Guido Bertucci

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Program of Integrated and Sustainable Development
World Civic Forum, Seoul, Republic of Korea, 5-8
May 2009

• Area of Environmental Protection of Pratigi

Presentation by Guido Bertucci, Executive
Director, Governance Solutions International on
behalf of Odebrecht Foundation
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Overall Characteristics

• What it is
• Innovative matrix of participatory governance
  promoting the human, social, environmental and
  productive capital of a region in an integrated
  manner
• What it does
• Aims to achieve the 8 Millennium Development
  Goals in a complementary way

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Geographical Location
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Geographical Characteristics

• Region south of Salvador, capital of the State of
  Bahia
• Covered by the dense Atlantic Forest, with humid
  tropical climate
• Hosts a very rich eco-system with great
  bio-diversity and excellent regenerative capacity
• It spans from the mountains to the river estuary
  to the Atlantic coast
• It hosts a very rich hydrological system and it
  is conducive to diversified agricultural
  production

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Geographical Characteristics ( cont.d)

• Region with excellent economic potential
• In 1998 was designated an Area of Environmental
  Protection (APA) by the Federal Government

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Problems to be Addressed

• Endemic poverty
• Inequality
• Social exclusion
• Deforestation due to primitive agricultural
  methods
• Endangerment of the fauna
• Endangerment of the hydrological system

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Problems require comprehensive and multi-pronged
solution to rebuild
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• The solutions must come from the community itself
  and not from the outside
• Community engagement and mobilization is
  essential

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Rebuilding citizenship by

• Ensuring accuracy of personal documentation for
  all citizens
• Accurate recording of land ownership
• Improving access to justice
• Developing new legislative frameworks
• Establishing IDC (Institute for Rights and
  Citizenship)
• Establishing the Inter-Municipal Consortium of
  the APA Pratigi
• Developing local leadership

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Rebuilding Human Capital By

• Providing new educational opportunities to young
  generations
• Providing basic, technical and professional
  training
• Providing training in modern agricultural
  methods
• Establishing educational focal points such as
  Youth Houses or Family Houses where the
  community meets and learns (Pedagogia de la
  Alternancia)

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Rebuilding Social Capital By

• Promoting the creation of civil society
  organizations
• Promoting participation of the community in
  decision making
• IDES Institute for the Sustainable Development
• AGIR Association Warden of the APA Pratigi,
  which represents more than 40 civil society
  organizations

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Rebuilding Environmental Capital By

• Halting the process of deforestation
• Recovering and reforesting land with the
  involvement of the local population
• Creating ecological corridors of total protection
• Utilizing clean and eco-friendly agricultural
  methods
• Producing clean energy utilizing water resources
• Promoting agro-eco-tourism

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Rebuilding Productive Capital By

• Promoting the utilization of efficient and
  eco-friendly agricultural methods
• Promoting the creation of cooperatives which
  unite the small producers of the region
• Strengthening capacity to transform raw
  agricultural products into high quality
  commercial products
• Forging alliances with the private sector for the
  commercialization and distribution of the
  products

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Results

• Active community involvement in building its own
  future
• New educational opportunities for young people
• New economic opportunities for the population and
  increased household income
• High agricultural productivity - reducing land
  used for agricultural purposes
• Dramatic reduction of poverty
• Recovery and protection of forest area

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Obstacles and Difficulties Encountered

• Changing the populations cultural attitudes
  (from passive to engaged) required time and
  constant effort
• Lack of confidence in political and
  administrative authorities
• Need to establish or activate legislative
  frameworks
• Changing focus from subsistence agriculture to
  cooperative production and marketability
• Harmonizing agricultural production and methods
  with environmental protection
• Lack of coordination among the various levels of
  government

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Further Obstacles

• Need to coordinate small fragmented interventions
  and projects
• Need to harmonize the vision and action of all
  the actors involved (community, government,
  private sector)

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Keys to success

• The introduction of a bottom-up participatory
  approach through which the community is the main
  actor in determining its future, rather than the
  recipient of assistance from the top down
• The action of a catalyst, an organization which
  sets in motion the process with advice and
  resources, in this case the Odebrecht Foundation
• Partnership among the various levels of
  Government, Civil Society Organizations and the
  private sector

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Pratigi Participatory Governance Model
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• For additional information please visit
• www.fundacaoodebrecht.org.br
• Or contact
• guido.bertucci_at_govsolutionsint.org