Recruiting and Building Relationships with Hispanic Students

1
Recruiting and Building Relationships with
Hispanic Students

• Presented by Oscar Beltran
• Admissions Counselor Hispanic Recruitment
  Officer

2
1. Introduction

• Kennesaw State University decided to help the
  Hispanic Community to achieve higher goals, and
  to become a proactive and better part of the
  United States society.

3
Hispanics 22.3 Million
4
KSU
Hispanic or Latino Population in GA 444,347
Hispanics 38.8 Million
5
2. Hispanic Recruitment Plan

• High Achieving
• Students
• Events.
• Mentors Program

• Special Programs
• Area
• High School Counselors Network.
• Leaders of the Future.
• Pre-collegiate Experience Program.
• Hispanic Recruitment Fair.
• Hispanic College Fair.

• Field Visits Area
• High Schools.
• PROBE.
• Two Year Colleges.
• Hispanic Community Visits.
• Special Invitations.

Hispanic Student

• Support Area
• Hispanic Admissions Counselor
• GUIA -Guide
• Web page
• Brochure
• Chat
• Daily Problems and Solutions

• Development for Potential Students
• and Follow up Area
• Telecounseling to
• Incompletes.
• Readmits.
• Automated Telecommunication (ADAD)
• Direct Mail
• Potential Students List
• SAT List

• Control Area
• Potential Student (PS) List Control.
• Telecounseling tracking.

6
Field Visits Area

• High Schools
• PROBE
• Two Year Colleges
• Hispanic Community Visits
• Special Invitations

HRP
7
Support Area

• Hispanic Admissions Counselor
• GUIA Guide
• Web page
• Brochure
• Chat
• Daily Problems and Solutions

HRP
8
Special Programs Area

• Leaders of the Future
• High School Counselors Network
• Pre-collegiate Experience Program
• Hispanic Recruitment Fair
• Hispanic College Fair at KSU

HRP
9
Development for Potential Students and Follow up
Area

• Telecounseling to
• Incompletes.
• Readmits.
• Automated Telecommunication (ADAD)
• Direct Mail
• Potential Students List ( KSU Portal )
• SAT List

HRP
10
High Achieving Students
Control Area

• Potential Student (PS) List Control.
• Telecounseling tracking.

• Mentors Program
• Events

HRP
11
3. Other Practices and Help

• Michigan Test
• Goizueta Scholarship Fund
• Strategic Partnerships

12
Thank you!