Media

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Media research project

• Helen Buckwell

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Bob Willoughby - Music

• Marilyn Monroe
• Chet Baker
• Audrey Hepburn
• Born June 30th, 1927 in Los Angeles.
• Passed away at his home in Vence in the South of
  France in December 2009.

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Bob Willoughby Marilyn Monroe
(commercial purpose)
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Bob Willoughby Chet Baker
(commercial purpose)
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• Bob Willoughbys Chet Baker photo shoots are
  based on Music and Portraits. The purpose is
  commercial, as the pictures would be sold to
  magazine companies and advertising companies to
  help get his career launched. Willoughby has used
  a direct approach with his pictures of Baker,
  making sure that he is the focus in the picture
  and so all the attention is drawn to him. Baker
  looks very deep in thought and/or happy in all of
  the photographs. Because of the purpose of the
  photos, if an unhappy or negative emotion was
  highlighted, it would pass on the negative
  emotion to the viewer of the photographs. The
  vantage point from which the photographs were
  taken is very straight on this draws even more
  attention to the main focus of the picture, in
  this case being Chet Baker. The pictures have a
  fairly symmetrical balance, with the focus being
  in the centre of the picture, distributing the
  visual elements evenly within the picture. In a
  lot of these pictures, the background is blurred
  or just of a plain nature. This helps Chet Baker
  be the centre of attention on the pictures as him
  and his instrument are the sharpest subjects. The
  backgrounds of the photographs also tend to be
  darker than Baker, and an artificial light is
  shined on to him. There are lines in the
  background of the photo, and although they are
  blurred, they emphasise Bakers stance in the
  pictures. Many of the pictures of him are
  expressive, as they convey emotion. As Chet Baker
  is not looking at the camera it gives a moody
  atmospheric look to the pictures.

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Bob Willoughby Audrey Hepburn
(commercial purpose)
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Terry Richardson - Portraits

• Cole Mohr
• Cara Delevigne
• Mila Kunis
• Born August 14, 1965 in New York City.

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Terry Richardson Cole Mohr
(artistic purpose)
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• Terry Richardsons photo shoots are based on
  portraits (quite often of celebrities) for a
  commercial purpose and an artistic purpose.
  Similar to Willoughby, Richardson uses a fairly
  direct approach and simple vantage point to his
  pictures as he takes them head on and not from
  any peculiar angles. This helps the viewer of the
  picture focus on the main subject which in this
  instance is Cole Mohr. The background of the
  photograph is very plain and not very colourful.
  This draws attention to the main focus. I really
  like the contrast between the focus and the
  background of the picture. It really emphasises
  the colour of the tattoos on Cole Mohrs body.
  The pictures have a symmetrical balance, with the
  focus being in the centre of the picture,
  distributing the visual elements evenly within
  the picture.

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Terry Richardson Cara Delevingne
(artistic purpose)
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Terry Richardson Mila Kunis
(artistic purpose)
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Glen Luchford - Fashion

• Vogue
• Calvin Klein
• Prada
• Born in Sussex, England, in 1968.

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Glen Luchford - Vogue
(artistic purpose)
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• I love how the model is posed in this photograph.
  Her long, uncovered legs adds an intimidating
  attraction. The pose also drags attention to the
  pair of heels she is wearing, which is one of the
  intentions of the photographer as the pictures
  were taken for a commercial purpose to sell
  clothes and advertise for Vogue. The woman is
  also sat in a bathroom quite a normal place and
  nothing too fancy or flash. This adds to the
  advertising element as it makes the viewer think
  that they could potentially look that good if
  they bought the items that are advertised. The
  woman has a simple hairstyle and simple makeup
  and this helps towards the idea that a normal
  woman could buy the products. The fact that she
  is staring straight into the camera shows a
  confidence that women want, and shows that she is
  not afraid for people to look at her and the
  photograph, even though she isnt wearing very
  many clothes. I like the contrast between what
  the woman is wearing compared to her skin tone
  and the colour of the room she is in. It again
  adds to the advertising of the clothes. The
  photographer has used a very simple vantage point
  and the picture hasnt been taken from any
  strange or unusual angles. This helps the viewer
  focus in on the main focus of the picture and
  more importantly, the products that are for sale.

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Glen Luchford - Prada
(artistic purpose)
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Glen Luchford Calvin Klein
(artistic purpose)
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Jim Marshall - Music

• Jimi Hendrix
• The Beatles
• Mick Jagger
• Born February 3 in Chicago, Illinois .
• Died March 24, 2010.

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Jim Marshall Jimi Hendrix
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• Jim Marshalls Jimi Hendrix photo shoots are
  based on Music and Portraits. The purpose is
  commercial, as the pictures would be sold to
  magazine companies and advertising companies to
  help get his career out there. Marshall has used
  a direct approach with his pictures of Hendrix,
  making sure that he is the focus in the picture
  and so all the attention is drawn to him. In a
  lot of these pictures, the background is blurred
  or just grey. This helps Jimi Hendrix be the
  centre of attention on the pictures as she is the
  sharpest subject. The backgrounds of the
  photographs also tend to be darker than Hendrix,
  and an artificial light is shined on to him.
  There are lines in the background of the photo,
  and although they are blurred, they emphasise the
  shape of Hendrixs body and the guitar, making
  him look more sophisticated in the pictures. Many
  of the pictures of him are expressive, as they
  convey his happy emotion. The vantage point from
  which the photographs were taken is very straight
  on this draws even more attention to the main
  focus of the picture, being Jimi Hendrix. The
  pictures have a fairly symmetrical balance, with
  the focus being in the centre of the picture,
  distributing the visual elements evenly within
  the picture.

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Jim Marshall The Beatles
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Jim Marshall Mick Jagger
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Andy Rouse

• Animals
• Wildlife
• Natural landscapes
• Born 15th February 1965 in Cardiff, Wales.

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Andy Rouse - Animals
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• Andy Rouses photo shoots are mainly based on
  wildlife, animals and nature. The purpose is
  journalistic as it almost documenting wildlife
  and nature. The background of the image is
  blurred therefore it draws attention to the focus
  of the photograph. As the colours of the focus
  and the background are similar, the blurring of
  the background works effectively. No artificial
  light was used as it was in broad daylight. The
  vantage point of which the photographs were taken
  was very straight on and not from any strange
  angles, this directs the viewers eyes straight to
  the main focus of the image.

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Neil Leifer - sports

• Boxing
• Football
• portraits
• Born December 28th, 1942 in New York City.

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• Neil Leifers photo shoots are mainly based on
  sports and famous sportspeople. The purpose is
  journalistic as it is documenting the sporting
  event. It is also commercial as pictures would be
  sold to newspapers and sporting websites. In this
  particular image, Leifer has used rule of thirds
  and lighting to emphasise Mohammed Ali in the
  boxing ring. The lighting in the background is
  very dim and artificial lighting is used to
  highlight Ali. This points the main focus onto
  Mohammed Ali and makes him look strong and
  powerful. The colour of the boxing gloves also
  attract your attention towards Mohammed Ali and
  show that he is in the middle of a boxing match.