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Emerging Technologies

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Title: Emerging Technologies


1
Dancing with the Dragon
? ?
Finding the Best Ways to do Business in and with
CHINA Experiences Shared as Learning
Continues Professor Alan Barrell Journeyman
and Businessman Wales China Creative Industries
Forum Confucius Institute Cardiff University
12th November 2009

2
Dancing with the Dragon
? ?
  • Things we might discuss
  • Globalisation and the New World Economy
  • China India and The World - in Context
  • Heroes and how they change The World
  • China in more Detail
  • Cultures, Values and Traditions
  • Opportunities for Western Response
  • Creativity and Entrepreneurship
  • Case histories what we have done.
  • Your interests and questions


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A Beautiful Campus……..Xiamen University Fujian
Province
5
A second Home for the Weary Academic and
Businessman
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Founder and benefacator
Tan Kah Kee
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Does our Eye on the World see much change?....
11
The Changing Horizon
12
The Changing Face of Globalisation
  • Two fifths of the Worlds people live in the two
    fastest growing large economies China and India
    FACT
  • Education, Wealth Creation and New Knowledge are
    at the heart of Economic Planning in Asia
  • Accelerated shifts Agrarian-Production and
    Service now to R and D based economies.
  • CASH China has 2.2 Trillions

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Sources of Competitiveness
Information
Learning
Risk
Creativity
Reputation
Speed
Values
Cost
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Changes in Industrial Structure - UK of Total
Employment - UK Government Foresight Report 2001
17
Changes in Industrial Structure - Europe of
Total Employment
18
Some Economic Indicators How are key Countries
doing?
  • Can the trend continue?
  • What if China pulls out of US - moving its
    reserves?
  • Do the Trade Balance differences matter? India
    and China?

19
Manufacturing has Migrated !

20
The Wests Competition ??

Courtesy of Asia Pacific Foundation
21
India/China Vs The G6
22
China Calling Who said Capitalism was bad?
  • To get rich is GLORIOUS
  • Deng Xiaoping 1982

And I havent forgotten INDIA !
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Crisis ?.......or Opportunity?
  • ??

Creativity and Innovation beat Despair any day!
Call to action for Entrepreneurs see the
positives
26
Leaders and Entrepreneurs Special Qualities -
IMAGINATION
  • Imagination is more important than knowledge.
    Knowledge is limited. Imagination encircles the
    world
  • Albert Einstein 1879 - 1955

27
What changes the World ? How About Heroes
what are they good at?
  • Exploring……
  • Discovering….
  • Risking………
  • Believing…….
  • Creating……..
  • Changing…….
  • Enabling……..
  • Visualising…..

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The Book of History
Lets get to CHINA - Deep and Profound History and
Culture
33
The Middle Kingdom A Consistent Culture….
  • ???? To Impartially Adhere to the Middle Way

34
Confucius and imagining and practising the
middle way….
35
When CHINA Wakes…..
  • Let China sleep, for when she
  • wakes, she will shake the World
  • Napoleon Bonaparte

36
To get RICH is GLORIOUS
  • Opening Markets Opening Boarders Opening Up
    discarding Protection
  • The Dancing began when China took a lead….and
    significant risks.
  • A most propitious moment in time

37
China Lets Dance with the Dragon
  • The Chinese economy was be bigger than the UK
    economy in 2006 and the German economy in
    2009.Will exceed Japan by 2012
  • The Chinese economy shows a movement from the
    agricultural sector to the industrial-manufacturi
    ng sector. And fast movement into R and D
  • The main thrust of Chinese companies in entering
    new markets/expanding market shares is expected
    to be in the manufacturing space
  • Key areas are expected to be
  • Consumer goods manufacturing,
  • Textiles and apparels manufacturing,
  • Household electronics and appliances,
  • Oil Gas,
  • Steel
  • Automotive and auto-parts

38
The Phenomenon of Ancient China Creativity and
Inventiveness some of the Inventions
  • The first lamps
  • Magnetic Compass
  • The Camera
  • Gunpowder
  • Paper for writing
  • Printing
  • Iron and Steel Smelting
  • Copper and Bronze ware
  • Oil Drilling and Production
  • Coal Mining
  • Pottery and Porcelain
  • Wine making and tea and tea culture
  • Early Astronomy
  • Sericulture gave us Silk
  • Seismography
  • Traditional Medicine and Anaesthetics
  • Acupunture
  • Vaccination against Smallpox
  • The Hot Air Balloon

39
Chinas Modern Achievements
  • Compound growth of GDP at 9 since 1995, fifth in
    the world
  • One of top 10 trading nations
  • The most popular FDI destination
  • 2005 US 60 billions invested
  • The largest mobile phone market
  • The second largest PC market
  • The third largest advertising market
  • A Communitarian Culture which
  • has embraced change and continuity
    simultaneously

40
Growth Potentials
  • China's semiconductor market is growing 18-20
    year on year
  • Laptop PCs enjoyed the fastest growth of 39 in
    2002 /2003 and have continued at similar speed
    through 2004/2005/6
  • Mobile phone users have been increasing at 5
    millions per month. More than half a billion in
    use now
  • The number of Internet users is expected to
    double over the next 5 years

41
The Market for Everything
  • Urban population 450 mln, 160 cities over 1mln
  • Emerging of middle class
  • Privatisation of housing
  • Increasing attention to well-beings
  • Availability of Internet
  • Enormous market for FMCG
  • lifestyle products
  • Home improvement
  • Healthcare and fitness products
  • E-learning services

Western type of consumerism is mainly driven by
15-25 years age group (70 mln)
42
What Can China Offer?
  • 750 mln people live in the countryside
  • Returning overseas students and local MBAs
  • Science and Engineering students on the rise
  • Increasing usage of ISO accredited process
  • Easy access to other Asian markets
  • unlimited supply of cheap labour
  • Local management talent more available
  • RD localisation becomes feasible
  • Quality of outsourced manufacturing
  • Convenient re-export base

43
The Worlds Factory
  • China already produces
  • 55 of worlds toys
  • 50 of worlds shoes
  • 60 of worlds air-conditioners
  • 60 of worlds microwave ovens
  • Now more cars, laptops, ICs, mobile phones…
  • QUALITY has become an issue Chinese
    Governments swift response

44
Cost savings can be significant
  • Labour cost 10 of the UKs, however direct
    labour saving has limited contribution to total
    costs, usually up to 9
  • The real savings come from materials, typically
    10 to 60 (Arup Partners findings)

Typical cost structure of UK manufacturers
Source Institute for manufacturing, Cambridge
University
45
But cost is not the only driver
  • In many cases, it is the increasing efficiency
    of supply chain that has driven foreign companies
    to manufacture in China.
  • - Telecom
  • - Automotive
  • - FMCG

46
China steps out MA
  • Chinese companies clinched 43 overseas merger and
    acquisition deals by mid-October 2004, compared
    with 39 in 2003. The total value of the deals has
    reached US1.93 billion, only US270 million less
    than the whole year of 2003.
  • Lenovo (formerly Legend) acquires the PC business
    of IBM. Creates world's third-largest PC business
    with approximately US12 billion annual revenue
    for 2003. Moving towards No 1 position
  • CNOOC bids 13B for Unocal. Almost beat
    Chevron-Texaco !
  • TCL International Holdings, one of Chinas largest
    television and handset makers, formed joint
    ventures earlier this year with Thomson SA and
    Alcatel.
  • Shenzhen-based 999 Group, one of the countrys
    largest pharmaceutical enterprises, bought a 51
    percent stake in Japans East Asia Pharmacy last
    year and is seeking to acquire another Japanese
    drug-making business.
  • 2007 JV Major Chinese Pharma.Co and Univ
    Cambridge Research Unit for Traditional Chinese
    Medicine

47
Biotechnology in Context
Biotechnology in China
A Platform for Future Development in Healthcare

48
Overview of the Asian Biotechnology Industry
  • Asia - Japan, China, Korea, Singapore, Taiwan,
    Malaysia, India and Australia
  • Grown from humble beginnings 10 years ago to
    reach 100bn in 2005
  • Growth rates at 20-40 becoming more common.
    Generally spearheaded by their respective
    Governments
  • Regarded as key to economic prosperity
  • Firms have been typically small - looked to US
    and EU for additional investment, new technology
    and commercial expertise….But growing bigger as
    more and more local R and D being generated.
  • Some Western Companies siteing Research Centres
    in China or partnering on R and D

Source Asia Marketing and Management, 2002
49
Key Geographical Areas Biotech in China
Human Genome Genetics Academy
Key Clinical Research Centers
Biopharm Park,Xian University
Biotech/Pharma Prodn,Pudong
Biotech Research Park, Guangzhou
Centres for TCM
50
Focus and Markets
  • Biotech in Asia - origins in producing new
    crops and food products - feeding the massive
    populations
  • Emerging is in new drugs to cure prevalent
    diseases in Asia eg respiratory, infectious
    diseases
  • Rapidly ageing populations of Asia have spurred
    new developments in biotechnology
  • China today has 130 million people age 60 or
    older
  • Likewise 45 of the population is aged between
    15-25 - demands of the nouveau riche

Source AsiaBiotech, 2004
51
Biotechnology Market in China
  • Biotech in China started in 1984
  • Initially concentrated on agribio - food security
  • Medical biotech has developed gradually

Approx 600 companies in 2000 1,000 in 2005
  • In 2000, Chinas biotech market was approx
    2.4bn. In 2005 estimated at 5 billions
  • Participation in the Human Genome (HGP)
    International Rice Genome Sequencing Project
    (IRGSP)and Stem Cells
  • Now a major biotech player in Asia

2.4bn sales in 2000
SourceArgosBiotech, 2003
52
Potential of China - Healthcare
  • China Healthcare has more than
  • 350,000 healthcare institutions
  • 80,000 hospitals
  • Over 30 biotech parks covering
  • Shanghai
  • Beijing
  • Guangzhou
  • Shenzhen
  • Chengdu
  • Wuhan
  • Further examples Biotech/Pharma
  • Production facilities development in
  • Pudong, Shanghai Hangzhou, Zheijang Province
  • China is one of the worlds largest
  • suppliers of raw materials to pharma.
  • Land area comparable to US
  • Huge population as consumers
  • Major economic giant
  • Major internal market

53
China -Seventh Largest Pharmaceutical Market and
moving upwards in the table
54
Success factors for Working with China
  • Leading-edge technologies
  • Quality customer service
  • Local supply chain
  • Local partners/employees
  • Regional focus
  • Consensus among UK ( or Finnish ) employees
  • Commitment from the top management
  • Long-term perspective acceptable return on
    investment
  • Recognition of Chinese capabilities
  • Understanding of Chinese Culture, Custom and
    Practice
  • Accepting different Value Systems

55
The JOY of understanding another Culture and way
of life
The need to respect different Values and
Practices
56
UK Capabilities fit well with China's priorities
areas and ? UK ?
  • Telecoms, information technology
  • Transportation, power generation
  • Chemicals and petrochemicals
  • Bio-tech
  • Agriculture/ food processing

Potential opportunities also with Consumer
goods, environment and pollution control,
healthcare, education and training, and financial
services
57
Knowledge and Knowledge SHARING key concepts.
Knowledge travels faster than light
Brain Circulation
58
TurningStudent Vision into Action !
Education without Borders The Next Generation
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Characteristics for high technology regions
  • Universities and centres of academic excellence
  • Entrepreneurs with marketable ideas and products
  • Business angels and established seed funds
  • Sources of early stage venture capital
  • Core of successful large companies
  • Quality management teams and talent
  • Supportive infrastructure
  • Affordable space for growing businesses
  • Access to capital markets
  • Attractive living environment and accommodation
  • source - Gibbons - Stanford University 1998

61
Three Converging Revolutions Three Pervasive
Technology Platforms
62
Overlapping clusters in Greater Cambridge
INFORMATION and COMMUNICATIONS TECHNOLOGY
HEALTH
Telecoms
Medical services
Bio-informatics
Medical devices and scientific instruments
Networking
Computing
Bio-pharmaceuticals
University/ Research Institutes
Wireless
Inkjet printing
Sound vision
Technology Consulting
Medical research
Publishing
Basic Research
KNOWLEDGE CREATION
Education
63
Lets get back to Creativity
  • A Nobel Laureate once said………
  • Creativity is no more than looking at the same
    thing as everyone else and thinking something
    different.
  • Albert-Szent-Gyorgyi

64
Discovery comes from within…through seeking…….
  • The Source of Real Discovery consists not in
    seeking new Landscapes …..
  • But in having NEW EYES

  • Marcel Proust

65
Are Our Minds Prepared?.......
  • Where observation is concerned,
  • Chance favours only the prepared mind
  • Louis Pasteur 1854
  • Are our minds OPEN ?

66
Mind of an Entrepreneur
  • You look at things and ask - why?

but I dream of things that never were and ask -
why not?
George Bernard Shaw
67
Joseph Schumpeter (1911)
Entrepreneurs blow gales of creative
destruction.
  • Role of the entrepreneur in transforming
    economies by developing
  • New products
  • New methods of production
  • New ways of organizing
  • Untapped raw materials
  • Enhanced competitive performance

68
The Competitive Threat Todays Peacock is
tomorrows feather duster But what about
Co-Opetition?
69
Partnerships-Never Easy! Impossible without
Tolerance and Cultural Understanding but the
best way forward
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Working together to create a World Without
Borders…..
  • It can be much more than a Dream….

Thank you…. Alan Barrell Entrepreneur in
Residence - CfEL 
74
In Pursuit of Excellence !
  • Excellence can be achieved, if we Care more
    than others think is wise, Risk more than others
    think is safe, Dream more than others think is
    practical, Expect more than others think is
    possible.
  • Deborah Johnson-Ross

75
Dancing with The Dragon
  • For more information……
  • www.alanbarrell.com
  • alan_at_alanbarrell.com
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