INTRODUCTION Malik Tasawer Hussain GM Supply Chain Millac

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INTRODUCTION

• Malik Tasawer Hussain
• GM Supply Chain
• Millac Foods (Pvt) Ltd.
• Qualification
• MS TQM
• M.Sc Economics
• MBA Marketing
• PGD Agri. Business Management

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MILK SUPPLY CHAIN MANAGEMENT
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GLOBAL MILK PRODUCTION

• INDIA 92 billion lit / annual
• USA 78 //
• RUSSIA 33 //
• PAKISTAN 33 //
• GERMANY 29 //

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PROVINCIAL LEVEL MILK PRODUCTION IN PAKISTAN

• Punjab 50 16.50 billion
• Sindh 40 13.20 //
• NWFP 07 02.31 //
• Balochistan 03 00.99 //
• Total 100 33.00 //

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Present Status of Raw Milk Flow
Commercial
Non Commercial
Subsistence Use
Gawala Business
Dairy Business
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Comparison Between Gawala VS Dairy Business

• Milk Selling to Gawala for Cities
• Non committed disposal
• Restricted Supplies
• Irregular Payments
• Short term prospects
• Unsafe delivery of product to consumers
• Commercial Unawareness
• No concept of hygiene

• Milk Selling to Dairy Industry
• Committed Disposal
• Un-restricted Supplies
• Ensured Scheduled Payment
• Long term prospects
• Safe delivery of product to consumer
• Commercial Awareness
• Hygienic Quality Focus

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Milk Collection Methods

• Self Collection
• Progressive Farmers
• VMC
• Dairy Farms
• Dodhi source
• Mini Conts
• Hilux Conts
• Big Conts
• Strategic milk suppliers (SMS)

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Producer Processor Gap
Processor
Processor
Big Conts / SMS
Hilux Conts
Processor
Mini Conts
Mini Conts
Processor
Mini Conts
Processor
Dodhi
Dodhi
Dodhi
Dodhi
Producer 1st
Producer 4th
Producer 5th 6th
Producer 2nd
Producer 3rd
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Source Volumetric Sharing
1st Level 500,000 lit 12.50
2nd Level 500,000 lit 12.50
3rd 4th Level 20,00,000 lit 50
5th 6th Level 10,00,000 lit 25
Safe Supply 25
Threatening Supply 75
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Causes of Quality Threats

• Higher demands Lesser supplies
• Milk Availability trends
• Ice Addition Lack of FCT s
• Conceptual gap about hygienic impacts
• Shortage of Skilled trained human resources

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Raw Milk Supply Trends

• Geographic
• Periodic

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Geographic Trends
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Periodic Trends
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STRENGHTS OF TODAY MILK COLLECTION

• Unorganized and costless fodder availabilities at
  river bank.
• Comparative advantage of raw milk as a crop.
• Substantial growth of milk production.
• Partial induction of latest and modern equipments
  (FCT s) in milk collection preservation and
  transportation.
• Arising awareness about cost effectiveness
  hygienic issues.
• Proliferation of network of metal roads WAPDA
  supplies and communicational facilities.
• Diverting mind of producers for animal health
  care productivity and increase of milky
  animals.
• De-trending of subsistence use of milk.

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WEAKNESSES OF TODAY MILK COLLECTION

• Insufficient availability of raw milk
• Least availability of professional and skilled
  manpower.
• Unawareness of milk producers on
• Commercial value of their product.
• Hygienic aspects.
• No proper planning for balance of lean flush
  inequalities.
• No sufficient installation of latest and modern
  approved milk utensils.
• One time milk selling instead of two times.
• Traditional approach rather than innovative.
• Lack of knowledge in milk procurement line staff
  on
• Cost effectiveness
• Hygienic issues
• Microbial effect on raw milk quality
• Business optimization quantitative techniques.
• Non availability of proper and effective training
  material.

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ECONOMIES OF SCOPE
Enlargement of No. of Wet Animals
Milk Production Enhancement
Dairy Farm Establishment
Expansion of Milk Selling Opportunities
Health Hazards Reduction
Future Demand of Milk Industry
Partially Meat Business
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ROLE PLAYERS
GOVERNMENT
MILK INDUSTRY
MILK PRODUCERS
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GOVERNMENT ROLE

• Farmer commercial awareness programs
• Banking Facilities
• FCTs (Chillers) Installation to upgrade quality
  level
• Effectively activation / Execution of LDDB PDDC
  objectives.
• Induction of productive breed / Insemination
  charts
• Farmers training programs

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Milk Industry Role

• A network of effective Efficient co-ordination
  with milk producers
• Extension of supply chain facilities
• Farmers gathering for Mutual business propagation
• Creation of awareness about hygienic aspects
  Effects
• Facilitation of animal health care activities
• Committed Ensured milk purchase from farmers

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Milk Producers Role

• To improve maintain Raw Milk Supplies
• To carry on Animal Health Care responsibilities.
• To increase milk production by Fodders / Animal
  Managements
• Quality Hygienic Orientation
• Handling of Animals as a commercial assets

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Poverty Alleviation
Rural Prosperity
Employment Boost
SOCIETAL IMPACT
Contribution to National GNP
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THANKS