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The Development of Package Holidays

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The Development of Package Holidays L.O: to know the impact of the package holiday on the travel and tourism industry. ALL will be able to describe the start of the ... – PowerPoint PPT presentation

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Title: The Development of Package Holidays


1
The Development of Package Holidays
  • L.O to know the impact of the package holiday on
    the travel and tourism industry.
  • ALL will be able to describe the start of the
    package holiday
  • MOST will be able to explain why tourism grew
  • SOME will be able to explain the change in
    tourism over the past 30 years.

2
When did the package holiday start?
  • During the industrial revolution (1750 1900)
    the working classes lived and worked in terrible
    conditions.

3
Because of the horrible conditions many people in
the UK turned to drink despite being very poor.
  • Thomas Cook (1808-1902) was a Baptist and was
    appalled at the drunkenness of the working
    classes. He encouraged something called
    TEMPERENCE which tried to reduce the amount of
    people who drink alcohol.

4
Because Temperance was quite popular, meetings
took place across the country. Due to the
invention of the railways in 1825, Cook was able
to arranged a chartered train from Leicester to
Loughborough for a meeting on July 5th 1841.
5
Thomas Cook found that this was very popular, and
he decided to arrange a number of excursions to
destinations in the UK including to seaside
resorts, which made a difference to their normal
everyday lives.
6
The first international package holiday
  • In 1855 Thomas Cook arranged his first packaged
    holiday abroad they visited Belgium, Germany
    and France all arrangements were made by Cook!

7
What sort of holidays were there in the 1900s?
  • Leisure time and disposable income was limited
    (e.g. they worked very long hours and had little
    spare money), but the interest in travelling grew
    very quickly in the UK, particularly coastal
    destinations such as Brighton became very popular.

8
The package holiday Holiday Camp
  • In 1931 Harry Warner opened the first holiday
    camp on Hayling Island, followed in 1936 by Billy
    Butlin at Skegness.
  • Tourists received a package of accommodation in
    chalets, 3 meals a day and entertainment for an
    all-inclusive price!
  • These holidays grew in popularity and in 1972
    Butlins took a record 1 million bookings!

9
Reasons for MASS TOURISM
  • Holidays with pay act 1938 (people were paid by
    their employer when on holiday).
  • After the soldiers returned from overseas from
    the 2nd World War people wanted to go abroad.
  • First overseas package holiday BY AIR in 1950 by
    Vladimir Raitz who founded Horizon Holidays.
  • In the 1960s and 70s several major tour operators
    started business including the Thomson Travel
    Group.

10
Technological Advances
  • Faster and larger aircraft (quicker and more
    convenient and cheaper)
  • Improved transport networks (can go to more
    places easily)
  • Introduction of computerised booking systems
    (easier to book a holiday)

11
Changes in lifestyle
  • People worked less and earned more money so
    more time and money to spend on holidays!
  • 1990s people became more demanding in their
    holiday choice long-haul holidays to America
    and South-East Asia became popular.
  • All-inclusive holidays at resorts (everything
    included in the price makes it easier for
    tourists)
  • Holiday makers wanted new experiences so
    specialist holidays grew (e.g. rock-climbing)
  • Cruises became one of the fastest growing sectors
    in the tourism market.
  • End of the 1990s people wanted more holidays so
    short-stay holidays and city-breaks increased
    e.g. to Paris or Prague.

12
What you need to include -
  • Development of package holidays
  • early developments e.g. Thomas Cook
  • growth of mass market
  • specialist holidays e.g. all-inclusive, city
    breaks, long-haul, cruising
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