Making Effective Presentations / Using Color Effectively

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Making Effective Presentations / Using Color
Effectively

• Cynthia D. Hollingsworth
• Indiana University School of Nursing

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OBJECTIVE 1
By the end of the workshop, you should be able to

• Thoughtfully select color schemes that enhance
  your presentation display and support your
  presentation content

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OBJECTIVE 2

• Develop overhead transparencies and electronic
  presentations such as PowerPoint that supplement
  your program content, guide your presentation,
  are visually appealing, and motivate audience
  participants.

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OBJECTIVE 3

• Deliver a presentation using supplemental
  material such as overheads or slide shows in an
  effective manner, retaining the audiences
  attention, and using visual display to reinforce
  program content.

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WORKSHOP TOPICS

• Color Basics
• Page Layout Preparation
• Text Typography
• Graphics, Graphs, Tables Charts
• Presentation Techniques Tips

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COLOR BASICSComputer display vs. Printed page

• Computer display
• Red, Green, Blue (RGB)
• Push light through screen
• Printed page
• Cyan, Yellow, Magenta, Black (CMYK)
• Mix tones and reflect colors from white page

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Sample Computer Display
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COLOR WHEEL
Primary colors
(outside)
Secondary colors
(inside combine adjacent primary colors)
Print Wheel
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COLOR TEMPERATURES

• Cool colors (blues, greens) use for background
• Warm colors (reds, yellows) use for foreground
  elements

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CONTRASTS

• Greatest contrast pairs of primary colors
• Least contrast pairs of secondary colors

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COMPLIMENTARY CONTRASTING PAIRS

• Secondary color primary color that falls
  opposite on the wheel

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CONSIDERATIONS

• Greater contrast energy, clarity sharpness
• Too much contrast confusing overwhelming
• Lower contrast soothing subtle
• Too little contrast boring bland

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COLOR ASSOCIATIONS MEANINGS

• .Vibrancy, energy

Red
.Growth
Green
.Serenity
Blue
.Royalty
Purple
.Earthy
Brown
.Purity
White
National, cultural, religious, holidays
implications
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PAGE LAYOUT
Landscape
Portrait
Electronic Presentation
Transparencies
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PROMINENCE
1 Most prominent
3 Least prominent
2 Next prominent
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POINT ORDER

• This point the title will receive the most
  attention.
• Subsequent points will receive lesser attention.
• Final point will receive almost as much attention
  as the first point.

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TEXT CONSIDERATIONS

• Margin width
• Concept per page
• Phrases
• 7 x 7 Rule
• Parallel construction
• SPELLING, SPELLNIG, SPELLING

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TYPOGRAPHY Size

• Body text minimum of 24 point(this is 32 pt)
• Title text minimum of 44 point
• Hint
• Print page (this is 28 pt)
• Lay it on floor
• Stand on chair
• See if its easily readable

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TYPOGRAPHY Fonts

• Face
• Arial Easy to read
• Augsburger Initials Hard to read
• Type
• Sans Serif has no feet easy to read
• Serif has feet harder to read
• Attributes
• Mixed Case NO ALL CAPS
• No more than two THIS IS HARDER TO READ

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TYPOGRAPHY General

• Alignment
• Left body text
• Center titles
• Justify nothing
• Abbreviations Acronyms
• Punctuation

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GRAPHICS
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GRAPHICS
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GRAPHICS
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GRAPHS, TABLES CHARTS
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GRAPHS, TABLES CHARTS
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GRAPHS, TABLES CHARTS
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POWERPOINT PRESENTATIONS

• Template choice
• Transitions
• Timing
• Backup
• Black screen

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TIPS TECHNIQUESFinishing presentation
preparation

• Number transparencies
• Mount transparencies in frames
• Have blank transparencies markers
• Prepare handouts

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TIPS TECHNIQUESAt presentation location

• Check equipment function location
• Sit in corners to test view
• Focus projector
• Locate room outlets switches
• Tape loose cords
• Square presentation slide

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TIPS TECHNIQUESDuring presentation

• Use laser pointer / pen on overhead
• Face your audience
• Block future points
• Dim, dont turn off, lights
• Darken lights over front of room

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TIPS TECHNIQUESHandouts

• Availability
• Content
• Extras
• Contact info, date name of presentation

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CONTACTING ME

• Cindy Hollingsworth274-0752NU 348
  http//nursing.iupui.educholling_at_iupui.edu

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Thank you
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CREDITS

• Kupsh, J. Presentation techniques online.
  (1997, January 3). Sound Vision Pro. Available
  http//www.svpro.com/start.htm (2000, January
  11).
• Radel, J., Massath, C. Designing effective
  visuals online. (1997, March 19). University
  Kansas Medical Center. Available
  http//www.kumc.edu/SAH/OTEd/jradel/Effective_visu
  als/VisStrt.html (2000, January 11).
• _____. Understanding Color. Hewlett Packard.
• Walch, S. Step 10 Using visual aids online.
  (1997). The Pennsylvania State University
  Department of Speech Communication. Available
  http//www.la.psu.edu/speech/100a/workbook/step10.
  htm (2000, January 11).