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Title: Social Groups Chapter 7


1
Social GroupsChapter 7
2
The Group
  • Humans are fundamentally social.
  • If deprived of social contact over a long period
    of time, mental breakdown occurs.
  • The Geneva Convention defines more than 30 days
    of solitary confinement as a form of torture.
  • The group (defined) a collection of people
    interacting who share expectations about each
    others behavior.
  • Groups have a shared sense of special belonging
    or membership they know they have something in
    common with each other. Examples a family,
    Carolina Panther fans, a rock band.
  • The group is one of the fundamental components of
    social structure.

3
The Group
  • A group differs from an aggregate.
  • An aggregate is a collection of people who merely
    happen to be in the same place at the same time,
    but who have no sense of special membership.
  • Examples of aggregates moviegoers, plane
    travelers.
  • Crowd a temporary cluster of individuals.
  • Category a number of people who share similar
    characteristics.
  • Category members may have never encountered each
    other.

4
The Group
  • All groups have an internal structure.
  • They have membership boundaries.
  • They have their own values, norms, statuses and
    roles.
  • They have leaders and followers.
  • The structure of a group may be rigid and
    explicit (such as in the military) or flexible
    and vague (such as among friends).
  • People form groups for a purpose or a common
    goal.
  • This purpose may be explicit or implicit.
  • For this reason, group members tend to be similar
    to each other in ways that are relevant to this
    common purpose.

5
The Group
  • The more group members interact with each other,
    the more they are influenced by the groups norms
    and values, and the more similar to each other
    they are likely to become.

6
Two Basic Types of Social Groups
  • 1. Primary group small, intimate, lasting,
    meaningful.
  • The vast bulk of social interaction in
    pre-industrial societies occurs in primary
    groups.
  • 2. Secondary group large or small, formal, task
    oriented, temporary, impersonal or anonymous.
  • Since the emergence of industrial societies,
    there has been a dramatic increase in secondary
    group interaction.
  • Large secondary groups always contain smaller
    primary groups within them.

7
Small Groups
  • A small group is one that contains few enough
    members that they can relate or interact as
    individuals with one another.
  • A small group may be a primary or secondary
    group.
  • Small groups have a tendency to develop personal
    or primary group relationships if they meet a lot
    over time.
  • However, if the group meets only a few times and
    disbands after it has fulfilled its purpose, then
    members may remain impersonal and relatively
    anonymous toward each other.

8
The Effects of Group Size
  • Basic insight the smaller the group, the more
    personal and intense the interaction can become.
  • The dyad the smallest possible group, consisting
    of two people.
  • Its distinguishing characteristic is that each
    member has to take account of the other.
  • If one ignores the other, then the group is
    destroyed.
  • Dyads are highly unstable.
  • This has implications for the American family and
    its middle class emphasis on the nuclear
    structure. The nuclear family has fewer supports
    from extended family members.

9
The Effects of Group Size
  • The triad is significantly different from a dyad,
    because any one member can ignore the others
    without destroying the group.
  • The triad is more stable than the dyad.
  • Beyond 3 members, groups get progressively more
    stable.
  • In the triad, 2 members can unite against the
    third, subjecting them to peer pressure.

10
The Effects of Group Size
  • The quality of group interaction changes with
    increases in the size of the group.
  • Group sizes of 2 to 7 members allow all members
    to take part in the same conversation.
  • Beyond 7 members, it becomes difficult to hold
    people to the same conversation, and usually
    several simultaneous conversations begin to
    occur.
  • Groups larger than roughly 12 members usually
    cannot have all members engaged in the same
    conversation unless one member takes the role of
    leader and regulates the interaction.
  • Something else happens because individuals can
    no longer tailor their speech to specific
    individuals, speech becomes more formal.

11
The Effects of Group Size
  • Generally the larger the group, the more
    difficult the interaction.
  • A sudden increase in group size can be
    particularly disruptive because
  • 1. Interaction becomes more difficult.
  • 2. New members usually bring changes to the old
    norms of interaction, making old members
    uncomfortable until new norms emerge.

12
Leadership
  • Leadership is always present in groups.
  • A leader is someone who is consistently able to
    influence the behavior of others, usually by
    virtue of certain personality traits.
  • Even a group that claims to have no leader
    usually has a leader.

13
Two types of leadership in small groups
  • 1. Instrumental leadership the kind necessary to
    organize and achieve a goal.
  • This leader is goal oriented.
  • 2. Expressive leadership the kind necessary to
    create group harmony and solidarity.
  • This leader focuses on keeping morale high and on
    minimizing conflicts. They tend to be well liked.
  • In the American family, men are traditionally
    socialized into instrumental leadership roles
    while women are traditionally socialized into
    expressive leadership roles.

14
Leadership
  • Expressive leaders (who are well liked) are
    sometimes pressured to be instrumental leaders by
    the members of the group.
  • However, people who direct group activities
    (instrumental leaders) tend to lose popularity
    fairly quickly.
  • They are greatly respected, but less well liked.
  • Result leaders generally do not fill both
    instrumental and expressive roles at the same
    time for very long.
  • When an expressive leader becomes an instrumental
    leader, it is not uncommon to see another member
    of the group assume an expressive leadership role.

15
Leadership
  • When a newly formed group chooses a leader, it
    usually gives both instrumental and expressive
    roles to the same person.
  • Generally what occurs is that this leader loses
    popularity over the next 3 or 4 meetings. By the
    4th meeting, few members still consider the
    leader likable.
  • In such cases, the original leader may retain the
    instrumental role, but another member emerges to
    assume the expressive role.

16
Leadership
  • Do leaders have distinctive characteristics?
  • Generally, they are more likely to be
  • Taller than average
  • Judged better looking
  • Rated higher in IQ
  • More sociable
  • More talkative
  • More self confident
  • More liberal in political outlook (even in
    conservative groups)

17
Leadership
  • However, personality traits alone cannot tell use
    who would make a good leader because different
    conditions require different leadership
    qualities.
  • The same leader who may be appropriate for
    fighting a war may be inappropriate for waging
    peace.

18
Three Basic Styles of Leadership
  • 1. Authoritarian where leaders simple give
    orders.
  • 2. Democratic where leaders seek group
    consensus.
  • 3. Laissez faire where leaders seem easy going
    and make little attempt to direct or organize the
    group.
  • In the U.S. democratic style leadership is
    usually the most effective style in holding small
    groups together and accomplishing goals.
  • Authoritarian leaders are usually less effective
    because groups can get bogged down in internal
    conflicts.
  • Laissez faire leaders are less effective because
    the group loses goals and directives.

19
Three Basic Styles of Leadership
  • However, there are situations where democratic
    leadership is less effective.
  • In emergency situations where speed and
    efficiency are primary, an authoritarian style
    produces the most effective leader.
  • In ordinary friendship situations where folks are
    just hanging out and relaxing, the laissez-faire
    style works well.
  • Within any formal organization or bureaucracy,
    there may be different situations that call for
    different styles of leadership.
  • It is not uncommon to see an authoritarian style
    of leadership being used on the job when a
    democratic style would be more effective.
  • Americans are socialized into democratic ideals
    and tend to react negatively to authoritarian
    leaders in non-crisis situations.

20
Group Decision Making
  • When it comes to making decisions, are two heads
    better than one?
  • Yes, but only for determinate tasks. These are
    problems that have only one correct solution.
  • Two heads are not necessarily better than one
    when a problem has no necessarily-correct
    solution. In other words, for indeterminate
    tasks.
  • When several solutions seem correct, group
    decision making may not be the best way to go.

21
How do groups come to a decision?
  • Usually, through consensus.
  • Only rarely does a majority impose its view on a
    reluctant minority.
  • No matter what the views of the individual
    members at the outset, the general tendency is
    for discussion to bring about general conformity.
  • This insight has applications for understanding
    the jury deliberation process. Juries usually
    move toward general agreement and certainty.
  • The only exception to this pattern toward
    consensus is when members represent the fixed
    opinions of others outside the group, such as in
    union-management bargaining.

22
Group Decision Making
  • Because members tend to arrive at a consensus,
    are groups likely to make less risky or more
    risky decisions than individuals?
  • Generally groups are likely to make more risky
    decisions than individuals.
  • This is called the risky shift and is partly
    explained by individuals being absolved of
    personal responsibility for the decisions made by
    the group.
  • An example of a disastrous risky shift was the
    decision to invade Iraq in 2003. Recent evidence
    shows that the CIA and other security agencies
    adopted a risky shift policy under pressure from
    President Bush and Vice President Cheney.

23
Group Decision Making
  • Conclusion
  • The process of group discussion tends to
    intensify members opinions at the same time that
    consensus begins to emerge.
  • Discussion toward consensus breeds boldness in
    group decision-making.
  • In other words, the initially tentative opinions
    of members becomes more bold as the group moves
    toward consensus.
  • The problem is that unanimous decisions that are
    boldly stated can cause major problems if the
    decision happens to be wrong. Part of the issue
    involves groupthink.

24
Groupthink
  • Groupthink is the informal norm associated with
    small groups that says that loyalty to the group
    (or group harmony) is more important than asking
    the tough questions that may cause group
    arguments.
  • Groupthink keeps members from rocking the boat
    by disagreeing with each other. An atmosphere of
    consensus is assumed.
  • Historical American foreign policy examples where
    groupthink occurred
  • 1961 Bay of Pigs invasion (John Kennedy)
  • 1965 Vietnam escalation (Lyndon Johnson)
  • 2003 Iraq invasion (George Bush)
  • In each of these historical blunders, either the
    President permitted little disagreement (thus
    encouraging groupthink) and/or groupthink emerged
    among the inner circle of policy advisors.

25
Groupthink
  • Policy Implication
  • Beware of leaders who surround themselves with
    members who dont like to rock the boat.
  • Their decisions may be bold, but wrong. Their
    decisions may be overly risky, they are overly
    certain that they are right, and their decisions
    may be a product of groupthink.

26
Group Conformity
  • The smaller the group, the greater the intensity
    of social interaction. Therefore the pressure to
    conform is particularly powerful in the small
    group due to the intense atmosphere.
  • This insight was confirmed by the research of
    Solomon Asch (1951, 1955, 1956).
  • Asch found that unanimous group pressure of 4 or
    more people to conform to a wrong answer swayed
    one-third of his subjects away from their
    (obviously) right answer to the (obviously) wrong
    unanimous group answer.

27
Soloman Asch on group conformity
  • Subjects were shown lines of different lengths
    and asked to match the lines. Without group
    pressure they did fine. But when the subject
    witnessed others mis-matching the lines, there
    was group pressure on the subject to conform to
    the groups mismatched lines. In one-third of
    the cases, the subjects over-rode their own
    assessment and adopted the unanimous wrong
    assessment held by the others.

28
Soloman Asch on group conformity
  • Conclusion group pressure can override an
    individuals own physical senses. People may
    yield to the group by giving the answer they
    think the group wants.
  • They may suspect or know it to be the wrong
    answer, or they may allow the group to override
    their own assessment and believe they are wrong.

29
Soloman Asch on group conformity
  • Why did some of the people conform to the wrong
    answer?
  • Researchers asked the subjects this question and
    learned that
  • 1. People want to be well liked, so they conform
    to the group rather than rock the boat.
  • 2. People doubt their own correct answers when
    everyone else provides a consistently wrong
    answer.
  • The group pressure implied by the opinion of
    others can lead to self-modification, effectively
    making you see almost anything.
  • Later psychological research suggests that the
    actual perception of line length changed as a
    function of exposure to others views of its
    length. It is less of a conscious judgment.

30
Solomon Asch on group conformity
  • Asch varied the number of conspirators who gave
    the wrong answers between 1 and 15.
  • He found that the subjects conformed to a group
    of 3 or 4 as readily as they did to a larger
    group.
  • Researchers varied the Asch experiment to address
    the issue of unanimous group consensus.
  • If the group was not unanimous, then subjects
    felt much freer to stick to their original
    opinion. All it took was one other person
    disagreeing with the group, and under this
    circumstance less than 10 of subjects adjusted
    their opinion to the majority group (wrong)
    opinion.

31
Group Pressure and Obedience
  • Both the Solomon Asch and Stanley Milgram studies
    suggest that
  • 1. People tend to obey legitimate authority
    figures even when there is evidence it may be
    wrong behavior.
  • 2. Some people will conform to group pressure
    even when there is physical evidence such
    conformity may be incorrect.
  • In the Asch experiments, people did not attribute
    their wrong behavior to an authority figure.
    Rather, they attributed their wrong behavior to
    misjudgment or poor eyesight.
  • This misjudgment can occur at the perceptual
    level, causing people to doubt their own senses
    in favor of the group definition. The group has a
    powerful effect on perception.

32
Obedience the Zimbardo research
  • Another famous study which contributes to why
    people conform was done by Philip Zimbardo.
  • Zimbardo learned that people do not just obey
    from the pressure of authority and/or from group
    pressure - they also obey from the pressure of
    particular social situations and their implied
    statuses and roles.
  • Role expectations play an important part in how
    we behave.

33
Philip Zimbardo Status and Role in a Mock Prison
(1971)
  • Zimbardo set up a social psychological experiment
    that quickly went awry. He had undergraduates
    play the role of prisoners and prison guards in a
    mock prison environment.
  • What is the role expectation of prison guard or
    prisoner?
  • The experiment was cut short after only 6 days
    because those playing the role of prison guard
    quickly became mean and sadistic, while the
    prisoners became depressed and passive.
  • Link to youtube clip The Stanford Prison
    Experiment

34
Zimbardo
  • Zimbardo found that even the temporary adoption
    of a status can quickly affect ones personality.
  • At the Abu Ghraib prison in Iraq (2004), American
    guards quickly became sadistic in much the same
    way that the student guards did back in 1971.
  • Conclusion
  • The social situation and its implied roles are
    powerful influences of how people can be expected
    to behave.
  • Good people can do harm to others if they find
    themselves in particular social situations within
    the context of socially approved roles, rules,
    norms, a legitimizing ideology, and institutional
    support that transcends individual agency.
  • See Zimbardos recent book, The Lucifer Effect,
    for more information.

35
Ingroups and Outgroups
  • Every group has membership boundaries.
  • Note that these boundaries may be vague in some
    cases (like peer groups).
  • All groups tend to maintain their boundaries by
    developing a sense of us and them.
  • Ingroup a social group commanding a members
    esteem and loyalty.
  • Outgroup a social group one does not belong to
    toward which one feels competition or opposition.
  • People tend to regard their ingroups as special.
    By the same token, they regard the outgroup as
    less worthy or perhaps even with hostility.

36
Ingroups and Outgroups
  • The very presence of an enemy outgroup tends to
    promote ingroup solidarity or loyalty.
  • Thus, conflict between groups increases the
    loyalty and solidarity of members within each
    group.

37
Social Networks
  • Social networks are webs of relationships that
    link the individual directly to other people, and
    through them, indirectly to even more people.
  • An individuals social network is not a group
    because its members dont all interact together.
  • Social networks provide access to resources and
    are helpful in getting jobs and solving problems
    requiring special resources.
  • In modern industrial societies the average
    individual has a network of roughly 500-2500
    acquaintances. The rise of the Internet and links
    like My Space have greatly helped
    computer-literate people widen their social
    networks.
  • Today it is relatively easy to find other people
    interested in the same obscure topic or
    underground band, thanks to Internet resources.

38
Reference Group
  • A reference group is a group which people compare
    themselves with when they evaluate themselves.
  • We constantly evaluate ourselves. We do this by
    comparing ourselves with others and the standards
    of other groups.
  • The verdict of our evaluations is strongly
    influenced by the reference groups we choose to
    compare ourselves with (or the one we are
    provided with to compare).
  • If a trainee evaluates their performance by
    referencing the performance of experienced
    veterans, their self evaluation will be low.
  • Similarly, commercial culture teaches young women
    to rely on runway models as their reference group
    which guarantees she will feel she needs
    improvement, and thus buy something.
  • It is important to use realistic reference groups
    and realistic role models.

39
Formal Organizations
  • Until a century ago, nearly all social life took
    place in primary groups.
  • Today the social setting is dominated by large,
    impersonal, formal organizations.
  • Today, we are likely to be born in a formal
    organization, just as we are likely to die in
    one.
  • A formal organization is a large secondary group
    that is deliberately and rationally designed to
    achieve specific objectives.

40
Formal Organizations
  • In formal organizations, rights and
    responsibilities are attached mainly to the
    office or role a person occupies and not to the
    person as an individual.
  • Formal orgs are a double edged sword
  • On the one hand we need them for our material
    standard of living, yet on the other hand their
    size, impersonality, and power can be
    dehumanizing.
  • Max Weber believed that much of the feeling of
    alienation (powerlessness) of industrial
    societies stems from the rise of bureaucracies.

41
Bureaucracy
  • A bureaucracy is a formal organization with an
    authority structure that is hierarchical.
  • Bureaucracies are shaped like a pyramid, where
    there are a few people with a lot of power at the
    top, and there are many people with little power
    at the bottom of the pyramid.
  • Those at the top command the behaviors of those
    at the bottom, making them efficient.
  • The bureaucracy is highly efficient and rational.
    Many people can be processed efficiently,
    thereby allowing mass access to education,
    government, and other resources.
  • Bureaucracies uphold the values of rationality,
    productivity, efficiency, obedience, and
    meritocracy.
  • Because they value meritocracy and achieved
    statuses, they liberate us from the traditional
    values of ascription, racism, sexism, and other
    non-rational bigotries.

42
Six Characteristics of Bureaucracy
  • 1. Specialized tasks within the organization.
  • 2. Hierarchy of statuses and offices.
  • 3. Rules and regulations that serve as rational
    guides for behavior.
  • 4. Technical competence to perform specialized
    tasks used as a criteria of evaluation.
  • 5. Impersonality, where rules take precedence
    over feelings.
  • 6. Formal, written records to assure rationality.

43
Max Webers Analysis
  • While Max Weber appreciated the rational nature
    of bureaucracies, he also found them problematic.
  • To Weber, the world was becoming disenchanting as
    it became increasingly rationalized.
  • Rationalization refers to the replacement of
    traditional, primary group based interaction
    (spontaneous, rule-of-thumb, emotionalized) with
    abstract, explicit, carefully calculated rules
    and procedures that are associated with secondary
    group interaction.
  • Weber argued that the modern world was becoming
    increasingly dull, with its mystery and beauty
    being replaced by the new values of technical
    rationality, efficiency, predictability,
    productivity, and other dehumanizing values.

44
Max Weber on Bureaucracy
  • Bureaucracies bring the subordination of humans
    to the interests of impersonal, technical goals.
    The spirit of humanity, to Weber, was trapped in
    the iron cage of bureaucracy.
  • Within the bureaucracy, people are treated
    impersonally as cases or numbers.
  • The members of the bureaucracy are expected to
    remain impersonal in their contacts with the
    public to be detached from their own
    humanity. Feelings interfere with the efficiency
    of the system.

45
The Informal Structure of Bureaucracy
  • Despite Webers concerns about the cold-hearted
    nature of bureaucracies, there is also an
    informal side, where primary groups reside.
  • Within all bureaucracies, informal networks
    develop and primary groups emerge.
  • Therefore, all bureaucracies consist of a bundle
    of formal rules and regulations mixed with a
    bundle of informal norms and relationships.
  • These informal norms are created by the members
    themselves and are a source of humanity within
    the machine.
  • Note - The 1970s TV show MASH captured this
    informal side.

46
The Informal Structure of Bureaucracy
  • In reality, the formal structure of a bureaucracy
    provides only a general framework for social
    interaction.
  • Ultimately it is the people who create and
    operate an organization, and in essence the
    bureaucracy is a negotiated reality.
  • Within the larger structure of a bureaucracy,
    members will negotiate informal norms and
    patterns that have little relationship to the
    formal hierarchy.

47
Dysfunctions of Bureaucracy
  • Max Weber appreciated the paradox of
    bureaucracies. In a mass society a bureaucracy is
    functional for most people, yet it is
    dehumanizing too.
  • Weber was especially interested in how
    bureaucracies dehumanize us they detach us from
    our humanity by turning us into cold technocrats.
  • Weber and other researchers have identified a
    number of dysfunctions of bureaucracies.

48
Dysfunctions of Bureaucracy
  • 1. Inefficient in unusual cases.
  • 2. Inability to be innovative.
  • 3. Goal displacement.
  • 4. Bureaucratic enlargement.
  • 5. The bureaucratic personality detached, a
    technocrat.
  • 6. Oligarchy (rule by the few) and its
    anti-democratic, authoritarian nature.
  • 7. De-humanization.

49
McDonaldization
  • George Ritzer recently expanded on Webers
    concerns about over-rationalization. He argues
    that our society is increasingly organized around
    four principles that McDonalds has perfected
  • 1. Efficiency. Both product and service are
    guided by this value.
  • 2. Calculability fixed amounts of product for
    fixed prices.
  • 3. Uniformity and predictability. Every product
    is made the same way.
  • 4. Control through automation. The human element
    is eliminated as much as possible through
    assembly lines, computers and automation.

50
Other Forms of Organization
  • Most formal organizations are similar in
    structure, but there are some variations.
  • The Japanese Corporation
  • The extraordinary achievements of Japan are
    largely due to the unique features of the
    Japanese industrial corporation.
  • Emphasis upon the group over the individual.
  • Membership is a reciprocal lifetime contract,
    providing job security to workers.
  • All promotions are from within.
  • Workers are organized into small teams, and it is
    the team not the individual which is
    evaluated. Each individual may belong to
    different teams over the years.

51
The Japanese Corporation
  • The top managers are not paid that much more than
    the bottom workers, perhaps 3 to 5 times more,
    but nothing like the American system where the
    top makes 400 times more.
  • Decision-making is collective and discussion
    occurs from the bottom up. Top officials merely
    ratify.
  • Japanese corporations go beyond strictly business
    to offer their workers welfare, including
    housing, recreation, health care, education, day
    care, etc.
  • They fuse leisure activities with work
    activities.
  • In turn, Japanese workers show great loyalty to
    the firm.

52
The Collective
  • Collectives are nonbureaucratic organizations
    often associated with progressives seeking to
    affirm participatory democracy. They have several
    features
  • Little division of labor. The individual usually
    has a variety of tasks.
  • Generally authority is democratic and arises from
    consensus, with a democratic leadership style.
  • Individual initiative is valued.
  • Members treat each others is equals.
  • Strength affirms democracy and equality.
  • Weakness less efficient, and only applicable to
    relatively small scale enterprises. The larger a
    collective gets, the more bureaucratic it is
    likely to get.

53
Organizational Reform
  • The rise of humanism during the 1960s resulted in
    the criticism of bureaucracies because of their
    tendency to stifle personal growth, and because
    of their oligarchy-emphasis. As a result, there
    has been a call to reform bureaucracies with new
    policies like
  • flextime,
  • periodic sabbaticals,
  • paternity leave,
  • job security,
  • and a more egalitarian division of labor.

54
Organizational Reform
  • Ultimately the most significant reforms will be
    those that allow greater social control over the
    affairs of bureaucracies.
  • We need to develop a means of making
    bureaucracies more accountable to the public
    interest and to their workers.
  • In the final analysis organizations exist for the
    benefit of people, not the other way around.

55
Humanizing the Bureaucracy
  • There are at least 3 ways to make bureaucracies
    more humane
  • 1. Social inclusiveness. The organization should
    make everyone feel included, and work to minimize
    outgroup hatreds.
  • 2. Sharing responsibilities. Reduce rigid,
    oligarchal structures by spreading power more
    widely and keeping lines of communication open
    between super- and sub-ordinates.
  • 3. Expanding opportunities for advancement.
    Reduce the number of workers stuck in dead end
    jobs and encourage new means of upward mobility.

56
End of Chapter 7
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