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Ethics in E-Commerce

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Ethics in E-Commerce Created By: Chrystle, Tim, and Sasa Ethics in Web Business Policies Some businesses send spamming messages to everybody s inboxes to see who it ... – PowerPoint PPT presentation

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Title: Ethics in E-Commerce


1
Ethics in E-Commerce
  • Created By Chrystle, Tim, and Sasa

2
Ethics in Web Business Policies
  • Some businesses send spamming messages to
    everybodys inboxes to see who it can get to
    purchase their product or service.
  • The web is controlled by a community of web
    surfers.
  • There are limited amounts of laws online so
    enforcement is done by a community of people that
    use the internet.

3
Ethics in Web Business Policies Continued
  • The government has some programs to monitor how
    online businesses are doing e-commerce,
  • a quote on this topic that is interesting is The
    programs are as effective as an umbrella in a cat
    5 hurricane.
  • harder to gain trust on line because you dont
    know the people and they dont know you.

4
Ethics in Web Business Policies Continued
  • ethics is important if you want people to trust
    you and to do business with you.
  • steps you can use to gain customers trust. These
    are
  • Post Your Business Policies
  • Honor Your Policies
  • Protect Your Buyers Privacy and Security
  • Data Mining - They discuss how businesses get
    customers personal information to better
    understand the customers needs and so forth.
    They go on to discuss that this is legal, but is
    it ethical..

5
Ethics in Web Business Policies Continued
  • Examples
  • eToys website where many people where angry about
    what the company did and eventually hurt the
    company so much that they dropped the lawsuit.
  • To read more on this go to http//digitalenterpris
    e.org/ethics/ethics.html

6
Unethical policies used by some online business
  • Adware - A form of spyware that collects
    information about the user in order to display
    advertisements in the Web browser based on the
    information it collects from the user's browsing
    patterns.
  • Typosquatting - Purchasing a domain name that is
    a variation on a popular domain name with the
    expectation that the site will get traffic off of
    the original sight because of a user's
    misspelling of the name. For example, registering
    the domain names webapedia.com or yahooo.com in
    the hopes that someone making a typo will get to
    that site unexpectedly.

7
Unethical policies used by some online business
Continued
  • e-mail spoofing - Forging an e-mail header to
    make it appear as if it came from somewhere or
    someone other than the actual source. The main
    protocol that is used when sending e-mail -- SMTP
    -- does not include a way to authenticate. There
    is an SMTP service extension (RFC 2554) that
    allows an SMTP client to negotiate a security
    level with a mail server. But if this precaution
    is not taken anyone with the know-how can connect
    to the server and use it to send spoofed messages
    by altering the header information.

8
Unethical policies used by some online business
Continued
  • Spam Email that is sent to thousands of random
    email addresses for a purpose. Some business
    will send their ads to peoples emails to gain
    new customers and increase sales.
  • Bait and Switch When a company has a ad that
    most of the time sounds to good to be true, to
    get people on their site and then once they are
    on the site the customer finds out what the ad
    said isnt entirely true or misleading. Example
    Ad claims 10 laptop (while supplies last) there
    was one a while ago that was 10 years old, but
    that ad wasnt lying, but it was misleading and
    it got the customer onto their site.

9
Privacy Rights and Obligations
  • Electronic Communications Privacy  Act of 1986
    is the main law governing privacy on the internet
    today.
  • Opt-out approach the company collecting the
    information assumes that the customer does not
    object to the company's use of the information.
  • Opt-in  approach -  the company collecting
    information does not use information for any
    other purpose  unless the customer gives
    permission.
  • Direct Marketing Association DMA a trade 
    association of business that advertise  their
    product and services directly to customers.

10
Communicating With Children
  • Benefits of the internet for children
  • educational tool
  • meeting others with similar interests
  • Entertainment

11
Communicating With Children
  • Governmental Laws
  • 1998 Childrens Online Protection Act (COPA)
    protect children from material harmful to
    children
  • ruled unconstitutional because it restricted
    access to a lot of material that was unnecessary
    which violated the First Amendment.

12
Communicating With Children
  • Governmental Laws Continued
  • 1998 Childrens Online Privacy Protection Act
    (COPPA) restrictions of data collection from
    children from electronic commerce sites aimed
    toward children.
  • does not regulate content
  • 2001 Childrens Internet Protection Act (CIPA)
  • requires schools that receive federal funds to
    install filtering software

13
Communicating With Children
  • Company Procedures
  • ask birth date to ensure the person is of age and
    if not does not allow them to gain access to the
    site.
  • ex alcohol promoting websites
  • provide choices for registration select age range
    and may ask for parents permission.
  • ex Disney website

14
Communicating With Children
  • Marketing to Children
  • Companies depend on child for advertising for
    their nag factor
  • they beg their parents for things
  • they use cartoons and characters that children
    can relate to including colors
  • 4 million children a year use the internet
    estimated

15
Communicating With Children
  • Marketing to Children Continued
  • some sites ask children to fill out surveys
    asking about preferences, buying behaviors, other
    members of their family and personal information.
  • they may offer free items for intisement as well
  • children may feel inferior to classmates if they
    do not have the new items being marketed to them
  • advertisers hire psychologists to help their
    marketing campaigns aim better at children more
    effectively

16
Communicating With Children
  • How Parent can Protect Their Children
  • monitor and limit their childrens access to the
    internet
  • keep themselves informed on internet safety
  • software that can protect children

17
Communicating With Children
  • How Parent can Protect Their Children Continued
  • teach their children the dangers of the internet
    and how someone may target them
  • teach children what to do if they think they are
    being targeted
  • prime example chat rooms and who is appropriate
    to talk to, what to disclose

18
Resources
  • Ethics and the Computer Children's Development
    of Moral Reasoning about Computer and Internet
    Use
  • http//baywood.metapress.com/app/home/contribution
    .asp?referrerparentbacktoissue,1,6journal,47,1
    44linkingpublicationresults,1300321,1
  • Cyber Ethics
  • How to keep your children safe online
  • http//devel2.emporionplaza.com.cy/cyberethics/faq
    .php
  • Communication to Children
  • http//www.prfirms.org/resources/monitoring/2007/0
    220-20Feb-4.asp
  • Marketing to Children
  • http//www.uow.edu.au/arts/sts/sbeder/children.htm
    l
  • Parent's Guide to Children's Online Safety
  • http//www.usdoj.gov/criminal/ceos/onlinesafety.ht
    ml
  • Advertising to children Is it ethical?
  • http//www.apa.org/monitor/sep00/advertising.html

19
Resources Continued
  • Ethics, Managing the Digital Enterprise, North
    Carolina State University  
  • http//digitalenterprise.org/ethics/ethics.html  
  • e-Ethics in e-Commerce, W3 Edge
  • http//www.w3-edge.com/weblog/e-ethics-in-e-commer
    ce/
  • Computer World
  • http//computerworld.com/action/article.do?command
    viewArticleBasictaxonomyNamestandards_and_legal
    _issuesarticleId304308taxonomyId146intsrckc_
    feat
  • E-commerce Times
  • ttp//www.ecommercetimes.com/rsstory/52616.html

20
Resources Continued
  • Employee Monitoring Is There Privacy in the
    Workplace?
  • ttp//www.privacyrights.org/fs/fs7-work.htm
  • Privacy and the Internet Traveling in Cyberspace
    Safely
  • http//www.privacyrights.org/fs/fs18-cyb.htm
  • Childrens Safety on the Internet A Resource
    Guide for Parents
  • http//www.privacyrights.org/fs/fs21-children.htm
  • Online Shopping Tips E-Commerce and You
  • http//www.privacyrights.org/fs/fs23-shopping.htm
  • Online Job Search Web Sites Tips to Safeguard
    Your Privacy
  • http//www.privacyrights.org/fs/FS25-JobSeekerPriv
    .htm
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