Sep. 2122, 2006

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Sep. 21-22, 2006
FME Worldwide User Conference - Vancouver
Exploring the Possibilities
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Exploring the Possibilities
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Exploring the Possibilities
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Exploring the Possibilities
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Exploring the Possibilities
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Exploring the Possibilities
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Exploring the Possibilities
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Exploring the Possibilities
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Exploring the Possibilities
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Why Meet?

• We can share experiences and ideas
• More about Workbench
• More about mapping files
• More about future development plans
• We can learn how you use FME
• What features we should add.
• What functionality we should improve.
• How we can be better than we are now.

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Why Meet?

• Find out about Safe products and future
  directions
• FME
• SpatialDirect
• Get to know each other better
• Explore the Possibilities!
• Have fun!

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Plenary

• Safe Software History
• Spatial ETL
• FME User Community
• Whats New in FME 2006 GB

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About Safe
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A Brief History of Safe
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Looking Back
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Looking Back
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Looking Back
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Timeline

• 1993 Safe Software founded
• Translation technology to/from SAIF format
  commenced
• All revenue from training and consulting.
• No product.
• 1995 First non-founder staff hired
• Product in development
• All revenue still from training and consulting
• 1996 First FME Released.
• 10 of revenue now from product

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Timeline

• 1997 FME 2.0 Released
• Revenue from product surpasses consulting for
  first time
• First office!
• 1998 FME 2.1/2.2 Released
• Consulting revenue as a percentage falls to less
  than 25
• Grandfather to SpatialDirect deployed at
  PanCanadian (MapWiz)
• First FME Server deployment Bellsouth
• Second office!
• 1999 Workbench / FME Objects Technology
• Workbench Preview introduced with FME 2.3a
• FME Objects debuts with FME Viewer as first
  sample app
• SpatialDirect released
• Third office!

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Timeline

• 2000 FME 2000 Released
• Application extender work commenced
• FME Objects/SpatialDirect released in Beta
• Development Office opened
• 2001 FME 2002 introduced
• First FME Objects OEM deals signed
• FME 2001 Missing in Action!

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Timeline

• 2002 Workbench Initial Vision Realized
• FME Enabled apps built using FME Objects
• Infrastructure Upgraded
• CRM (Pivotal)
• Support (RT) tracking systems
• FME 2003 Released
• Training center expansion

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Timeline

• 2003 FME 2003 X2 and FME 2004 released
• Custom Formats added
• FME Objects grows to about 10 of revenue
• Consulting falls to less than 10 of revenue

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Timeline

• 2004 Raster Technology Preview
• FME 2004 and FME 2004 ICE3
• of Formats passes 150!
• Autodesk Map 2005 3D
• First FME Enabled app from major GIS vendor
• ArcGIS 9.0 Data Interoperability Extension
• Second FME-Enabled app from major GIS vendor
• Most extensive OEM deal to date
• ArcIMS 9.0 Data Delivery Extension
• OEM deal licensing SpatialDirect technology

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Timeline

• 2005 FME 2005 Released
• Arrival of Compound Transformers and Bookmarks
• Prototypes of FME Integration with ETL tools
• 2006 FME 2006 and FME 200GB
• GML 3.1.1, GML SF Level 0 Profile, KML, EDIGEO
  format
• Python now supported for scripting
• Rich Geometry Model
• Custom Transformers
• Published parameters, shared directories

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FME FormatsOver Time
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FME Code SizeOver Time
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The Safe Team(circa March 2005)
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Fun At Safe Software
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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FME 2006 GB Unmasked
In the current release of FME we are compiling
with the 3 gigabyte (GB) address space switch
which gives FME an extra 1 GB of address space.
This will be a boon for many of our larger users
who are likely to go bananas with this extra
memory at their disposal.
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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Splash Screen Fun
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FME Art Fun

• Movement started in Sweden by the famous Ulf
  Månsson
• Make a workspace, predict what it will generate
• FME Art Gallery online at
• www.fmepedia.com

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FME Art Fun The Original Månsson
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FME Art Fun The Månsson Variations
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FME Art Fun The Månsson Variations
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FME Art Fun The Cubist Månsson
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FME Art Fun The Cubist Månsson
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FME Art Fun The Modern Månsson
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FME Art Fun The Modern Månsson
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FME Art Fun Habarta Style Art
The Power of Looping!
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FME Mapping File Art Laulund
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FME Art Fun Iconized Workspaces
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Mission Statement
We are committed to becoming the predominant
global supplier of innovative spatial data
interoperability solutions by continuing to
deliver excellent service, excellent products and
excellent value to our customers and
partners. Or Data is a headache. We help people
move, access, restructure, integrate,make use
of, data! IT IS ALL ABOUT THE DATA!
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Sales By Region
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Evaluation Purchases
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Who uses our technology?

• Autodesk
• Licenses technology for their Mapping products
• ESRI
• Data Interoperability Extension is our technology
  rebranded.
• Licenses our GML SF technology and WFS client
  technology.
• General Electric Smallworld
• Resells our technology as gateway to their GIS
• IBM
• FME supports IBM DB2 Spatial
• Integration with IBM/Ascential technology in
  development.

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Who uses our technology?

• Informatica
• We have developed extension to their ETL solution
• Intergraph
• Licenses FME technology for its GTechnology
  product
• MapInfo
• Licenses technology for MapInfo professional
• Microsoft
• Licenses technology for MapPoint Services
• Integration with SQLServer Integration Services
  (SSIS).
• Oracle
• Used by consultants and users.

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What is Interoperability?
It isnt just about format!
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What is Interoperability?
110 V AC
220 V AC
INTEROPERABILITY TOOL
220 V 110 V CONVERTER
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Spatial ETL

• ETL stands for
• Extract, Transform and Load.
• technology that enables organizations to move
  data from multiple sources, reformat and/or
  cleanse it, and load it into other database(s), a
  data mart or a data warehouse for analysis, or on
  another operational system to support a business
  process.
• Spatial ETL is an ETL tool with a spatial focus.

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Spatial ETL not changing formats
Shape -gt Shape
AutoCAD -gt AutoCAD
DGN-gtDGN
GML-GML
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Value of Spatial ETL

• Decisions rely on users getting access to data.
• Data is scattered all over the world in a myriad
  of formats, projections, and a variable state of
  health.
• Historically Decision Support has not worked with
  Location Data.
• location data was collected primarily for map
  production.
• location data now collected for analysis and
  other intelligent applications.
• Spatial ETL is about getting the data from where
  it is to where it needs to be.
• It is not a data creation tool (GIS is for this)
• It is not a reporting tool.

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Spatial ETL
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Spatial ETL Functional Areas
Spatial ETL
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Inspect

• Must be able to inspect data before, after, and
  during transformation process.

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Cleanse

• Use Spatial ETL to identify errors and to assist
  cleanup/fixing the errors.

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Transform

• Data restructuring both in terms of attribution
  and geometry is key!

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Federate

• Must be able to access data where it is and share
  as federated(unified) dataview.
• Cant require data to be copied to one datastore.

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What is Safes Role

• Major GIS vendors currently license our Spatial
  ETL technology.
• Autodesk, ESRI, Intergraph, MapInfo, .
• Safe is the leading vendor in the Spatial ETL
  market.
• Traditional ETL/BI vendors can also benefit
• Databases now support spatial natively.
• IBM DB2/Informix, Oracle, MySQL, PostGIS,
• Spatial ETL is complimentary to ETL
• IBM, Informatica, Microsoft, Oracle, are more
  powerful with spatial capabilities in their ETL
  offerings.
• Business/Location Intelligence
• Decision-making benefits from incorporation of
  location information.
• Safe Software is the company that focuses on
  bringing spatial data to all applications.

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What does Safe Software Do?

• Quick Translation
• Move data easily from one system to another.
• Data Transformation
• Complete control of data restructuring.
• Graphical environment for data restructuring.
• Data Integration/Aggregation/Mashups
• Share data across boundaries.
• Software boundaries
• Across the MIS and GIS divide.
• With Other Organizations
• Product Integration
• Make our technology available to users in other
  environments
• Access data in any tool using our technology
• Safes goal is to give users access to Spatial
  ETL technology within the application of their
  choice!

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How do Safes Products Work?
Data in Format 2
Data in Format 1
Thin Pipe Translation from 1 to 2
Data in Format 1
Data in Format 2
Translation and Transformation
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Product Overview

• FME
• SpatialDirect
• ArcGIS Data Interoperability Extension
• Application Integrations
• Professional Services

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FME is aData Hub
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FME Components
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FME Overview

• Over 160 spatial formats and databases.
• Over 215 transformers.
• Support for Vector and Raster
• Available on Windows, Linux, Solaris, MacOS X,
  HPUX, AIX,

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What Does FME Provide?

• Quick Translation
• FME Universal Translator
• FME Command Line GENTRANS
• Data Transformation
• Workbench
• Mapping Files
• Data Inspection
• FME Universal Viewer
• Application Integration
• ArcGIS, Map3D, GeoMedia, SSIS, MapGuide,

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Transformers and Coordinate Systems
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Data Transformation(FME Workbench)
Script is called FME Workspace
Workbench is used to author a data transformation
script.
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Workbench Script Deployment Model
Author using Workbench(Windows)
Solaris, HP-UX,IBM AIX
Linux, Mac OS X
Windows desktop,Windows Server
Run on any supportedplatform
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SpatialDirect
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SpatialDirect Features

• Clip, zip, and ship centrally stored data
• Integrates with major Web mapping solutions
• Easy to integrate it thru HTTP interface
• Reads/Writes FME-supported formats/coord systems
• Reads data from multiple sources, coord systems
• Now with Raster!

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FME SpatialDirectArchitecture
FME Spatial ETL Server
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FME Integrations

• Autodesk Map 3D
• Autodesk MapGuide
• ESRI ArcGIS
• GE Smallworld
• Geoconcept
• Informatica
• Intergraph GeoMedia
• MapInfo Professional
• Microsoft MapPoint
• Microsoft SSIS

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ArcGIS Data Interoperability Extension
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Professional Services

• Project Implementation
• Solve interoperability problems using our
  technology
• Provide consulting services to end users and
  systems integration companies.
• Focused strictly on FME technology
• Solutions Assistance
• Hourly assistance available.
• Knowledge transfer to client staff.
• Training
• Both on-site and open enrollment courses.

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FME User Community

• A Wiki for FME users
• Complements the FME Mailing List
• Fantastic overall FME resource
• Evolving Whats Great list
• Custom Transformer Library
• Format Information
• FME Art Gallery
• www.fmepedia.com

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FME 2006 GBCore Technology

• Large Address Aware 32 Bit Application
• 3 GigaBytes now available on 32 bit Windows.
• 4 GigaBytes now available on 64 bit Windows.
• Many enhancements to Workbench
• Raster support
• Viewer now supports raster
• FME 2007 to feature drastic upgrade.

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Product Update
Feature Manipulation Engine
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FME 2006 GBCore Technology

• New formats
• ADO (Excel, SQL Server, Access)
• MapGuide SDF 3
• OGC GML SF Profile
• SEG-Y (extra cost)
• Improvements to existing formats
• AutoCAD, S-57, Geodatabase, Design Files, KML,
• Protection of Workspaces and Mapping Files
• Can now protect workspaces/mapping files so they
  cant be opened in workbench without an unlock
  code

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Workbench -- Counts

• Feature counts through links are now optionally
  displayed after each run

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Workbench -- Looping

• Custom Transformers now support looping

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Workbench -- Toolbar

• Toolbar now customizable
• Transformers can be added!

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New Geometry Model

• Backward compatible with old model
• Old geometry is in fact a type of new geometry.
• existing formats/transformers work as before.
• Formats upgraded as needed to support new
  geometry
• ESRI Geodatabase, FF, GML, CAD, Oracle, ...
• Hot Factories are being upgraded
• FME 2007 will use this extensively.

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New Geometry Model
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MRF Clean

• Adds powerful cleaning facilities to FME
• CAD-gtGIS migrations benefit
• Data integration efforts benefit
• MRF Geosystems created an extra cost
  factory/transformer
• Pricing is 2000 US per seat
• Floating license pricing is also available
• Initially a 2D cleaner
• 3d to follow

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MRF Clean Parameters

• Many levers available to control operation
• Experimentation will be necessary
• With great power comes great responsibility
• Multi-level tolerance
• Rich Geometry support

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Thank You

• Thank you for coming to the conference.
• Please make use of all of the Safe staff.
• We look forward to sharing these next couple of
  days with you.

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Break