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Using Formal and Informal Language Appropriately

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Using Formal and Informal Language Appropriately Using Formal and Informal Language Appropriately Everyday life is not like a Grey Poupon Commercial – PowerPoint PPT presentation

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Title: Using Formal and Informal Language Appropriately


1
Using Formal and Informal Language Appropriately
Using Formal and Informal Language Appropriately
2
Everyday life is not like a Grey Poupon
Commercial
  • Most of us remember the Grey Poupon
    commercials of the 90s where a man in a
    limousine is asked for some fancy mustard and
    replies, But, of course! We all inherently know
    why the commercials are amusing, but we probably
    havent taken the time to actually analyze the
    reasoning.

3
Art Imitates Life
  • In the example of the Grey Poupon commercial, the
    language of the perceived wealthy man with the
    fancy mustard is formal in tone, indicating a
    certain class difference marked by education
    level, therefore, marketing the mustard toward
    people of more sophisticated tastes.
  • In writing, formal and informal language work in
    a similar way to influence tone, which, in turn,
    speaks to your audience.

4
Tone
  • Tone is defined as the writers attitude
    toward the subject matter and his or her readers.

5
Audience
  • The audience is your reader or listener the
    recipient of your verbal or written communication.

6
Diction
  • Diction is word choice
  • Word choice is important in establishing tone
  • Three levels of diction
  • 1. high or formal diction
  • 2. neutral diction
  • 3. informal or low diction

7
Characteristic of Formal and Informal Language
  • Informal
  • light
  • humorous
  • personal
  • casual
  • offhanded
  • "loose"
  • plainspoken
  • simple
  • Formal
  • serious
  • objective
  • impersonal
  • reasoned
  • controlled
  • reserved

8
Why does it even matter?
  • Official or serious situations are often signaled
    by the use of formal language, while ordinary or
    relaxed situations are signaled by the use of
    informal language.
  • Formality of language varies in relation to such
    factors as public versus private occasion, the
    size of the audience, the relationship of the
    speaker/writer with the audience, and so on. The
    ability to vary your language according to the
    situation is often considered a mark of an
    educated person.

9
Certain Situations
  • Formal Situations
  • job interview
  • principals office visit
  • business letter
  • class essay
  • Informal Situations
  • text message
  • friendly letter
  • locker conversation
  • Journal-style writing

10
What makes INFORMAL language?
  • Simple grammatical structure
  • Personal evaluation
  • Colloquial or slang vocabulary

11
What makes FORMAL language?
  • Formal language, even when spoken, is often
    associated with the conventions expected of
    written standard English.
  • Although you generally dont worry as much about
    formality in speaking, it is extremely important
    in writing because of the knowledge you are
    recording through the written word.

Continued on next slide
12
Remember when you are speaking, writing or
analyzing language in a formal situation
What makes formal language (continued)?
  • Formal language does not use contractions
  • Avoids personal pronouns such as you, I, us, me,
    and we
  • Includes more polysyllabic wordsBIGGER words
  • Complex, complete sentences
  • Avoidance of colloquial or slang vocabulary
  • Impersonality
  • A consistent preference for learned words

13
Remember when you are speaking, writing or
analyzing language in a formal situation
What to avoid in formal writing
  • Exclamation marks
  • Needless words like well and you know
  • First and second person point of view
  • Beginning sentences with coordinating
    conjunctions
  • Too many short, choppy sentences that could be
    combined to make more complex sentence structures

14
What to avoid in formal writing
  • Avoid most shortenings in formal writing. In
    formal English, you talk on the telephone, not
    the phone
  • Know what acronyms may be used in your writing.
    In formal English, you should limit your use of
    acronyms, abbreviations making use of letters
    that stand for certain words
  • Similarly, limit your use of absolute terms, such
    as "everybody," "always," "never"
  • Avoid clichés, stage directions and
    colloquialisms

15
Common Colloquialisms and Informal Words
  • A lot, alot
  • Ain't
  • Alright, all right
  • Anyways
  • Anybody, anyone
  • As
  • Big, large great
  • Buy
  • Contraption
  • Could of, would of, should of
  • Cute
  • Fellow
  • For sure
  • Get, obtain
  • Get, understand
  • Gonna, wanna
  • Got
  • How come
  • How do you do
  • Humongous
  • Kid

16
Common Colloquialisms and Informal Words Continued
  • Kinda, kind of, sorta, sort of
  • Let
  • Like
  • Most
  • On the other hand
  • Pretty
  • Real, really
  • Shall, will, should, would
  • So
  • Thus, thusly
  • Until, till, til
  • Use
  • Use to
  • Yeah

17
Formal or Informal?
  • After reading The Red Badge of Courage, it is
    easy for you to see Cranes purpose in telling
    the story.

18
Formal or Informal?
  • Native American literature is rich in
    cultural information and poetic language.

19
Formal or Informal?
  • Native American literature isnt rich in
    Puritain characteristics.

20
Formal or Informal?
  • Native American Literature is oral. It is
    passed down by word of mouth.

21
Formal or Informal?
  • Everybody knows that Snickers is the best candy
    bar.

22
Formal or Informal?
  • The field trip participants will meet at the
    A-Town Wal-Mart.

23
References
  • Formal/informal language. 15 October 2008
    lthttp//www.arts.gla.ac.uk/
  • SESLL/EngLang/LILT/forminf.htmgt.
  • How to Avoid Colloquial (Informal) Writing. 16
    October 2008 lthttp//www.wikihow.com/Main-Pagegt
    .
  • Tone A Matter of Attitude. Capital Community
    College. 2006. 15 October 2008
    lthttp//grammar.ccc.commnet.
  • edu/grammar/composition/tone.htmgt.
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