrases like only for today, offer
  valid for 24 hours, etc..

5
Add persuasiveness

• Online or offline, you need the use of persuasive
  words all over the world. Why not in posts?
  Understandably, you have to face a lot of things
  doing Instagram ads campaign set up or Facebook
  posts, targeting factors, design, and all. But
  that doesnt mean that you miss on your ad copy. 
• You can use powerful words that can arise various
  emotions, excitement, fun, trust, etc. Words like
  NOW, HURRY, JUST can increase the level of
  excitement.
• You can use powerful words that can arise various
  emotions, excitement, fun, trust, etc. Words like
  NOW, HURRY, JUST can increase the level of
  excitement.

6
Write from users view

• If you are a new brand wanting to launch a new
  product or a service provider like a digital
  marketing agency, whatever is your business,
  dont focus on self.
• Searchers dont know you, they are there to get
  answers to their queries, if you want to make a
  connection with them, never ever bring the
  spotlight on you. Only try to serve the best
  possible answers to them.

7
Conclusion

• Writing insanely converting ad copies is not a
  matter of a day, keep practicing and you will see
  the change itself.

8
Contact Us

• Ratan Jha
• Address C 6, 201, Sector 7, NOIDA, UP,
  India, 201301Phone [phone]Website
  https//ratanjhadigital.com/