2012 Portugal Beer Market Insights

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• RnR Market Research Offers Portugal Beer Market
  Insights 2012 Report at US6688 (Single User
  License). The report got published in Sep 2012
  and contains 84 Pages.
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• Product SynopsisA detailed market research
  report on the Portugal beer industry. Researched
  and published by Canadean.
• Introduction and LandscapeWhy was the report
  written?This report comprises of high level
  market research data on the Portugal beer
  industry, published by Canadean. The report
  covers total market (on- and off-premise) and
  includes valuable insight and analysis on beer
  market trends, brands, brewers, packaging,
  distribution channels, market valuation and
  pricing.
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• Get your copy of this report _at_ http//www.rnrmarke
  tresearch.com/portugal-beer-market-insights-2012-m
  arket-report.html

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• Key Features and Benefits
• This report provides readers with an excellent
  way of gaining a thorough understanding of the
  dynamics and structure of the Portugal Beer
  industry. Data includes volumes from 2007 to 2011
  plus forecasts for 2012, enabling historical and
  current trend analysis.
• This report provides readers with in-depth market
  segmentation mainstream, premium, super premium,
  discount, alcoholic strength, local segmentation,
  beer type.
• This report provides data and analysis of the
  performance of both domestic and imported brands
  and reports on new product activity in 2011.
• This report provides an analysis of industry
  structure, reports on company volumes and
  contains brewer profiles of major brewers
• This report provides distribution channel data
  (on- vs. off-premise) and discusses the latest
  trends in the key sub-channels. Packaging data
  includes consumption volumes by pack material,
  type, size, refillable vs. non-refillable,
  multi-serve vs. single serve. Market valuation
  data and pricing data, including beer consumption
  by price segment/distribution channel and
  selected consumer beer prices are also included.

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• Key Market IssuesBeer was not considered an
  essential spend for most consumers as they had to
  face the combined effect of increased beer VAT,
  lower spending power and more austerity measures.
  Beer consumption fell as a result, with consumers
  adjusting their habits to match their spending
  power.
• Brewing companies counteracted the hard
  environment by proposing a successful win-win
  trade to consumers the new 20/25cl nr glass
  bottles (now named minis). Minis have become
  the trendy option, able to satisfy a more
  moderated intake for consumers who cannot pay the
  price of bigger 33cl bottles and are willing to
  accept enlarged per buy amounts through a broad
  range of multi-packs.
• Buy Your copy of this report _at_ http//www.rnrmarke
  tresearch.com/contacts/purchase?rname58335
• For more details contact
• Mr. Priyank Tiwari sales_at_rnrmarketresearch.com
  / 18883915441
• Website http//www.rnrmarketresearch.com/